How to Deal with a Negative Client (Online Trainer Show #51) Whatever business you have, there’s one thing you cannot avoid - dealing with a negative client. How do you respond? Listen up as Carolina and Amber take centerstage to share lessons acquired in dealing with different clients. They walk us through common negativity issues and the realization that every client is different. They also go deep into the importance of analyzing client information, the value of listening, and how to ask the ...
Nov 17, 2020•39 min•Season 3Ep. 51
3 Marketing Principles for Great Success (Online Trainer Show #50) What does it take to build a successful business? A lot of new entrepreneurs think success can be built overnight. But the truth is, it takes time and hard work. In this episode, the group talks about the massive potential of the fitness industry, the principles and disciplines to establish yourself as an expert. Plus how to attract ideal clients who are willing to pay for your services and why you need to forge valuable partners...
Nov 12, 2020•44 min•Season 3Ep. 50
Why People Pay for Fitness When They Could Get it For Free (Online Trainer Show #49) The idea of paying for fitness is a new phenomenon. But fitness has always been free, so why would people pay for it? In this episode, the team talks about the opportunities in the global health and fitness industry, as well as how knowing your audience and why focusing on a niche market makes all the difference to succeed in a decentralized and democratized market. In This Episode: The HUGE potential for the he...
Nov 10, 2020•47 min•Season 3Ep. 49
The 13 Steps to Successful Online Training Sales (Online Trainer Show #48) Here’s some insider knowledge: You don’t have to know your episode topic before you hit record! Crazy, right? Speaking of a successful podcast, the OTS peeps use this episode to break down the many steps of a successful sales call. There are 13 in total, but the main points are as follows: Persuasion is not what you think, listen more than you speak, and sell the future, not your product. In This Episode: Do THIS before y...
Nov 05, 2020•43 min•Season 3Ep. 48
The Ethics of Online Training (Online Trainer Show #47) Is it ethical to make Jonathan touch his toes if they hurt? This is a complicated question, so we may or may not come back to it. In this new episode, the crew avoids the toe question and instead focuses on the ethics of online training. They discuss the confidentiality of client information, how powerful white lies can be, and the foundational ideas on which online training is built. In This Episode: Amber talks about sharing client inform...
Nov 03, 2020•42 min•Season 3Ep. 47
Choose The Best Package Type For Your Business (Online Trainer Show #46) Want to know the key to our hosts’ hearts? Summer melons, garbage trucks, and getting to talk for the entire podcast. Trust me on this one. In this new episode, the gang covers the million-dollar question of “How do I get more clients?”, what niche restaurants and polar bears teach us about business, and how coaches actually get more people to sign up. Above all, don’t be lukewarm—the polar bears will thank you. In This Epi...
Oct 29, 2020•46 min•Season 3Ep. 46
The Hybrid Training Business Model (Online Trainer Show #45) We get it, COVID changed everything. Now what? The time to create the training model you want, that’s what. After the gang makes some great points about how you shouldn’t work all the time (sorry Amber), they jump into the ins and outs of the hybrid model. They cover how location isn’t the deciding factor in taking on clients anymore, how to know if training a client is worthwhile, and how embracing the hybrid model can help you reach ...
Oct 27, 2020•45 min•Season 3Ep. 45
The Excuses That Are Killing Your Business (Online Trainer Show #44) There's always an easy way out of any situation, but you should take the road less traveled. In this new episode, the gang dives into a topic that the fitness community knows all too well: Excuses! All three hosts share stories of people’s silly excuses for not putting in the work, the practical steps to changing your mindset and creating change, and how to find growth and more opportunity in the hardship. Take that cold shower...
Oct 22, 2020•47 min•Season 3Ep. 44
Comparing Yourself To Other Online Trainers Is Damaging Your Business (Online Trainer Show #43) Whoever came up with the quote “Comparison is the thief of joy” ( not Jonathan Goodman) summarizes it perfectly. When we rely on external validation, we search for it in others, and when someone looks more successful than us, our self-esteem goes out the window. In this story-filled new episode, the gang discusses the myriad of ways people compare themselves to others, how to enjoy the process of mist...
Oct 20, 2020•49 min•Season 3Ep. 43
The Procrastination Behaviors That Are Stalling Your Business (Online Trainer Show #42) Jerry believes that spending $10,000 on a landing page and watching three hours of “How to Squat” videos will grow his business. Don’t be Jerry. On this new episode, the team attacks the many forms of procrastination that are keeping your business from growing. They discuss the influence of evolutionary biology in modern society, how to sort through the overwhelming number of “experts”, and why you need to do...
Oct 15, 2020•52 min•Season 3Ep. 42
How To Train Online Without In-Person Experience (Online Trainer Show #41) With the power of the internet and influence of COVID, people are asking: “Can you train clients without in-person experience?” You can, and for some people, it works to their benefit! On this new episode of OTS, the gang covers the ins and outs of the fitness industry, how engagement is even more important when only training online, and why honesty is always the best policy. Whether you’re a young whippersnapper or a pep...
Oct 13, 2020•48 min•Season 3Ep. 41
Preventing and Overcoming Disgruntled Clients (Online Trainer Show #40) Quick question for you: Who thought to eat the first banana or find great artificial vanilla flavoring from a beaver’s behind? Asking for a friend. In addition to these deep philosophical questions, the OTS gang discusses how to address displeased clients. They share past work experiences, emphasize the importance of letting each client speak for themselves, and share the mindset needed to find success in business and life. ...
Oct 08, 2020•47 min•Season 3Ep. 40
The Difference Between Marketing and Branding - and Which You Should Focus On (Online Trainer Show #39) Marketing versus branding…sounds confusing, right? Never fear! Ren’s laundry list of dating metaphors are here to clear up the confusion. Once the gang was off to the races (and asked Starbucks for a sponsorship), they shared personal successes and failures of marketing, what’s actually necessary to market properly, and the most important principles of a campaign that works. Unfortunately, we ...
Oct 06, 2020•49 min•Season 3Ep. 39
Growing Your Business From The Bottom Up (Online Trainer Show #38) Just to let everyone know, the show will now center around Jonathan’s impeccable impressions of drug dealers and Carolina’s neon juice drinks, which is totally breaking ground in the podcast space. This episode also marks the seven year anniversary of Jonathan’s premiere online training program, so he celebrates the occasion by discussing how he built it from the proverbial ground up. The team covers how to avoid comparing yourse...
Oct 01, 2020•51 min•Season 3Ep. 38
How To Use Organic Reach In Facebook Groups To Get New Clients (Online Trainer Show #37) Today’s lesson is as follows: Don’t shave or go outside, because then you’ll have more energy to host a podcast! Anyway, the gang responds to a listener’s question by discussing how to acquire new clients via Facebook groups. The advice is as simple as you’d expect: “Friends and Family are valuable” and “Be a human.” Ultimately, focus your energy on quality engagement…unless that engagement is with seagulls,...
Sep 29, 2020•54 min•Season 3Ep. 37
Facebook Group Secrets (Online Trainer Show #36) After the “Ren’s nonsense” segment (it’s literally in the script) gives us some insight into the cruise industry, the crew dove into how to make an engaging and personable Facebook group. They cover the steps for naming your group, how to spread the word and increase your followers, and a great tool to foster engagement. If anything, watch some 1970s T.V. shows and you’ll be able to make a group that Ren will follow within seconds. In This Episode...
Sep 24, 2020•53 min•Season 3Ep. 36
How To Handle Sexual Harassment With Online Training Clients (Online Trainer Show #35) Today’s topic is heavy, and the gang got right into it. Carolina and Amber lead the conversation by discussing inappropriate social media posts, how to define your boundaries, how NOT to do progress photos, and how women can protect both their safety and business. In addition, the guys provide some insight from the male perspective, how to approach privacy in professional relationships, and a call to action fo...
Sep 22, 2020•50 min•Season 3Ep. 35
What to Do When Your Clients Cannot Afford Your Training (Online Trainer Show #34) The guys palled around for a few hours (which is what happens when Carolina is absent), but they eventually tackled today’s tough topic: What if my clients cannot afford my training? Jonathan and Ren share personal stories on the subject, Jonathan reveals a crucial mistake that trainers make when trying to gain clientele, and the couple agrees on what is the best approach for making the biggest impact. The actual ...
Sep 17, 2020•49 min•Season 3Ep. 34
How To Turn Your Clients Into Raving Fans (Who Promote Your Business For You) (Online Trainer Show #33) Before you listen to this exciting new episode of the Online Trainer Show, remember this: North Carolina is “thiccuh”. In addition to this captivating fact, the gang discusses the steps to fostering an effective support system for your business. Picking a particular sound effect for your podcast might be tricky, but finding the right people to broadcast your service is uncannily easy, and all ...
Sep 15, 2020•50 min•Season 3Ep. 33
How Gym Owner Jesus Acuna Made $4600 In A Single Day With Online Training (Online Trainer Show #32) Fitness gyms were hit hard by COVID, sending many of them into debt or even bankruptcy. However, with the online market booming, others were able to transition to an online infrastructure that kept them afloat. In this episode, Jonathan Goodman talks with Jesus Acuna, a gym owner who has made record profits by fundamentally shifting his business model. Even as gyms reopen, our economy has been for...
Sep 10, 2020•37 min•Season 3Ep. 32
The Importance of Putting Your Fitness First As An Online Trainer (Online Trainer Show #31) They say to put on your own oxygen mask before helping someone else, and it rings true even in the fitness coaching industry. After the gang discusses surviving camping trips and photoshop jobs, they explore the nuances of putting your own fitness first. Life has a tendency to shift your focus toward other people, and while that may be important, your number one priority should be on yourself, fitness tra...
Sep 08, 2020•50 min•Season 3Ep. 31
Using Strategic Partnerships To Fast Track Business Growth (Online Trainer Show #30) There are right and wrong ways to begin a podcast, and the gang has it down to a science: Overpriced Starbucks drinks, social media stalking, and Googling yourself. Today, they discuss what to look for in a partnership, the biggest mistake to avoid at all costs, and stories that illustrate how to utilize true engagement to generate business. So many people are too afraid to make that first call, but if they push...
Sep 03, 2020•50 min•Season 3Ep. 30
How Online Trainers MUST Manage Their Money (Online Trainer Show #29) To properly kick off this episode, the crew briefly gushes over how awesome Jamie Foxx and Joseph Gordon Levitt are, as they should. Once the gushing concluded, Ren began the episode by recounting his financial journey, from living in a basement to five streams of income. Carolina followed up with her own quest, emphasizing the importance of getting creative with how you provide services and, consequently, build your income st...
Sep 01, 2020•49 min•Season 3Ep. 29
Building Your Support Systems (Online Trainer Show #28) After the gang debates which episode number this is, they dive into the nuances of building your online support systems to bring maximum value to your clients and yourself. COVID has profoundly changed the coaching landscape, which makes effective support all the more essential. We grow through teaching and learning, and we deserve to continue growing no matter the circumstances. In this episode, Jonathan discusses the common pitfalls of co...
Aug 27, 2020•41 min•Season 3Ep. 28
How to Know Who to Believe on the Internet (Spoiler: The Answer Is Nobody) (Online Trainer Show #27) This is an episode full of firsts and big news! Ren isn’t wearing a hat! There’s something about cupcakes! Carolina made a major life decision! Jonathan found a golden throne! But it’s not all good news for the gang today; Jonathan shares the story that brought him to today’s topic: who to trust on the internet. They’ll share some of the measures of seriousness they each look for when finding wha...
Aug 25, 2020•41 min•Season 3Ep. 27
How To Be More Efficient By Knowing What to Automate and Delegate (Online Trainer Show #26) The gang’s “mama bird” – Amber – isn’t on the podcast today. Speaking of birds, Ren has a story about a baby bird he saw in a Disney+ nature documentary. Carolina needs to see a doctor about her toe, and Jonathan is hogging all the multicultural family members for himself. However, what are some common errors that personal trainers make? In this episode, the gang talks about automation and delegation. Thi...
Aug 20, 2020•40 min•Season 3Ep. 26
The Secret to Scaling Your Online Business Beyond 10 clients (Online Trainer Show #25) Is Ren at the point where he has more confidence than skill in podcasting? What happened on Carolina’s camping trip that felt like a National Geographic special? And has Jonathan ever seen a moose pee? After sharing their favorite nature stories, the gang discusses how to keep up your momentum when scaling up your online trainer business. One big key: getting a prospect’s payment on the phone versus sending a ...
Aug 18, 2020•39 min•Season 3Ep. 25
How Firefighter Alex Harriman Made $6,578 Online Training Between Shifts (Online Trainer Show #24) Is it time to level up your online trainer skills? If you want to make more money, then the answer is yes! Alex Harriman started online training as a side gig between shifts as a fulltime firefighter. After the birth of his son in 2017, his priorities changed—which meant his online training business had to change, as well. In this episode, Jonathan talks with Alex about how the Online Trainer Acade...
Aug 13, 2020•31 min•Season 3Ep. 24
How To Use Money To Buy A Happier Life (Online Trainer Show #23) Today’s episode is something a little bit different. While Jonathan is away, OTS shares a recording he made of his favorite essay on money. Why is this important? Making money can often cost you in terms of stress and overall well-being. Yet, you need money to live. In this essay, Jonathan shares some hard truths about what money means. Will more of it really make you that much happier? He breaks down the definitions of money vs we...
Aug 11, 2020•15 min•Season 3Ep. 23
How To Optimize Your Process To Add Value and Increase Client Retention (Online Trainer Show #22) Jonathan, Ren, and Carolina aren’t sure what “optimization” even is; but they know you need it for your business. In this episode, they’ll define “optimization,” and discuss why it can be so effective. With a few simple tips, you can learn to anticipate your clients’ needs and become proactive in your business’s client retention. Knowing where your client may be emotionally on their journey is a gre...
Aug 06, 2020•42 min•Season 3Ep. 22
