Today, Toni and I are going to dive into one of the most exciting and high-stakes times of the year for ecommerce businesses, Black Friday. With the competition tougher than ever and customers looking for the best deals, you have to have a strategy that not only attracts buyers but maximizes for your profit. In this episode, we break down proven tips and tactics to help you make the most of this shopping holiday. What You’ll Learn How to maximize your sales during Black Friday and Cyber Mo...
Sep 11, 2024•42 min
In this episode, Toni and I dive into the strategies that successful businesses use to turn first-time buyers into loyal repeat customers. You’ll learn practical, no-nonsense tips for building stronger customer relationships and increasing repeat sales. Whether you’re just starting or looking to refine your approach, these insights will help you boost your bottom line and create lasting customer loyalty. What You’ll Learn The best way to get repeat business How to give out discount w...
Sep 04, 2024•44 min
In this episode, Toni and I discuss how the recent Google monopoly ruling will affect the ecommerce landscape. We also discuss the latest announcements between Amazon, TikTok and Pinterest. Enjoy! What You’ll Learn How the Google monopoly ruling will play out in the next few years How the potential breakup of Google will affect ecommerce The implications of the TikTok/Amazon partnership Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run fo...
Aug 28, 2024•47 min
Today I have my friend, Yoni Mazor back on the show. In this episode we dive into the latest Amazon updates and uncover what might be Amazon’s sneakiest fee increase yet—decide for yourself if the e-commerce giant is pulling a fast one on sellers. What You’ll Learn Amazon’s new refund and reimbursement policy The hidden costs on selling on Amazon Click here to join Getida and get $400 in free reimbursements Sponsors SellersSummit.com – The Sellers Summit is the ecommerce ...
Aug 21, 2024•41 min
It’s been a while since my co-host Toni and I hit record, but for good reason—I’ve been soaking up some much-needed vacation vibes, and Toni’s been navigating the twists and turns life throws at you. In today’s episode, we’re diving into something every entrepreneur needs to master: how to actually take a vacation when you’re running your own business, plus handling those curveballs that seem to come out of nowhere. We’ll also chat about the hidden perks of being your own boss ...
Aug 14, 2024•39 min
In this episode, my partner Toni and I discuss whether starting a content creation business, whether it be a blog, Youtube channel, or podcast is worth it today given all the changes with Google and artificial intelligence. What You’ll Learn The real reason content creators are quitting Is it worth it to make content creation your full time job The best way to create content today Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the ...
Aug 07, 2024•40 min
Amazon sucks right now, Ebay sucks right now, Etsy sucks, Facebook sucks, Instagram sucks, Google sucks. Every big tech company continues to deteriorate in front of our eyes every single day. All of these services that we use to start a business, advertise and sell online are worse than you think, and here’s what you need to do about it. What You’ll Learn The Pattern Of Big Tech The Number 1 Lesson I’ve Learned Over The Years How To Deal With Change Sponsors SellersSummit.com –...
Jul 31, 2024•13 min
In this solo episode, I give my take on exactly what is going on with Amazon’s new anti-Temu initiative, the implications on the 3rd party Amazon seller community and what you must do right now to prepare yourself as an e-commerce seller. What You’ll Learn What Exactly Is Happening With Temu & Amazon How To Build A Brand The Right Way To Fight Chinese Sellers Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 year...
Jul 24, 2024•13 min
In this episode, Toni and I discuss the right way to run an email sale campaign based on one of her largest clients. I learned a lot from this episode, and I’m positive that you will too. What You’ll Learn How to run an email sale campaign An inside look at how an ecommerce company organizes email subscribers The principles for getting someone to buy from email Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. ...
Jul 16, 2024•50 min
In this episode, Toni and I cover the latest news from Tiktok, Wix and the most recent thing Google has done to piss sellers off. Out of all of the ecommerce companies, TikTok seems to be innovating the fastest and will become a much bigger player in the future. What You’ll Learn The newest features of TikTok Latest update on Wix How Google pissed a lot of sellers off Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years....
Jul 11, 2024•41 min
In this episode, my friend Nathan Barry and I debate the best way to build an audience today in light of AI and the many changes with Google, Facebook, Tiktok and Instagram. Nathan is the founder of ConvertKit and the Nathan Barry show. What You’ll Learn The best way to build an audience What’s going on with Google, Facebook, Tiktok, and Instagram The role of AI with content creation Try ConvertKit For Free Sponsors SellersSummit.com – The Sellers Summit is the ecommerce confer...
Jul 02, 2024•51 min
Etsy sellers beware! In this episode, I’ll explain the implications of China’s return to Etsy, decode what it means for the entrepreneurial ecosystem, and teach you how to navigate this new landscape. What You’ll Learn What’s going on with Etsy? The implications of opening up Etsy to Chinese sellers Why Chinese sellers have an unfair advantage Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s s...
Jun 25, 2024•13 min
With AI adoption accelerating at a super fast pace, Google search is declining and will continue to decline in the next couple of years. In fact, I predict that search will pretty much be dead in 2 to 3 years. So what are your traffic alternatives? This episode will cover other ways to generate traffic and sales. What You’ll Learn How Google is devaluing independent publishers Traffic Alternatives to Google Why Google search traffic is dying Sponsors SellersSummit.com – The Sellers S...
Jun 18, 2024•43 min
In this solo episode, I’ll answer all of the most commonly asked questions about print on demand dropshipping including the questions that most people won’t give you a straight answer on. What You’ll Learn The big negatives of Print On Demand How to run a POD business profitably Why POD isn’t as great as you think Sublistar Star IV DTF Printer – Click Here To Check It Out Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’...
Jun 12, 2024•13 min
Google has screwed up yet again! In this episode, you’ll learn about the changes of the week for Google including a major data leak that has exposed some of the inner workings of their search algorithm. Enjoy the show! What You’ll Learn Recap of Google’s latest algorithm changes How people are gaming the system Google’s big data leak Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small and i...
Jun 04, 2024•42 min
Toni and I just got back from our annual ecommerce conference that we run together called the Sellers Summit. In this episode, we discuss tips and strategies that we learned from the event. Enjoy the show! What You’ll Learn Recap of Sellers Summit 2024 Tip and strategies from Sellers Summit speakers Highlights from the event Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small and intimate and you’...
May 28, 2024•53 min
In this episode, Toni and I answer one of our most commonly asked questions. How do you know when to hire and where can you find help for both of your e-commerce and content-based businesses? Enjoy the show! What You’ll Learn When is the right time to hire help Where can you find the right people to hire What are the best jobs to hire out Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small and intimate...
May 22, 2024•44 min
The Internet landscape has changed pretty drastically in just the past 3 months. Today my partner Toni and I are going to discuss what type of businesses we would start if we were to start from complete scratch today. What You’ll Learn The recent changes in social media and Google The best opportunities in content today What we would do if we were to start all over again Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 yea...
May 17, 2024•43 min
I have nearly 6000 students across 2 courses that I teach over at Profitable Online Store and Profitable Audience. And recently, I’ve been analyzing the character traits of both successful and unsuccessful students in my courses. What makes one student more likely to succeed over another? In this episode, I reveal what I discovered with my partner Toni. What You’ll Learn The common patterns between the students who succeed and the ones who struggle What makes students more likely to ...
May 08, 2024•43 min
Today, I invited my friend Annette De Lancey on the show to talk about a question that I literally get asked at least once per week. How can you source from the USA and still remain competitive from a pricing stand point? In this episode, Annette outlines the exact process of prototyping and manufacturing textiles in the USA through her new company, She Makes Products. What You’ll Learn How to quickly prototype a textile product The pricing difference between the US and China How to take a...
Apr 30, 2024•44 min
In this episode, Toni and I discuss the latest update in a string of Google updates which have upended the Internet. And we also discuss Sundar’s latest news release about the future of websites. What You’ll Learn Why Google search is terrible The latest in a string of Google updates The future of websites Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small and intimate and you’ll learn a t...
Apr 27, 2024•40 min
Think you know the best tricks for product sourcing? This episode exposes the darker side of Alibaba, revealing hidden practices that could change how you buy from the platform. Listen on to learn the ins and outs of how to buy from one of the world’s largest e-commerce marketplaces. What You’ll Learn Strategies for successfully buying products from Alibaba How to deal with IP theft How to find out if your products are ethically made Sponsors SellersSummit.com – The Sellers Sum...
Apr 23, 2024•15 min
Because of the latest Google updates and the constant bugs with Facebook and Instagram ads, more people have started to look at alternative traffic sources like Pinterest. In this episode, Toni and I give an update on how to leverage Pinterest to drive traffic and sales. What You’ll Learn The new trends on Pinterest Why Google search is going down the drain How to post on Pinterest to generate traffic Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I&...
Apr 18, 2024•45 min
Today I have my friend Eugenia Chen on the show. Eugenia runs Pandaloon.com where she sells cute costumes for dogs. And the way she generates her sales is interesting. She uses a combination of TikTok and TikTok shop to drive traffic from her 6.1 Million subscribers. If you want to learn how to market using Tiktok, then listen to this episode. What You’ll Learn How Eugenia started Pandaloon How to grow your TikTok following How to leverage Tiktok to grow your sales Check out Eugenia’...
Apr 16, 2024•43 min
For the month of April, we’ve been running a challenge in our Profitable Audience Class that has dramatically increased the social media following for the students in the course. If you’re interested in growing your YouTube, TikTok or Instagram channels fast, then listen to this episode! What You’ll Learn Strategies to grow your social media following The results of our video challenge The secret to growing any social media account Sponsors SellersSummit.com – The Sellers...
Apr 12, 2024•44 min
This past week, Toni gave 4 talks at the annual Pet Summit in Orlando, Florida which is a conference that covers all things related to pet products sold online. In this episode, she gives a recap of the Summit along with the hot products to sell in the pet industry. What You’ll Learn The details of the Pet Summit and who should attend How to make a profit selling Pet products Which pet products are hot Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I...
Apr 09, 2024•46 min
Today I’m thrilled to have Sally Wilson back on the show after 4 years. Sally is a student from my Create A Profitable Online Store Course (https://profitableonlinestore.com). She resides in the UK and runs a very successful online business over at CaterpillarCrossstitch.com Since she was last on, her business has grown 10X so in this episode, we talk about her leap into 7 figures and how her business has evolved from the last time we spoke. What You’ll Learn How Sally grew from 6 to...
Apr 03, 2024•49 min
Last week, Toni and I attended the Ecommerce Fuel Live event in New Orleans, LA. This is part 2 of a series where we cover the gossip, the hallway conversations, the sessions, and some of the trends that we saw at ECF Live. What You’ll Learn The new trends with Tiktok shop, AI, and Meta Ads Recap of day 3 of the Ecommerce Fuel Live event What most sellers are having problems with Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the p...
Mar 29, 2024•48 min
Last week, Toni and I attended the Ecommerce Fuel Live event in New Orleans, LA. In this episode, we breakdown the latest trends and perspectives that we learned from the casual conversations we had at the conference. What You’ll Learn What are sellers most complaining about? What’s working right now in ecommerce The biggest problems sellers are facing Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’...
Mar 26, 2024•45 min
According to Wired magazine, Temu is losing hundreds of millions of dollars to send you cheap stuff from China in order to grab mass market share from US shoppers and it’s working. But is it affecting US ecommerce companies? Listen to this episode to find out What You’ll Learn What is Temu? How has Temu been growing so fast? Will Temu destroy ecommerce in the US? Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years...
Mar 18, 2024•14 min
