Ep 55 - Marc Monday, Managing Director of Partner Ecosystems GTM @Citrix

In this week's episode, Mark Brigman chats with Marc Monday, Managing Director of Partner Ecosystems @ Citrix. Marc has an amazing perspective on partnership success that was born from his years of service at companies such as Microsoft, VMware, SAP, Cisco, and now Citrix. It goes without saying the speed and complexity of today's business landscape is unlike anything we have experienced in years past. The big winners in tomorrow's economy will be the organizations that "plugin" to the ecosystems their solutions can support. In this episode Mark (with a "k") and Marc (with a "c") break down the partnering ecosystem and discuss what it means to contribute and most importantly thrive in the new opportunities to partner. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of Strategic Partnering professionals!