Retail tire sales and leadership coach Mike Townsend says your salespeople need to be more than trusted advisors. They need to be "heroes" and "companions" to your customers. What does he mean and how can they achieve that? This episode of The Modern Tire Dealer Show has the answers.
Mar 09, 2023•20 min•Ep. 58
Brought to you by BKT. Cox Automotive predicts electric vehicle sales in the U.S. will surpass one million units for the first time in 2023. Tire dealers that aren’t yet servicing those vehicles are missing out on opportunities to capture new customers, and retain customers who make the switch to a hybrid or EV. Craig Van Batenburg has been teaching others how to work on these vehicles for decades, and says there are baby steps owners can take to get into the high voltage business. He talks abou...
Feb 23, 2023•19 min•Ep. 57
Baker Ghanim, president of the eight-location dealership - Ghanim Group dba Tire Store Center - headquartered in Bedford, Texas has created a Point-of-Sales system that utilizes texting and is now availble for other dealerships to buy and utilize in their own stores. Ghanim discusses the importance and benefits of communicating with customers via texting.
Feb 09, 2023•15 min•Ep. 57
Brought to you by BKT. In this episode of The Modern Tire Dealer Show, MTD's editors provide an exclusive, sneak preview of MTD's Facts Issue, our annual, in-depth look at the domestic tire industry.
Jan 26, 2023•14 min•Ep. 55
Brought to you by BKT. Boosting your car count will be one of the most important things you do in 2023. Dennis McCarron explains why in this episode of The Modern Tire Dealer Show.
Jan 12, 2023•18 min•Ep. 54
In this episode of The Modern Tire Dealer Show, Steve Bourassa, Nokian Tyres' director of products, discusses the dynamics that are driving the rapid growth of the all-weather tire category.
Dec 22, 2022•16 min•Ep. 53
Black’s Tire Service Inc. has developed a scalable training program to help build its next generation of technicians. And it’s building that bench of essential employees with the help of state tax credits and reimbursements. Gary Collier, a former high school trade educator, is leading the effort at Black’s Tire Service. The tire dealership has developed a pre-apprenticeship program in conjunction with high schools throughout North and South Carolina. And when students complete that program, the...
Dec 08, 2022•20 min•Ep. 52
Renown tire industry analyst John Healy shares his thoughts on last week's SEMA Show with MTD Editor Mike Manges and MTD Managing Editor Joy Kopcha in this episode of The Modern Tire Dealer Show.
Nov 10, 2022•26 min•Ep. 51
Pam Konde, owner of Mac's Tire Service, located in Washington, D.C., discusses her decision to remain open 24/7, and the impact this decision has on her business, in this episode of The Modern Tire Dealer Show.
Oct 27, 2022•14 min•Ep. 50
Alan Eskow, vice president of agricultural and industrial tires, discusses what hybrid tires are, how they differ from conventional tires and more. Sponsored by BKT.
Oct 20, 2022•7 min
Are your customers suffering from sticker shock? You're not alone. Retail tire sales and leadership coach Mike Townsend tells you how to overcome price-related objections in this episode of The Modern Tire Dealer Show.
Oct 13, 2022•18 min•Ep. 49
The motto of Pit Stop Auto Repair, a rapidly expanding tire dealership in Florida, is "give and grow." Joe Ramsay, its owner, discusses how making it easy to give back to the community creates happier, more productive employees.
Sep 29, 2022•20 min•Ep. 48
Jason Roanhouse, executive director, Bandag operations, Bridgestone Americas Inc., explains why we are seeing an “unprecedented increase” in truck tire retread usage. He also discusses new legislation that will incentivize fleets to run retreads and more.
Sep 15, 2022•20 min•Ep. 47
The labor shortage is something that dealers have been struggling with for quite some time, and Julie Holmes of Virginia Tire and Auto is trying to recruit more women to decrease this labor shortage and increase the number of women in the automotive industry.
Sep 01, 2022•18 min•Ep. 46
Josh Drown, ag tire expert and regional sales associate for BKT, discusses the differences between bias and radial harvester tires, when to recommend a bias tire or a radial tire, the benefits of IF and VP technology and more.
Aug 23, 2022•12 min
In this episode of The Modern Tire Dealer Show, Mark Pereira, director of marketing for Sailun Tire Americas, discusses the differences between electric vehicle (EV) tires and standard tires, the mentality of EV owners and more.
Aug 18, 2022•18 min•Ep. 45
Can store owners and managers accidentally create disengaged employees? Mike Townsend says yes. He explains why - and what you can do to prevent this from happening - in this episode of The Modern Tire Dealer Show.
Aug 05, 2022•16 min•Ep. 44
Not all salespeople are created equal. In this episode of The Modern Tire Dealer Show, Dennis McCarron tells you how to identify high-potential members of your sales team and then elevate them to the next level of performance.
Jul 21, 2022•19 min•Ep. 43
It's been one year since Goodyear Tire & Rubber Co. finalized its acquisition of Cooper Tire & Rubber Co. How is the integration of Cooper into Goodyear going? And what's next? Tire industry analyst John Healy shares what he knows in this edition of The Modern Tire Dealer Show.
Jul 07, 2022•22 min•Ep. 42
The North American truck tire market is red-hot right now. Walt Weller of China Manufacturers Alliance/Doube Coin explains why - and what dealers can expect next - in this episode of The Modern Tire Dealer Show.
Jun 23, 2022•20 min•Ep. 41
Tire industry consultant Greg Ring says leadership is "overrated." He explains why - and discusses what true business leadership looks like - in this can't-miss episode of The Modern Tire Dealer Show.
Jun 09, 2022•28 min•Ep. 40
Tire dealerships continue to buy other tire dealerships. And more commercial tire operations are getting in on the action. M&A expert Michael McGregor explains why in this episode of The Modern Tire Dealer Show.
May 26, 2022•23 min•Ep. 39
Dale Donovan, owner of Donovan's Tire & Auto, switched to a five-day work week several years ago. He says it was one of the best business decisions he's ever made. Find out why in this interview.
May 12, 2022•22 min•Ep. 38
Scott Holub, manager of technical services, BKT, discusses what to keep in mind when picking and recommending the best OTR tire for customers' applications, why TMPH is important, after-sale service and more.
May 10, 2022•14 min
The good, old-fashioned telephone is still one of the most powerful sales tools in your arsenal. Retail tire expert Mike Townsend explains why in this episode of the Modern Tire Dealer Show.
Apr 28, 2022•19 min•Ep. 37
Are you doing all that you can to optimize your dealership's Google presence? Here are some real-world tips you can implement immediately, courtesy of digital marketing expert Dan MacDonald.
Apr 14, 2022•23 min•Ep. 36
Southern Tire Mart at Pilot Flying J — the joint effort between the largest commercial tire dealership and truck stop chain in the U.S. — has been up and running for more than a year. John Boynton, its president, talks next steps in this episode of The Modern Tire Dealer Show.
Mar 31, 2022•16 min•Ep. 35
Tire dealers, like many small business owners, know setting the right approach with your business requires a lot of assistance from your employees. Danny Smith of Same Day Tire and Auto Repair with five locations in and around Tulsa, Oklahoma changed his approach with his workers more than a decade ago, and he is still reaping the rewards for that decision. His business is in a great place, his employees are in a great place and so is he. We talk with Danny about setting that culture and followi...
Mar 17, 2022•25 min•Ep. 34
Demand for auto repair is increasing, but the pool of available technicians is shrinking. Retail tire expert Dennis McCarron discusses how you can build your pipeline of new techs in this edition of The Modern Tire Dealer Show.
Mar 03, 2022•23 min•Ep. 33
Shipment numbers, buy-outs, price hikes, dealer meetings and more — MTD's editors look back on the month that was in this episode of The Modern Tire Dealer Show.
Feb 24, 2022•16 min•Ep. 32