The Kristen Smith Podcast - podcast cover

The Kristen Smith Podcast

Kristen Smithkristendawnsmith.com
Welcome to the Kristen Smith Podcast. Here, I share business advice, inspiration, and provide a space for you to feel like you aren't going through your business journey alone. I will take you behind the scenes, and teach you strategies it takes to grow your business. I will even share personal stories from time to time. It's great to have you here!
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Episodes

56. Online Business Owner Round Table - Advice, How We Started, Home Life & More! + A VERY Exciting Announcement!

When you run a business, especially when it's an online business, it's easy to find yourself feeling like you don't have much of a support system. You kind of have to get creative and find different ways to connect with other business owners alike. 10 of my online business friends decided to FINALLY meet up at a beautiful lakehouse in South Carolina back in May, and that's where we sat down and created today's podcast episode! In this episode, we answered roundtable questions like, do you still ...

Jul 19, 202349 minEp. 56

55. The Threads App! Is It Worth Trying Out? Should VAs and SMMs Be Charging Clients for Threads Services? Pros & Cons. Get the Scoop!

Are you tired of hearing about the new Meta app, Threads yet? Well, you should know about it if you're in business because it may (or may not) take off and become a way to help position you as a thought leader in your industry. I'm sharing what it is, what the head of Instagram has been saying about the growth of it (and some features they're planning on adding to it), and what I've been seeing on it so far. I also share some advice on ways you can start testing it out and providing value to you...

Jul 11, 20239 minEp. 55

54. This May Be Why You Aren’t Selling Your Offers (products or services)! The Sales and Marketing Strategy You Need to Know

You put so much effort into marketing your products and services, but are you hearing crickets? In this episode, I am going over strategies businesses must be implementing when it comes to building out their sales pages, sharing social media content, email marketing, and more! Want to discuss further in my FREE Facebook group? Join here: https://www.facebook.com/groups/womenwhofreelance Connect with me on Instagram: https://instagram.com/kristendawnsmith Learn more about my courses, templates, a...

Jun 27, 20237 minEp. 54

53. Almost 4 Years in Business!! Several Different Business Tips and Lessons I’ve Learned Over the Years

I can't believe I've been in business for almost 4 years now!!! I have learned a ton over the years, and I made a list of several lessons I've learned. From systems, to family life as a business owner, I am sharing some insight that will be helpful for you no matter where you are at in your business journey! Get my podcast pitch kit here: https://kristendawnsmith.com/podcastpitch Learn more about my marketing services, templates, and other offers here: https://kristendawnsmith.com Join my FREE F...

Jun 20, 202316 minEp. 53

52. Public Speaking! How to Fight Those Pesky Nerves and Speak With Confidence, in Person or Virtually

Speaking engagements can be quite common when you're a business owner. Whether it's speaking to a team of people you working with or presenting on stage or in a virtual program, podcast, etc. Speaking can do wonderful things for your brand and business as a whole. But the very thought of it can create that tingly sensation in your hands. It can raise your heart rate, and bring on self-defeating thoughts. Let's work through this together. In this episode, we are talking about some ways that you c...

Jun 06, 202311 minEp. 52

51. How You Know You’ve Become an Expert in Your Industry + Tips on How to Get There!

When you run a business, becoming an expert in your industry is one of the most sought after goals (as it should be!). We are talking about what it looks like to achieve this goal, plus ways that you can get there if you haven't yet! I am a content and marketing expert, and I help my clients achieve this goal of expert-status, so today, I am taking what I have learned and providing YOU with the insight you need to know. Learn more about my strategy sessions and consulting calls here: https://kri...

May 30, 202311 minEp. 51

50. The POWERFUL Instagram Stories Strategy That Many Business Owners Overlook

Don't put your Instagram stories strategy on the backburner!! Seriously, too many business owners wonder why their engagement is tanking on their content, and they don't realize how impactful a solid Instagram stories strategy can effect feed posts, reels, etc. Plus, when you can make BIG sales when you nail your stories strategy. I'm going over some of my favorite Instagram stories tips and giving you advice that will make showing up for your audience in this way so much easier. I would love to...

May 23, 20238 minEp. 50

49. How to Handle Negativity in Business: Comments on Posts, Family/Friends, and Negative Discovery Calls

I think everyone deals with some kind of negativity in business, or really in anything where you're helping and serving people. Today, we are talking about 3 different ways that negativity can present itself when you own a business: 1. Negative comments on social media posts 2. Negativity by friends and family 3. Negative discovery calls I share experiences I've had in all of these areas and some ways that you can combat the negativity if you deal with similar issues in your business. Listen to ...

May 16, 202310 minEp. 49

48. I’m Going on a Business Retreat! My Plans + Tips for Growing Your Business/Friendship Network

Next week, I am flying to South Carolina to meet a group of my business friends in person (for the first time!!). In this episode, I share the story of how we all met, how we help each other grow our businesses, and I give you advice on how to start some of your own business friendships/networks. Check out these 2 past episodes where I talk more about building friendships in business: Episode 25: How to Master the Marketing Side of Your Business, Building a Community, and Planning for More Succe...

May 09, 20239 minEp. 48

47. How to Use Podcasting to Repurpose Content - With Allison Nitsch

In this episode, we are talking about repurposing content using one platform save you time when you're creating content - who doesn't want to save time in this area of your business, right? We talk about why podcasts have a greater advantage of spreading that message to more people, some of the mindset blocks that make us fearful when we first start out, and how you may be surprised as to what having a podcast can do for you. Connect with Allison on Instagram: https://www.instagram.com/allisonni...

Mar 21, 202329 minEp. 47

46. RECAST: Getting The Best Brand Photos for Your Business - Tips for All Budget Levels!

This was a fun episode, so we decided to recast it! You will learn how to prepare for a branding shoot, what colors you should wear, what props to use, how to get photos done when you're on a tight budget, and so much more! Want to check out my marketing services and templates? Check out my website here: https://kristendawnsmith.com I would love to connect with you on Instagram! You can follow me here: https://instagram.com/kristendawnsmith...

Mar 07, 202313 minEp. 46

45. Breaking Down the Content Strategy That Many Businesses Use (Because It Works!). Social Media, Blogs, Emails, Podcasts, and More!

In this episode, I go over what pillar content is, examples of content plans that remove overwhelm, and how to organize your content. Want to keep the conversation going with myself and other business owners? Join my FREE Facebook community! Here's the link: https://www.facebook.com/groups/womenwhofreelance Follw me and feel free to send me a DM at: https://instagram.com/kristendawnsmith Learn more about my services and book a discovery call here: https://kristendawnsmith.com/services...

Feb 28, 202310 minEp. 45

44. How to Wow Your Clients With a Streamlined Process - Advice From a Certified Director of Operations with Shay Howard

I interviewed Shay Howard. She is a Certified Director of Operations, and she's sharing ways that we can wow our clients, stay organized in our business using systems, and she even shares some tips with us on hiring a team. Plus, you'll learn what it looks like to work with a Director of Operations and what it looks like for a business to be ready to hire someone like her. Let's keep the conversation going! Have you joined my free Facebook community? Join here: https://www.facebook.com/groups/wo...

Feb 14, 202330 minEp. 44

43. Why Do I Forget to Allow God Into My Business? Sharing Struggles I've Had & How I Asked God for Help

I don't know why I do this, but sometimes I compartmentalize my life and my business when it comes to my relationship with God. My relationship with Him is the most important thing in my life, so why am I forgetting to ask him for help and guidance in my business? Especially when something I'm going through is so stressful that I can physically feel the effects it? I'm talking struggles with sleeping, not being able to focus on the present moment because all I can think about is that thing that'...

Feb 07, 202316 minEp. 43

42. Marketing Can Be Scary - Breaking Through Fears When You're Trying to Bring in New Leads & Why It's Okay to Have Slower Seasons. Annie Bennett Interviews Me!

Today on the show, I talked with Annie Bennett who interviewed me all about marketing your business and mindset struggles we ALL deal with. We talked about breaking through fears associated with investing, having the right marketing mindset (like the fact that marketing is a long game, not a quick fix), why it's okay to have slower seasons with less than usual leads coming in, and networking + making friends in business. Connect with Annie here: https://www.instagram.com/stresslesswithannieb/ Jo...

Jan 31, 202322 minEp. 42

41. Which Website Builder I Use and Why I Love It

As an online marketing professional, I am asked all the time which website builder and host I like best, and today I'm sharing all the details about the one I use and why I love it so much. I also went over some website builders/hosts that I tried and didn't really like, personally. If you are unfamiliar with marketing terms and web design lingo, don't worry. You do NOT have to have tons of experience to understand what I'm sharing in this podcast, and you will probably learn quite a bit! Get on...

Jan 24, 202310 minEp. 41

40. Do You Really Need a Custom Brand & Website? Guest Interview With Miranda Doyle

You can run a business without a website and branding, but how far will that get you? Having a custom brand and website puts your business on a whole new level, and you might be surprised to know just how much of an increase in success your business can have when you do this the right way! Today, Miranda Doyle is teaching us all about what it looks like to work with a custom brand and web designer and helping us understand all of the benefits that come with doing so. Want to connect with Miranda...

Jan 17, 202326 minEp. 40

39. Business Updates & The Challenges of Being a Mom + Business Owner - Chelsea Hall Interviews ME About My Return From Maternity Leave

We are finally back!!! I am so excited to spend 2023 with you all & to bring you tons of awesome guest speakers so you can learn from both myself and my guests and really make this a big year for your business. Today on the show, I invited my business bestie, Chelsea Hall on to interview me as I have made some big changes to my business. I am no longer specializing in just social media management - although that will still be a piece of what I offer for my clients. I am now offering Director...

Jan 10, 202342 minEp. 39

Important Business Update! Podcast will return in January - Here's why

I announced on Instagram recently that I am now moving away from just social media management, and I'm expanding to a Director of Marketing business. This means that I won't be just specializing in social media, I will be specializing in a wider range of content areas such as email marketing, podcasts, blogs, SEO, while monitoring analytics, and more. Because this is such a big change in my business, I am going to officially put the podcast on hold until January. I can't wait to continue taking ...

Nov 08, 20228 min

38. How to Infuse Your Personality When Marketing Your Business

In this episode, we are going over different ways you can add your personality when marketing your business so you can create an engaged and loyal audience of potential clients and customers. When you're selling services or products, it's really important that people know, like, and trust you, and when you add your personality to your brand, it really sets you apart from others. People love someone who is relatable, and you will find that you are much more memorable to people when they get to kn...

Oct 11, 202211 minEp. 38

37. How to Generate Additional Revenue Through Affiliate Marketing

In this episode, we are talking about the different ways you can make money through affiliate marketing. We'll go over Liked to Know It, Amazon, promo codes, and promoting your favorite digital products, including online courses. This is a fun way to generate some additional income in your business, and a lot of people have never stepped into this territory because they don't quite understand how it all works. I am breaking it down for you right here on the show! Get $20 off your purchase of Bos...

Oct 04, 202216 minEp. 37

36. When Reels Go Viral - Social Media Marketing Advice You Need To Know!

I have had client reels go viral (and the word viral is subjective), but I've had them get as far as over 3 million views. When that happens, instagram accounts can go CRAZY, and so can your business, so be ready for it. In today's episode, I'm taking you behind the scenes and showing you what happens when a reel, or even multiple reels go viral. I will also share some of my best tips for creating reels that have the potential to get you to this place. Book a coaching call with me here: https://...

Sep 13, 202215 minEp. 36

35. How to Step Into Your CEO Role With Clickup - With Kaci Ackerman

We are back from maternity leave!! It was really nice having a break from business while on leave, and I am ready to dive in and hang out with you again here on the show. Today, we are starting off with a podcast interview I did last week and I can't wait for you to meet my guest. I got to speak with Kaci Ackerman. She is a Certified Online Business Manager and ClickUp Expert. I was excited to get to talk about ClickUp because it is my favorite project management tool. In this episode, we talked...

Aug 16, 202231 minEp. 35

34. How to Start and Launch a Podcast

I am so excited to release this episode because I know that a lot of you have thought about starting a podcast, and I laid out all of the steps for you! Whether you want to DIY or hire a professional to help you, it can feel like a huge mountain to climb if you have no idea what it actually look like to get started. It may actually be easier than you think, and now you can take a behind the scenes look at how I started mine! Get a pen and paper ready because you will want to take notes on this o...

Apr 12, 202226 minEp. 34

33. Instagram Strategies That Are Working for My Clients

I asked you all on my Instagram stories what topic you'd like to hear the most, and this one was pretty popular. Let's dive into the strategies that are working best for my clients on Instagram so that you can start implementing them and start getting more engagement, reach, and followers! Want an even deeper dive into Instagram strategy? My online course, Booked Through Instagram teaches you how to build and run an account that attracts your ideal clients and customers, engages them, and drives...

Mar 29, 202212 minEp. 33

32. What Maternity Leave Looks Like for Me

Preparing for maternity leave when you own your own business is NOT easy. I think some business owners make it look a lot easier than it really is, but after doing myself and talking to other friends who run businesses in the online space, I know it's not a walk in the park. BUT, it can be done and it can work out very well. In this episode, I talked about what it has looked like for me to plan mine, where I'm at with it now (being 38 weeks pregnant), and some lessons I learned along the way. Ar...

Mar 15, 202222 minEp. 32

31. How Working Moms Can Make Their Home Office Work FOR Them, Plus Home Organization Tips With Amy Pottenger

On this episode, you get to meet one of my clients! Amy Pottenger is a residential interior designer. In addition to helping her clients locally, she also offers virtual support for working moms like many of you who listen on this podcast. If you find yourself feeling uninspired by your home office (or maybe you don't even have a designated workspace), you will feel empowered find a way to make it work even if you feel too busy or that you simply don't have the space in your home. Yes, you can h...

Feb 22, 202229 min

30. How and Why You Should Be Getting on Podcasts as a Guest

What are the benefits of getting interviewed on a podcast? And how do you actually get on as a guest? Every time I speak on someone else's podcast as a guest, I have new people send me DMs saying they heard me on that podcast, and they feel like they know and trust me so they are more likely to book a discovery call, get on my email list, Facebook group, and more! In this episode, I go over the benefits and ways that you can market your business through podcasting even when you don't have one yo...

Jan 18, 202220 minEp. 30

29. Let’s Talk Finances! How I View Money, Save, and Focus on Financial Health

It is super important to me to be responsible with money, but it took some learning and sacrifice to get to this place. I am super proud of the sacrifices Kyle and I have made, and I'm telling you more about that journey in today's episode. We'll talk about what has worked for us and I share tips that can help you get to more of a place of financial health and freedom! If you'd like to read the book we read, here's the link - https://amzn.to/3E1Dv4E Want to continue the conversation? Come join u...

Dec 28, 202120 minEp. 29

28. What It Has Been Like Being Pregnant While Running a Business and Caring for a Toddler

I am 25 weeks pregnant, and before I found out I would be having a baby, I kind of wondered what it would look like to run my business with a toddler and a second child on the way. In this episode, I share what it was like to find out I was pregnant, some of the challenges I have experienced, and my current plans for maternity leave, or maybe lack of. Plus, more! If you aren't already on the waitlist for my upcoming Instagram course, Booked Through Instagram, click here to learn more and join! -...

Dec 21, 202119 minEp. 28
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