The Mariah Coz Show - podcast cover

The Mariah Coz Show

Mariah Cozwww.mariahcoz.com
The Mariah Coz Show gets into the nitty-gritty of running a profitable online course business. We talk about everything you need to know about creating high-converting launches, webinars and sales funnels. We also cover the behind the scenes of running a sustainable, thriving business so you can make more sales, consistently.
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Episodes

Introducing The Champagne Room Mastermind - Your Private Invitation 🥂

In this episode I’m sharing a special invitation to join us in the all-new, Champagne Room Mastermind experience I’m leading. I share why I’m leading a new mastermind designed for the moment we are in right now, how it works, the new curriculum I’m teaching live and more! Apply for the new mastermind here: https://mariahcoz.com/apply Including a personal share about where I’ve been the last few months, and how everything has shifted rapidly in a matter of days. Remember, you can decide how you w...

Jun 17, 202549 min

Your 8-Week Action Plan From Launch to Evergreen (Choose Your Path)

In this episode, I’m breaking down the 3 different 8-Week Action Plans from the Profit Architecture Accelerator, so you can choose which one you will focus on in our 8 Week LIVE cohort together! This is pulled directly from the pre-work for the Profit Architecture Accelerator, as step 1 is to choose your area of focus for our 8-Week LIVE coaching cohort. ➡️ Watch the video HERE. Profit Architecture teaches the entire evergreen ecosystem of funnels + offers, with a full 12 months of time to execu...

Feb 20, 202537 min

I’ve Been Selling Courses for 10+ Years. These Are 3 Strategies I Wish I’d Done Sooner.

In this episode, I’m sharing 3 strategies I wish I had implemented sooner in my business journey! If you’ve hit a revenue plateau or ceiling, or just feel stuck not knowing what exactly is going to catapult you to the next level, this is what I would focus on (and what I tell my multi-million dollar clients too). I don’t believe in “mistakes” or “regrets”, but I DO wish I had known how impactful these 3 things were so I wouldn’t have procrastinated and put it off so long. Because once I did thes...

Feb 19, 202533 min

I Have Something They Don’t Have (And You Do Too)

In this episode, I’m sharing a big lesson inspired by a conversation with one of my multi-million dollar clients - it might just be the reminder you needed today too. If you’ve ever felt like a small fish in a big pond, or like you don’t “belong” in the rooms you find yourself in, or you just need a reminder about how special what you do is…this is for you. ➡️ Read the full blog post here Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), La...

Feb 18, 202521 min

You’re a Person, Not a Product: How Frameworks Will Set You Free

Shifting to a framework-focused business will set you free. This is one of those things that once you see it, you can’t unsee it and you’ll wonder how you have gone this long without realizing it! This has been a huge a-ha moment for me and my clients, and I find myself linking my multi-million dollar clients to this training all the time! It comes up week after week, and I knew I needed to share it with you here. So much of the burnout, resentment, and growing pains that people experience as co...

Feb 10, 202544 minSeason 25Ep. 3

2024 Year In Review: 7-Figures With Zero Calls 📵

It’s time for another “Year in Review”! In this episode, I recap 2024 - what went well, what didn’t work out, where we landed and what changed everything for us this year. It’s full of juicy lessons learned and behind-the-scenes stories I haven’t shared, so grab some tea and enjoy! I run a 7-figure course business with no zoom calls on my calendar, 1 team member, working <14 hours/week. It’s really simple. We focus on evergreen sales. We do 1-2 launches per year. I love the creativity I get t...

Feb 05, 202550 minSeason 25Ep. 2

Big News: The Profit Architecture *LIVE 8-Week Accelerator* Cohort! 🎉

HUGE ANNOUNCEMENT! We are SO excited to be hosting a LIVE, 8-Week Accelerator experience in Profit Architecture through March and April! Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit ⏰Enrollment closes Monday March 3rd. We kick off 8 Weeks of LIVE support on March 4th. Join TODAY to immedia...

Feb 05, 202545 minSeason 25Ep. 1

I Won't Be Doing THIS In 2025 (You Probably Shouldn't Either)

In this episode, I’m sharing one major thing I am not doing next year and why, and how you can assess if maybe you need to stop wasting time on this one thing too! In October, I posted this on social media: “Rather than spending any time throwing together a last minute Halloween offer today, which would be irrelevant by tomorrow, I spent my precious, limited work time today putting together a digital product and all new ad campaigns that will literally make sales 24/7, 365 days/yr when we publis...

Dec 20, 202417 minSeason 24Ep. 26

How To Build Your Evergreen Ecosystem in Under 12 Months (Your Detailed Month By Month Plan)

In this episode, I am walking you through 2 variations of detailed month-by-month plans for building out your entire evergreen ecosystem of offers, programs, products and the evergreen funnels to sell them in under 12 months (including lots of buffer time and breaks!). As we head into a new year, I wanted to break down a clear path to how you can organize and utilize the next 12 months to build out each piece of the overall “ecosystem” of offers, funnels, launches and sales systems that we are a...

Dec 19, 202436 minSeason 24Ep. 25

What I'm Doing In 2025

In this episode, I’m sharing the 4 simple things I’m focused on in 2025. I shared a tiny bit about this on social media the other day, and realized hey I should dive a little deeper with this! My plan for 2025 is so simple. ✅ Run ads to low ticket products ✅ Those low ticket products automatically upgrade to my premium programs (a la my “Evergreen Every Day” style funnels) ✅ Send 3 tiny, short emails per week to my list (my 3X Micro-Content strategy) ✅ Host *one* big, fun, creative launch event ...

Dec 17, 202426 minSeason 24Ep. 24

6 Months of Sales Every Single Day - Here’s How I Did It

In this episode, I’m breaking down the 4 things we have in place that have created 6 months of non-stop, daily sales of our courses on evergreen! This is a huge milestone - we're on a "no zero sales day" streak for over 6 months now 😱 In June of this year, I made major changes to my business (and mindset) and set out to make sales every single day. 6 months later, I am a living, breathing embodiment of making sales every day. Honestly, it blows my mind. So let’s break down the 4 things I did to...

Dec 17, 202421 minSeason 24Ep. 23

My "Revenue Routine" for Daily Evergreen Sales

My "Revenue Routine" for Daily Evergreen Sales In this episode (and training!) I’m sharing what my daily “Revenue Routine” is and how I use it to make evergreen course sales every day. I've gotten so many questions about my daily Revenue Routine - the actions I take that ensure I bring in sales all day every day for all different offers on evergreen. Making sales all day every day is about showing up and SELLING every day. Yes, you need the systems, the funnels, the order bumps, the email sequen...

Dec 13, 202418 minSeason 24Ep. 22

Breaking Down a $7,916 Evergreen Sales Day

Breaking Down a $7,916 Evergreen Sales Day Ever wonder what the heck is going on behind the scenes when someone says “I had a $5,000 day!” on evergreen? Like seriously - Where do the sales come from? What products are they selling? How much is low ticket vs. high ticket? What’s the secret here?! I’m going to de-mystify and break it all down for you in this episode. I’m taking you into the nitty gritty details of a regular, random $7,916 day in my business. No promos, no emails sent, no social po...

Dec 12, 202441 minSeason 24Ep. 21

Listen To The Masterclass: "What's Working Now for Daily Evergreen Course Sales with a Completely Clear Calendar”

For a limited time, you can listen to the audio of my free masterclass "What's Working Now for Daily Evergreen Course Sales with a Completely Clear Calendar” on the podcast! 🤓I highly recommend you watch the video of the masterclass, because the visuals, images, and diagrams show you in detail all the funnels, strategies and systems I’m talking about. ➡️ Watch the full masterclass and enroll here! In this masterclass: 💗 My 7-figure plan for having the most fun year yet and making bank doing it...

Dec 12, 20241 hr 46 minSeason 24Ep. 20

How My Clients Get Results In An Async Program (And Your Clients Can Too)

In this episode I’m sharing how my clients get results, make huge progress and feel supported through our Profit Architecture program which is totally asynchronous - meaning, no zoom calls! I’m sharing how my clients get such incredible results in an asynchronous program, the innovative support structures we’ve designed to guide our clients through their journey, and how your clients can get results in an async program if you desire that too! ➡️ Read the full blog post here Important Links: Regi...

Oct 18, 202430 minSeason 24Ep. 19

A Tale Of Two 7-Figure CEOs

In this episode I’m sharing a very important story - a tale of two 7-figure CEOs, each running a $1M business, but in two very different ways. The story has a very important lesson for anyone growing a course business in 2025 and beyond. This episode is unlike anything else I’ve ever done before, and you won’t want to miss it. When you hear it, you’ll understand why. ➡️ Read the full blog post here Important Links: Register for the new live “what’s working now” workshop: www.mariahcoz.com/worksh...

Oct 15, 202424 minSeason 24Ep. 18

Profit Architecture: NEW live masterclass, price increasing, and everything you need to know going into 2025

In this episode I’m sharing about our upcoming Profit Architecture launch, the NEW free masterclass I’m hosting October 22nd, the major price increase at the end of this month, the huge shifts I am seeing for 2025, and everything you need to know about joining us to lock in massive momentum and your most FUN year in 2025! ➡️ Read the full blog post here Important Links: Register for the new live “what’s working now” workshop: www.mariahcoz.com/workshop Join Profit Architecture before the price i...

Oct 08, 202446 minSeason 24Ep. 17

Summer Of Sales: Making Sales Every Day Through Vacation + Chaos

Summer Of Sales: Making Sales Every Day Through Vacation + Chaos In this episode I’m recapping our summer sales, how we made sales all day every day since launching our new funnels and products in June, especially in the chaotic month of August when I had super limited work time and was OOO on vacation for a week. We are on a “sales every day” streak since launching our new products and funnels in June so I’m going to break it all down for you! ➡️ Read the full blog post here In this episode: Sa...

Sep 10, 202448 minSeason 24Ep. 16

Everything You Need To Know About “Evergreen Every Day”

It’s finally here! ⭐ ​Introducing my brand new course... Evergreen Every Day!​ Here's the story to catch you up: Last month, I decided I was going to make course sales all day every day. I wanted constant "cha-chings" on my phone! 📲 I asked myself: "What do I need to have in place for that to be my reality? If I want sales all day every day, what does that look like?" So I mapped it out and I got to work (hard work!) Over 2 weeks, I built out an ecosystem of low ticket offers and new funnels th...

Jul 25, 202436 minSeason 24Ep. 15

Shop with me! The new Shop is open 🛍️

“Get in loser, we’re going SHOPPING” 😂🛍️ Big news: We just launched a new SHOP page for the site where you can find all our products, templates, and courses in one place! Since we’ve launched a handful of mini courses and digital products lately, I’ve gotten so many DMs and messages from people asking where they can find everything we have to offer right now in one place. So we launched a shop page and wanted to share a little bit more about what’s available right now, where to start, what you...

Jul 15, 202440 minSeason 24Ep. 14

Everything Can Change So Fast When You Make A Decision and Act Accordingly

This episode is a personal and business update capturing in real time the huge shifts I am experiencing to create a massive increase in sales. About a month ago, I made the decision that we were going to make sales all day every day. I wanted constant pings on my phone that ALL my offers were selling all day - from low ticket products to my signature course to my high ticket offers. I then got to work creating the mindset, environment, and assets, and strategy that would need to be in place for ...

Jul 03, 202459 minSeason 24Ep. 13

I’m Done Playing Small (New Era Loading)

A month ago, after our 6-figure asynchronous launch, I recorded this reflection as I was experiencing a huge mindset shift in real time. I had the realization I had been playing small the last year and that I am re-emerging with a whole new energy. I made the decision to start selling more of my offers more often, making more of my offers available in new ways, and getting visible again after a year of “hiding behind the scenes” (I talk about why in this episode.) That was just about a month ago...

Jun 24, 202445 minSeason 24Ep. 12

The Mindset + Beliefs of My Millionaire Clients

My high level clients who are running million dollar a year businesses (and far beyond - I work with plenty of 8-figure business owners too!) have specific mindset and belief systems that might surprise you. No, they aren’t perfectly “high vibe” and “positive thinking” all the time. Yes, they have problems just like the rest of us. From spending lots of time working behind the scenes with many 7- and 8-figure founders, I have an insider perspective on how they think. This episode is the inside l...

Jun 12, 202423 minSeason 24Ep. 11

Where I Went Wrong (Profit Architecture is back!)

TL;DR: Profit Architecture is our all-access-pass bundle program that includes all of our curriculum, resources, and legacy programs. Monetize is an individual course included inside of Profit Architecture. We’ve been on a journey the last year as we launched Profit Architecture in 2023, a comprehensive and all-inclusive bundle of our legacy programs and curriculum in one package. Then when we combined Monetize with the Profit Architecture bundle this year, we repositioned everything under the M...

May 28, 202443 minSeason 24Ep. 10

My 6-Figure, 100% Asynchronous Course Launch Debrief

I recently wrapped up a 100% asynchronous launch where we did 6 figures in sales without live webinars, live streams, being on video or calls. It certainly wasn’t our biggest launch, we’ve had plenty of $500k++ launches by using our Launch Your Signature CourseⓇ and Iconic Virtual Events strategies (you can find all of our launch strategies inside Profit Architecture .) But it was a really great experiment to try something 100% async and be a model for some of our clients who need this level of ...

May 15, 202454 minSeason 24Ep. 9

3 Types Of Profitable Courses, Products and Programs That Are Selling Right Now

3 Types Of Courses, Products and Programs That Are Profitable Right Now…and how to make some small tweaks to turn the offers you have into the offers your audience actually wants in this market. I’m breaking down what types of digital products, courses and program structures are working right now with real examples you can model. Everyone wants to know what is actually selling *now* when it comes to courses. “Are courses still selling as well as they used to?” “Are people still investing in high...

Apr 15, 202433 minSeason 24Ep. 7

Selling Your Own Course vs. Selling Other People’s Stuff (and a personal epiphany I had this week)

Don’t downplay the good stuff! I realized something this past week. I’ve been doing you a disservice. In my attempt to not fall into the “guru” pile of being another one of those annoying people online yapping about how great having an online course business is - I often completely downplay how freaking great having an online course business is compared to other options 😁 I never want to minimize the fact that building any type of business takes time and hard work - and that includes creating +...

Apr 11, 202439 minSeason 24Ep. 6

Everything you need to know about the new Monetize 🤝 Profit Architecture bundle

Everything you need to know about the new Monetize 🤝 Profit Architecture bundle Big news! We are about to open the doors to the all new Monetize x Profit Architecture bundle, which will be under the name “Monetize” but includes *everything* in one, streamlined, cohesive experience - and I am so thrilled! ➡️ Get all the details and add your name to the waitlist here! I’m sharing everything you need to know about the upcoming Monetize x Profit Architecture bundle enrollment opening on Thursday Ap...

Apr 04, 202445 minSeason 24Ep. 5

10 Lessons Learned from 10 Years as a Content + Course Creator

10 Lessons Learned from 10 Years as a Content + Course Creator I’ve been a content + course creator for about a decade now. I’ve helped well over 15,000+ students plus the thousands of people I’ve taught in my live workshops, events, and in person! I’ve learned about a gazillion lessons in my time making a living as a creator online, but I want to share the top 10 with you today. These are my confessions, my hard-won wisdom as a dinosaur in the online education space 🦕 ➡️ Read the full blog pos...

Mar 28, 20241 hr 2 minSeason 24Ep. 4

Reverse Engineer Your Ideal Weekly Schedule (Here’s Mine)

Reverse Engineer Your Ideal Weekly Schedule (Here’s Mine) Designing your ideal work schedule starts with imagining how you want to spend your time outside of work. When I am entering a new season that requires a new schedule, I take the time to think about how I want my day to day to feel. Then I can reverse engineer what my ideal work days look like, bringing together my desires and spaciousness of my ideal day with the work that has to get done. Balance work and life as a creator-founder with ...

Mar 20, 202437 min
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