The Millionaire Hairstylist - podcast cover

The Millionaire Hairstylist

Cash Lawless, Jordan Drakewww.podpage.com
Join Celebrity Hairstylist Cash Lawless and Host, Jordan Drake, as they pursue the financial well-being of hairstylists and creative professionals. New episodes Monday and Thursday. Podcast listeners can access free financial lessons at www.millionairehairstylistpodcast.com
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Episodes

E49: Underutilized Instagram Strategies that Drive Sales with Jamie Dana

Jamie Dana joins the podcast to discuss how she's mastered Instagram to elevate her business. She'll share tips on overcoming common challenges creators face, utilizing the 'link in profile' effectively, creating a sense of urgency to attract clients, understanding IG trends, and much more! Guest Bio and Links: Jamie Dana is an educator, Instagram expert, and hairstylist who is devoted to helping other hairstylists grow and scale their businesses using Instagram. Through her online programs, Ins...

Apr 15, 20241 hr 11 minSeason 2Ep. 49

E48: The Income Generating Power of Extensions | Lacy Gadegaard-West, Founder, Laced Hair Extensions

In this episode, Lacy Gadegaard-West, Founder of Laced Hair, shares her inspiring entrepreneurial journey. Starting as a hairstylist at the Bellagio Hotel in Las Vegas at age 19, where she realized the demand for hair extensions and launched her own brand. Lacy gets real about overcoming challenges like funding, inventory management, and a health diagnosis that led her to start the Laced Hair Foundation. She emphasizes the importance of solving your own problems, embracing innovation, supporting...

Apr 08, 20241 hr 12 minSeason 2Ep. 48

E47: Modern Salon interviews The Millionaire Hairstylist

Is it possible for creatives to conquer financial anxiety and build real wealth? In this episode, our founder, Cash Lawless and Anne Moratto from Modern Salon debunk the myths behind creatives and financial management, wealth, and service. They also discuss the current challenges in talent retention and the evolving landscape of salon retail. Guest Bio and Links: Anne Moratto is the Director of Brand Content Strategy for Modern Salon and Nails. Anne Moratto’s well-rounded beauty career includes ...

Apr 01, 20241 hr 1 minSeason 2Ep. 47

E46: The Instagram Breakthrough That Filled My Books with @TheColourChemist

What’s it like for instagram demand to completely fill your chair as a stylist? Jacksonville hairstylist, Kourtnee Jinright, shares how embracing her authentic self sparked a journey from stylist to Instagram sensation. Listen to learn how Kourtnee uses Instagram to build her clientele and brand partnerships now and over the past seven years. She discusses the importance of authenticity, creating engaging content, and understanding the viewer's mindset on different platforms. Guest Bio and Links...

Mar 25, 20241 hrSeason 2Ep. 46

E45: (Best Of) Real Estate for Hairstylists and Salon Owners with Sam Brocato

In this Best Of episode, Sam Brocato joins us to share his remarkable journey from being a high school dropout to building a multi-million dollar salon empire. You’ll learn how real estate was an early key to his financial freedom, how he leveraged mentorship to guide his business decisions, how to generate opportunities from the people who sit in your chair, and many more insights from Sam’s incredible career. Guest Bio and Links: Sam Brocato is a renowned hairstylist, businessman, and real est...

Mar 18, 20241 hr 2 minSeason 2Ep. 45

E44: How to Run a Beauty Business You Don't Hate with Mike Paton

Mike Paton, is an entrepreneur and expert on the Entrepreneurial Operating System (EOS). He joins Cash to discuss the importance of having an operating system for small businesses to achieve structure, efficiency, and scalability without sacrificing creativity and entrepreneurial spirit. Mike also shares insights from his book "Process" and provides practical advice for implementing EOS in creative service businesses like salons and freelance work. Guest Bio and Links: Over the last 16 years, Mi...

Mar 14, 202457 minSeason 2Ep. 44

E43: Non-Obvious Strategies for Obtaining New Customers

Cash and Jordan dive into innovative strategies for acquiring, retaining, and recapturing customers for your salon. Drawing inspiration from effective marketing tactics employed by leading companies in various sectors beyond the beauty industry, they bring a new perspective to promoting your salon business. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com LMNT E34: How I Invented a 9-Figure Beauty Product | Rea An...

Mar 11, 202433 minSeason 2Ep. 43

E42: Using Instagram to Go Viral and Fill Your Books with Melanie Hasson

Rising balayage star Melanie Hasson joins us from her suite in Staten Island to discuss her Instagram success, the intricacies of hiring Gen Z, effective client management, and more. We delve into the strategies for using Instagram to fill appointment books, uncover the secret formula for "going viral," and address the best practices for setting boundaries and managing overly needy clients. Guest Bio and Links: Broadcasting from her Staten Island suite to an impressive Instagram following of ove...

Mar 07, 20241 hr 24 minSeason 2Ep. 42

E41: Building Wealth Beyond The Chair

What happens when you can't stand behind the chair anymore? Will earning an income as a stylist be enough to retire in the future? Cash and Jordan explore these challenges that creatives face and share a unique perspective on achieving financial freedom as a hairstylist. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com This episode is a part 3 series. If you missed part 1 and 2 check them out here! Pt. 1 - E39: Ho...

Mar 04, 202456 minSeason 2Ep. 41

E40: The 3-Step Secret to Charging More

How to raise your prices at the right time, in the right way, for the right reasons, and as high as possible. You got this. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com E32: How to Stand Out Through Personal Branding | Farhana Premji, Owner of Beige Label Salon E39: How to Become a Celebrity Hairstylist Show Notes: [0:00] Introduction [0:20] Today’s topic: How to Become a Millionaire Hairstylist PT. 2 [1:10] Q...

Feb 29, 202438 minSeason 2Ep. 39

E39: How I Became a Celebrity Hairstylist

How does an assistant at a New York salon earning $6 an hour transform into a sought-after celebrity hairstylist? For the first time publicly we are exploring Cash’s career journey from sweeping floors to cutting hair for the likes of Justin Beiber and Kylie Jenner. You’ll gain actionable insights applicable to hairstylists across all markets, covering preparation for opportunities, reputation management, leveraging mentorship, and seizing jobs to foster relationships and enhance your portfolio....

Feb 26, 202448 minSeason 2Ep. 39

E38: Harry Josh on Finding Happiness and Wholeness as a Hairstylist

How does Harry Josh, the hairstylist for names like Gisele Bündchen and Gwyneth Paltrow, redefine success and happiness in an industry that prioritizes image and fame? As a Celebrity Hairstylist and the Founder of the ubiquitous lime green Harry Josh Pro Tools, he embraces the transformative power of mindfulness, gratitude, and authentic connection both in and out of the spotlight. Guest Bio and Links: Harry Josh is an iconic hairstylist and founder of Harry Josh Pro Tools. He has worked with ce...

Feb 22, 202457 minSeason 2Ep. 38

E37: How I Recovered $5,000 Using AI

Have you ever wondered how AI could make a real difference in your life or business? Join us as Jordan shares a practical story of leveraging AI, particularly Chat GPT, to turn a challenging situation into a $5,000 win. This episode is also a deep dive into the transformative potential of technology in the creative world and beyond. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Scary Smart: The Future of Artifi...

Feb 19, 202423 minSeason 2Ep. 37

E36: Why Most Marketing Agencies Suck and How to Find a Good One | Ryan Shell, Owner, Hey Frankie

Feeling like your marketing efforts are nothing but desperate Hail Marys without real results? In this conversation with Ryan Shell, marketing guru and owner of the agency Hey Frankie, we explore common marketing pitfalls and how to avoid them. We'll dive deep into the common frustrations that small businesses face with marketing agencies, uncovering why they can sometimes fall short of expectations. Aside from avoiding bad agencies, we’ll also guide you on how to identify a top-notch agency tha...

Feb 15, 20241 hr 17 minSeason 2Ep. 36

E35: Instagram Algorithm Updates for 2024

Want to know how to win on Instagram in 2024? Take a listen to learn how Jordan and Cash maximize their Instagram presence for The Millionaire Hairstylist. They give practical strategies for anyone who wants to increase their reach on the platform, including the significance of time spent on posts, the challenges of bot and spam accounts, and how to curate content that resonates with Instagram's current trends. Resources: Create a free student account and start learning from The Millionaire Hair...

Feb 12, 202425 minSeason 2Ep. 35

E34: How I Invented a 9-Figure Beauty Product | Rea Ann Silva, Founder of Beautyblender

How did a Hollywood makeup artist create a globally recognized beauty brand that has sold over 100 million units? Join us to hear the incredible true story of Rea Ann Silva, founder of Beauty Blender. Rea Ann shares the origin of her world-changing makeup sponge, which started as a solution to a unique on-set makeup problem. Rea Ann also details the challenges and triumphs of creating and marketing a product that was initially perceived as just a simple sponge, highlighting her persistence, inno...

Feb 08, 20241 hr 13 minSeason 2Ep. 34

E33: 19 Business Mistakes I Made in 2023

Cash and Jordan sit down to discuss Cash’s year end reflections for his businesses in 2023, and the list of 19 mistakes made during the year. This episode will be both relatable and insightful for any creative professional or business owner! Cash and Jordan delve into the intricacies of each misstep, from the pitfalls of setting too many goals and the consequences of saying 'yes' too often, to the dangers of ignoring gut instincts and the repercussions of prioritizing progress over perfection. R...

Feb 05, 202441 minSeason 2Ep. 33

E32: How to Stand Out Through Personal Branding | Farhana Premji, Owner of Beige Label Salon

Cash and Jordan sit down with the rockstar owner of The Beige Label, Farhana Premji. Farhana shares her journey from being a solo stylist to becoming a successful entrepreneur, salon owner, and hairstylist influencer. She goes in-depth about creating a magnetic and customer-focused salon culture, and how to cultivate brand partnerships as a stylist. Farhana shares her experience growing her IG to 250K followers, what her non-negotiables are, and how she created her aesthetic as a stylist and bus...

Feb 01, 20241 hr 9 minSeason 2Ep. 32

E31: What Anxiety is Doing To Your Business And What To Do About It

Cash and Jordan explore the nuances of entrepreneurship and managing anxiety. Cash draws on a personal analogy to illustrate the fine line between healthy vigilance and excessive worry. This concept is particularly relevant in the business world, where a certain level of anxiety can be a catalyst for astute decision-making, yet too much can impede one's quality of life. Cash shares insights on how growing experience and competence can naturally alleviate anxiety, shifting the focus towards using...

Jan 29, 202427 minSeason 2Ep. 31

E30: Real Estate Passive Income for Busy Creatives Pt 2 | Sandhya Seshadri, CEO of Engineered Capital

In the second installment of their real estate investing series, Cash and Jordan delve deeper with a special guest, Sandhya Seshadri, CEO of Engineered Capital. They explore the world of passive real estate investment via syndication - essentially, real estate's version of crowdfunding. Sandhya, who remarkably transitioned from a stay-at-home mom to a powerhouse in real estate, overseeing multimillion-dollar investments, simplifies the complex concepts of real estate syndication, the tax perks o...

Jan 25, 202446 minSeason 2Ep. 30

E29: Real Estate Passive Income for Busy Creatives Pt 1 | Hunter Thompson, CEO of Raising Capital

If you’ve ever been interested in real estate investing… but you have no desire to clean a toilet or collect a rent check, this week’s episodes will be RIGHT up your alley! In part 1: Cash and Jordan sit down with real-estate superstar, Hunter Thompson, to chat about how creative professionals can diversify their income by passively investing in real estate managed by experienced operators. They discuss the opportunities and risks of syndication investing, how to evaluate potential investments a...

Jan 22, 20241 hrSeason 2Ep. 29

E28: Will my beauty business idea work? | Robbie Salter & Ross Goodheart, Co-Founders of Jupiter

Cash and Jordan chat with Robbie Salter and Ross Goodhart, the dynamic co-founders of Jupiter, a thrilling new entrant in the beauty market. Robbie and Ross discuss their journey of validating the market need, crafting innovative products through rigorous research and development, and successfully launching their brand during the challenging times of the pandemic. They delve into their strategies for customer acquisition and retention, using content effectively to establish their brand authority...

Jan 18, 20241 hr 9 minSeason 2Ep. 28

E27: I hired the wrong person… again | Tested Hiring Strategies That Work

Cash and Jordan sit down to give you all you need to know about how to eliminate short-term teammates in your business. They discuss how to develop your instinct for spotting talent vs. ‘good enough’ candidates, types of tests and benchmarks to implement in your hiring process, and the concept of the 'Triple A' candidate. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com Kolbie A Index Show Notes: [0:00] Introducti...

Jan 15, 202422 minSeason 2Ep. 27

E26: Actionable Branding Strategies That Have Built 100m+ Brands | Ryan Sieverson, Beauty/Fashion CEO

Cash and Jordan sit down with Ryan Sieverson, CEO of Garrett Leight California Optical. With a history at brands like Bumble and Bumble, Bellami and Seven Haircare, Ryan has a wealth of expertise in the beauty and fashion industry. Together they discuss key aspects of brand building, insights on marketing strategies, benefits of being financially transparent, and the crucial importance of understanding finances. Guest Bio and Links: Ryan Sieverson is the CEO of Garrett Leight California Optical....

Jan 11, 20241 hr 4 min

E25: We're going to need a bigger salon | Employ this Strategy for an Insane Surge in New Customers

Cash and Jordan sit down to tackle everything you need to know about the MOFIR strategy. Together, they discuss how businesses, particularly in creative and service industries, can adapt to changing market demands and client expectations. They also speak on the importance of understanding the audience, tailoring messages, how to choose marketing platforms, and the economics of offering value-driven proposals. Resources: Create a free student account and start learning from The Millionaire Hairst...

Jan 08, 202424 minSeason 2Ep. 25

E24: Dead Simple Ways to Raise Prices and Booking Frequency | Robert Cromeans

Cash sits down with the iconic Robert Cromeans, Global Artistic Director of John Paul Mitchell Systems, salon owner, and celebrated platform artist. Robert discusses key trends in the salon business, emphasizing the significance of client frequency, salon culture, and the value of ‘F U’ texts. He shares his perspective on the industry's evolution, the power of data, and creating an exceptional client experience. Guest Bio and Links: Robert Cromeans is the Global Artistic Director of John Paul Mi...

Jan 04, 202443 minSeason 2Ep. 24

E23: I'm drowning and there's way to much on my plate | The Secrets to Successful Delegation

Cash and Jordan sit down to discuss how to master the art of delegation. They explore the intricacies of effectively delegating tasks within a business, the importance of systemization and organization, and how to grow an autonomous team from the ground up. Resources: Create a free student account and start learning from The Millionaire Hairstylist: www.MillionaireHairstylistPodcast.com A platform built for a new way of working: monday.com Show Notes: [0:00] Introduction [1:00] Welcome back to T...

Jan 01, 202429 minSeason 2Ep. 23

E22: Going viral won't make you rich | Stop Building Attention and Build This Instead

Cash and Jordan sit down to dissect the crucial aspects of building a community in your business and why seeking attention is only a small attribute of keeping a loyal clientele. They discuss personal reinvention and branding, how to engage with your community, reasons transactional-only businesses don’t cultivate long-term communities, and more! Resources: If you’re interested in joining our community as a PRO Member, you’ll need to hurry! Enrollment closes on Jan 1. Go to www.MillionaireHairst...

Dec 28, 202331 minSeason 2Ep. 22

E21: This Policy Could Close 90% of Beauty Schools | Tom Kuhn, Founder of Qnity

Cash and Jordan sit down with Tom Kuhn, founder of Qnity. Citing fascinating data from Qnity’s groundbreaking Pro Beauty Compensation Study, Tom brings to light the misconceptions surrounding hairstylists' earnings and career viability, the stereotypes of low earnings in the beauty industry. More urgently, we discuss the potential threat of upcoming legislation that will close beauty schools in the United States. Guest Bio and Links: Qnity Founder Tom Kuhn is the ‘go-to’ for the top salon owners...

Dec 21, 20231 hr 9 minSeason 2Ep. 21

E20: Selling A Small Business & Solving Financial Literacy | Erin Kuhn, President of Qnity

Cash and Jordan sit down with Erin Kuhn, President of Qnity, a company, like The Millionaire Hairstylist, on a mission to provide financial education to the beauty industry. We cover the financial struggles of salon owners, the importance of financial education in the beauty industry, and strategies for salon owners to sell their businesses effectively, and before it’s too late. Guest Bio and Links: Erin serves as President/Partner of Qnity & Qnity for Schools, the market leader for business...

Dec 21, 20231 hr 23 minSeason 2Ep. 20
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