This episode is a little different than ones I’ve done before. After the previous episode where I interviewed Rob Hampton, we got into a conversation on evergreen funnels that I thought was definitely worth sharing. Rob had some questions about how I set up my sales funnel – not only from a logistics side of things but also about the ethics of evergreen funnels. With Rob’s permission, I’m posting our talk here so anyone else who’s been thinking about this (or didn’t realize they should) can figu...
Aug 10, 2018•26 min
On today’s episode I brought on a guest who would have really come in handy about a year ago! Susie Parker is a sleep consultant and course creator who candidly shared with me what her course creation process has looked like, what she’s learned along the way, and what she’d do differently if she was just starting out today. "You need to pre-sell. Don’t spend a ton of time creating until you know you’re going to be selling." -Susie Parker Susie really got me thinking about some of the intricacies...
Aug 08, 2018•38 min
I’m back with another interview, this time with Rob Hampton, an experienced guitar teacher and course creator. Rob’s course creation journey and unusual approach to his niche of choice provides a lot of food for thought and a lot of passion to be inspired by "Be nimble, be tough… Keep your list warm." -Rob Hampton It was great to hear what has (and hasn’t) worked for Rob as an online entrepreneur, as well as where he might be headed in the future. Thinking outside the box is definitely worthwhil...
Aug 06, 2018•50 min
I switched things up a bit for today’s episode, and in the process shared some valuable info that has really impacted the success of my course and many others. Instead of bringing on a guest, I’ve run through the 3 most effective sales funnels I’ve ever seen. Learning how they work and implementing some of them myself was a huge factor in kicking my business into gear "The insights I got by talking one-on-one with my customers has been completely invaluable." –Jacques Hopkins By using one or mor...
Aug 03, 2018•32 min
I’m back with a very special episode of The Online Course Guy podcast! This was a first for me: I had the chance to talk with a course creator who, like me, has an online piano course! Steve Lungrin joined me to chat about the many fascinating lessons he’s learned with his course, and I really enjoyed hearing from someone in the same online space as me. "It’s less about making sales, and more about finding the right customers." -Steve Lungrin Steve was super-transparent about his journey both wi...
Aug 01, 2018•39 min
Welcome to yet another TOCG podcast episode! Michelle Schroeder-Garner came on to tell me all about she snowballed her blog into an online course AND how she gets WIFI on her boat – plus shared some really helpful tips along the way "Unless you put yourself out there, you’ll never know how it will turn out." - Michelle Schroeder-Garner Michelle passed on some great info and insights, and as a result I’m already implementing some tweaks in my own business. Enjoy listening in! In This Episode, We ...
Jul 27, 2018•22 min
What’s the difference between a fiddle and violin? Well if you don’t know the answer, you’re in the right place. Today’s episode features my interview with Jason Kleinberg of FiddleHed.com. He’s had a really interesting, organic path to course creation, so it was very cool to hear his story. "Start giving people things and see what happens." - Jason Kleinberg There were lots of little nuggets to learn from in my conversation with Jason, including how his mindset and approach to his business has ...
Jul 25, 2018•35 min
On today’s episode I had the chance to talk with Jeremy Deighan, course creator and online entrepreneur. Jeremy is a co-host with Phil Ebener on their own podcast about online courses, so this was an amazing chance to pick his brain on the topic "Don’t be scared… go through the process, and figure out what you need to fix later on." - Jeremy Deighan Jeremy provided some great food for thought on how Udemy has worked as a platform for his business. In fact, during the course of our conversation J...
Jul 23, 2018•34 min
Today’s guest is probably the most successful course creator I’ve interviewed to-date! It was so cool to chat with Caitlin Pyle, on this episode of The Online Course Guy. Caitlin’s proofreading courses have generated 7-figure income and trained a huge number of students how to become successful proofreaders from home. You’d better believe I’m double-checking this post before I hit the “Publish” button! "You’ve got to be invested in quality and value if you want to stand out." -Caitlyn Pyle It wa...
Jul 20, 2018•41 min
I’m going to go out on a limb here: I bet most of us can’t really imagine what it would be like creating online learning resources back when webcams hadn’t even been invented yet! But that’s exactly what my guest today did, and Jori Chisholm has been teaching bagpipes online ever since "Find your unique voice. Find what it is that makes you different and appealing to a potential student." - Jori Chisholm The fact that Jori has been doing this for so long means he has a wealth of stories and expe...
Jul 18, 2018•36 min
Happy Monday! My guest today doesn’t only have an online course – she’s built an entire online academy with a wide range of courses by her and other collaborators, all about writing and illustrating children’s books. Speaking with Dr. Mira Reisberg and hearing her journey into this world of teaching online was a pleasure. "If you’re starting out, learn from others. Take courses yourself, see how they do it." - Dr. Mira Reisberg This episode provided a great look at how and why Dr. Mira has grown...
Jul 16, 2018•35 min
To close out what has turned out to be a pretty busy week, I’m back with my interview with Teresa Perleberg, a relative newcomer to the world of online courses. Over the past year, she’s managed to turn her hobby and online retail business into a really cool learning opportunity for people interested in her niche of needle-felting. "Just know that [your course] is going to grow, and plan ahead for that." - Teresa Perleberg I loved hearing Teresa’s story, and was impressed by her confidence and p...
Jul 13, 2018•21 min
Welcome back! Today I’ve brought on Susan Poizner to talk about the story behind her course on growing fruit trees. I have had some fruit tree disasters over the years, so I know firsthand why the information she’s offering has value. "You have to start by teaching others." -Susan Poizner One thing I love about doing these interviews is hearing how people from all walks of life are turning their passions and hobbies into real businesses – no two stories are alike! It was great to hear how Susan ...
Jul 11, 2018•26 min
I’m back, and I’m glad you’re here to join me for another podcast episode. This time around I had the pleasure of speaking with Rod Howell about his tap dancing course, which he began all the way back in 2005! "You need to start posting on YouTube, because if you make really good content, people will find you." - Rod Howell There have been many lessons Rod’s learned and experience he’s gained over the years, so sit back and enjoy hearing what he shared during our conversation. In This Episode, W...
Jul 09, 2018•29 min
Today I brought on Curtis Stone, a.k.a. The Urban Farmer, and we had an interesting discussion about his online courses and much, much more. Curtis honed in on some topics he’s clearly passionate about, while providing a fascinating look at what has worked for his business over the years. "Write the content and hit “go”." - Curtis Stone I know I learned a lot from Curtis today, so I hope you enjoy listening in! In This Episode, We Talked About: (5:15) Curtis’s two current courses, and what he’s ...
Jul 06, 2018•46 min
Happy 4th of July! Today’s interview is a bit different than those I’ve done before, because my guest has actually never created an online course. But as the founder of Bonjoro, Matt Barnett fits right in here anyway, because he’s all about creating meaningful customer experiences and enhancing personal communications – without creating a whole lot of extra workload on the business side of things. "Automate processes, but not relationships." - Matt Barnett I use Bonjoro to personally thank every...
Jul 04, 2018•35 min
I’ve been busy switching things up lately on The Online Course Guy, so welcome back to my new and improved podcast! It’s been fun putting together a brand-new intro, working with some new sponsors (links below), and most importantly having some great conversations with fellow course creators. I’m stoked about today’s debut with all the latest and greatest info that I’m going to share with you. "Niches make riches." -Ari Blum On today’s episode I had the chance to talk with Ari Blum about how he ...
Jul 02, 2018•43 min
My guest for today’s podcast episode was Rob Stephenson – a full-time flea market flipper with over 20 years of experience. Over the past couple years, Rob and his wife Melissa have successfully turned their know-how into an online course teaching others how to become flippers. It was great to chat with Rob about their niche, online courses, and the advice they have for new course creators. Enjoy! "The best time to get started is right now." - Rob Stephenson In This Episode, We Talked About: The...
Jun 19, 2018•23 min
I’m back with another podcast episode, this time with Mike Moyer from mikeandlauren.com. Mike’s range of experience with a wide variety of courses makes him a great source of information, so it was great to hear how he and Lauren got started and what he recommends for new course creators. Enjoy! "As a beginner, you might be one of the best teachers possible." - Mike Moyer In This Episode, We Talked About: How Mike and Lauren originally got started making YouTube videos, and how they eventually b...
Jun 12, 2018•23 min
In today’s episode, I had the pleasure of talking with Abbey Ashley about the success of her virtual assistant courses and her best advice for aspiring course creators. Abbey shared a wealth of insight on how to approach setting up and launching courses, and it was very interesting to hear her perspective on what has (and hasn’t!) worked for her. I enjoyed our conversation and I think you will too! "Start building an audience right away… It really does start to compound over time." - Abbey Ashle...
Jun 05, 2018•36 min
I’m here with yet another podcast episode, and this time I got to speak with Beth Blackerby, who has been doing online courses since 2007. It was great to hear from another person in the music space of online learning! Beth first became interested in online courses through working with adult violin students, but no matter who your target audience is or what your teaching topic might be, there are lessons to be learned from her story. "It’s just a series of baby steps… Do one little thing and the...
May 29, 2018•27 min
I’m back with another podcast episode, this time someone who’s been doing online courses since all the way back in 2009! Leon Turetsky has seen a lot change and some things remain the same in the past 9 years of teaching dancing. It was great to hear how things have evolved for him over time and what has worked for him and his business. "Research and figure out what people are already looking for online. Then try to create a piece of content that is better than what’s already out there." -Leon T...
May 22, 2018•30 min
Today’s podcast was fascinating! I had a very inspiring conversation with a fellow course creator today, and I’m glad you’re here to listen to it. Jessica Putnam Philips is a craftsperson who experienced rapid success with the launch of her course membership site. I know I’m super-motivated after talking with her, and I think you’re going to find there are lots of helpful tidbits for you to learn from! "Don’t let anyone hold you back or tell you that you can’t do it." -Jessica Putnam Philips In ...
May 15, 2018•33 min
Today I had the chance to talk with comedian Chuck Roy about his online comedy lessons, and he explained his journey into the world of teaching others what it takes to get into comedy, what he’s learning along the way, and his goals as he shares his expertise both in the classroom and online. "If you’re considering putting out an online course, get it out there, and consider [the needs of] a global audience." -Chuck Roy In This Episode, We Talked About: How a lack of comedy career-relevant infor...
May 08, 2018•28 min
I’m back with another podcast episode, this time with Anthony Beeler from poolteacher.com. It was great to chat with Anthony about how he got started in the world of online course, what has worked for him so far, and how he’s able to provide a customized learning experience for the students of his course "The more people you talk to, the more you can grow your business." -Anthony Beeler In This Episode, We Talked About: How Anthony’s work expertise gave him a unique window into the potential for...
May 01, 2018•28 min
In this podcast episode, I got to chat with Kristi Dranginis about her online birding course – but the conversation didn’t stop there. Kristi had a really interesting journey that can apply to many course niches, as well some great insights that any new course creator would benefit from. "I decided to write the course that I had always wanted." – Kristy Dranginis It was a pleasure to talk to Kristi, and I hope you enjoy listening in on our chat! In This Episode, We Talked About: What sparked Kri...
Apr 24, 2018•46 min
I’m in celebration mode over today’s episode – my 30th to-date! Nate Dodson joined me as we listened to some advice I’ve recently received from some big names in the world of online entrepreneurs. "If you know that you’re providing what your audience wants, then you’re going to be successful." –Jacques Hopkins It was great to hear the different insights from so many individuals I respect and admire, and to chat with Nate about the evolution of both of our businesses since my very first podcast s...
Apr 17, 2018•56 min
I’m back with another podcast episode, this time with Helena Liu from exampm.com. After meeting at a recent conference, I knew she had valuable insights to share on course creation, and I was glad to have the chance to chat with her now. "Be persistent. Mindset is the most important asset you can have as an entrepreneur." -Helena Liu Helena first got the idea to create an online project management course when she saw the inefficiency of existing programs on the topic. Today, she gave me a lot of...
Apr 10, 2018•35 min
Today’s podcast was fascinating – we looked at a different model of online education that I’d never encountered before. Clay and Cindy Cooper have been providing online Spanish-learning opportunities since the 90’s, and they do it in a way that benefits Guatemalan teachers while helping students of Spanish all around the world. "There is no crystal ball. Try to stay nimble." -Cindy Cooper Just like anything else in life, one-size-fits-all isn’t always going to cut it, so it was great to hear abo...
Mar 06, 2018•25 min
This very special episode of my podcast, so I’m glad you’re here to check it out! Today’s interview is one I’ve been wanting to do for a while: a conversation someone who’s experienced my online piano course firsthand. "I’m so glad I did the whole course, because there’s so much there for me to dig through and refer to whenever needed." -David Gloyne David Gloyne was an early student of mine, and I was honored to have him join me to talk about his experience with my resources. I had a lot of fun...
Jan 23, 2018•32 min