373. Do You Really Need to Run a Black Friday Sale?
Episode description
The holiday season is upon us and the pressure is on to finish 2024 strong. For many, Black Friday can be a perfect opportunity to gain a quick cash injection in your business to hit those year-end goals...but is it the right move for every business? In today’s episode, I’m breaking down why I skip Black Friday specials in my business—and who might actually benefit from running one.
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