The "When Your Back is Up Against the Wall" Response: The Friends of Jeffrey Epstein

The revelation that disgraced financier Jeffrey Epstein was facing sex-trafficking charges in July 2019 left a wake of fear among many big wheels who considered Epstein - at one time or another - a friend.  From Washington D.C. to Manhattan, to even (gulp) The Palace, people who have a history with Epstein needed to say something, and say it quickly.

A lot of well-known people connected with him have been scrambling for the appropriate response for socializing with a convicted sex offender. 

This podcast is about media response and messaging. To be clear: It is NOT a how-to for messaging your way out of the revelation you have a friendship with a convicted sex offender. It’s analyzing how people in the public space messaged their way out of the disclosure they had an association with a convicted sex offender. 

In other words, what messaging works when your back is up against the wall, and what messaging hurts.

Mentioned in This Episode:

“IT’S GOING TO BE STAGGERING, THE AMOUNT OF NAMES”: AS THE JEFFREY EPSTEIN CASE GROWS MORE GROTESQUE, MANHATTAN AND DC BRACE FOR IMPACT. Source: Vanity Fair, Gabriel Sherman, July 17, 2019

“Squad” photo on Instagram. Source: @ocasio2018

“Trump says he tried to stop the ‘Send her back!’ chant. Here’s what happened. Source: PBS NewsHour 

President Trump discusses his relationship with Jeffrey Epstein in The Oval Office.

About Molly

Molly McPherso

Feeling Panicked When Crisis Hits? Molly's Got You Covered
Follow Molly's secret process that has helped hundreds of clients respond to a reputational crisis. Written by a communicator, for communicators - Molly's Indestructible PR® Playbook guides you through the crisis step-by-step and out the other side. Imagine confidently protecting your reputation when everythiing is on the line.

Don't wait for the backlash to hit. Learn how to make your reputation indestructible. Buy now and download your playbook immediately while your physical copy ships to your door!

You can download a copy immediately while your physical copy gets shipped to you.

Grab the Playbook: https://www.mollymcpherson.com/prplaybook

Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting.

Want more PR + Crisis Management insights?

• Subscribe to Molly's Substack: https://www.prbreakdown.media/
• Watch Molly's videos and weekly livestreams: https://www.youtube.com/mollymcpherson
• Work with Molly: ...