It's really important to have a smooth and easy onboarding process for our clients. I have received compliments on my onboarding process and just how easy everything is. In this episode, I am taking you behind the scenes to show you what I do to wow my clients. We go over the discovery call, sending a proposal, what I send to them when they decide to work with me, how I set up our project management space, and feedback I have received on the process. Join the waitlist for Booked Through Instagra...
Dec 14, 2021•14 min•Ep. 27
It doesn't have to feel lonely when you run a virtual business. In fact, you may find yourself to be much more social and meeting others in business more than you would imagine. In this episode, I give you tips that will help you build friendships and a strong network. There are many fun ways to do this, and you will likely see your community grow fast if you implement these! If you want to learn more about my podcast pitch email template, click here: https://kristendawnsmith.com/podcastpitch Jo...
Dec 07, 2021•15 min•Ep. 26
In today's podcast episode, I interview Betsy Moorehead, owner and founder of BJM Creative - the stress-free solution for marketing your business. We talked about her business journey from marketing in her 9-5 to becoming a Director of Marketing. Betsy shared advice on how you can set yourself apart from the crowd when it feels like you are up against so many others who are doing the same thing as you. We talked about how to build a network and friends in business when you are working in a virtu...
Nov 30, 2021•43 min•Ep. 25
I thought it would be fun to tell you about my worst discovery call in this episode! Discovery calls can be kind of scary when you first start doing them, and the second one I had made me wonder.. is this how they all will be? It was rough. I shared that story with you as well as some lessons I learned from it. I also shared some good experiences I've had with other discovery calls (one including a friend I made all because of a call!). I would love to connect with you further on Instagram. You ...
Nov 16, 2021•21 min•Ep. 24
In today's episode, I talk about 3 things you may not know (and should know) about using Instagram for business. These are some of the foundational tips that will help you understand how to get the best out of the platform when you are marketing your business and building a connection with potential clients and customers. We talked about the importance of showing your face, why you don't need to warn your audience when you stray off-topic, and the fact that there truly aren't hard, fast "rules"....
Nov 02, 2021•14 min•Ep. 23
I know there are some VAs here who listen to this podcast, and others who are curious to know either what it's like to either specialize in social media management or just specialize in anything really which you will learn here in this episode. In this episode, I talked about what it was like when I was a VA but knew that I wanted to niche down and specialize in something. I knew that it would mean much more money, more confidence in what I was doing, and a more simplified business (I have a lov...
Oct 26, 2021•20 min•Ep. 22
We use copy A LOT in business. If you are making any of the following copywriting mistakes, you may have trouble getting clients or purchases on your offers. In this (short, but sweet) episode, I will teach you some of the important strategies you need to know when it comes to writing copy for your emails, sales page, social media content, and blog posts. Join the waitlist for Booked Through Instagram (my 5-module course) by clicking here - https://kristendawnsmith.com/coursewaitlist...
Oct 19, 2021•11 min•Ep. 21
What are some of the common myths about social media marketing? There's a good chance you may believe some of these. In this episode, I am debunking common misconceptions about marketing your business on social media and telling you the truth you need to know. The common myths I go over are: 1. You have to be an outgoing extrovert to market your business on social media. 2. You will see results immediately when you hire a social media manager. 3. You have to enjoy social media if you're going to...
Oct 12, 2021•15 min•Ep. 20
Want to go behind the scenes and learn what it looks like to build digital products? I'm talking about my experience with building a course for the first time, along with templates I will be selling in my upcoming online shop! I will talk about my experience with outsourcing, what tools I have used along the way and why I chose them, how I freed up some time in my schedule in order to create the time to work on such big projects, and how exciting it is to finally get to the finish line. Join the...
Oct 05, 2021•24 min•Ep. 19
I was ready to start outsourcing way before I actually decided to go for it. The experience was way better than I imagined, and I started moving my business forward much faster. It's normal for us to have reservations when we haven't hired anyone before. Will the person I hire understand what I'm looking for? What do I even look out for, and what does the process of hiring someone even look like? In this episode, I talk about my experience and how overwhelmed I was trying to do all the things my...
Sep 28, 2021•20 min•Ep. 18
We all advertise on social media.. well we should be, at least in my opinion. Social media is a powerful top-of-funnel strategy. If you are consistent, create engaging content, and are good about mentioning what it is you offer for your clients and customers, you will see social media bringing people to your freebies, waitlists, Facebook groups, sales page, and if you provide services, you can lead people to book discovery calls with you through social. Some people hate running their social medi...
Aug 31, 2021•16 min•Ep. 17
In today's episodes, we are talking about what it's like to be a work-at-home mom. From the challenges to the beauty, fun, and excitement, I'll be taking you behind the scenes of my world. We talk about why I decided to quit my corporate job and start my business, my daily schedule, how I try not to spend too much time working in the evenings and weekends so I can spend more time with my family, and why I am loving this. If you have the desire to start a business that pays well and allows you th...
Aug 24, 2021•14 min•Ep. 16
Getting on video when you market your business can be scary, uncomfortable, and it can make your heart race when you first start. Some people avoid it for a long time, but you could be missing out on an opportunity to gain a loyal and engaged following if you aren't getting on video. Why? People connect with us when they see us talking to them. They remember us, and they feel comfortable with us. AKA: It builds trust. And people are more likely to buy from people they trust. On today's episode, ...
Aug 17, 2021•11 min•Ep. 15
Our onboarding process doesn't have to be messy, unorganized, and complicated. When we take on a new client, it's important that we WOW them and give them the best client experience possible. This will raise our chances of being able to keep them on long-term, AND will likely get us referrals for more future business. In today's episode, I invited Brittany to teach us all about automating our onboarding process. We talked about ways that we can easily create a simple, streamlined system, how to ...
Aug 10, 2021•29 min•Ep. 14
If you are not getting DMs on Instagram asking about your offers or services, then that could be an indication that your Instagram strategy needs some help. In this episode, I will teach you strategies that have helped me and my social media clients. Instagram is a place where you can build the know, like, trust factor and position yourself as an expert, so we cover that as well! Join the waitlist for Booked Through Instagram (my 5-module course) by clicking here - https://kristendawnsmith.com/c...
Aug 03, 2021•12 min•Ep. 13
Sometimes really difficult life situations occur when we are trying to run our business. How do we continue keeping our clients happy and making sure our business still runs smoothly when these things happen? I shared the story of my dad passing away at the beginning of 2021 and how it affected me as a business owner. I talked about how I told my community, including my clients and their response, and how I allowed myself to take a break while I spent time with my family and began mentally proce...
Jul 27, 2021•16 min•Ep. 12
Just recently, I put a question sticker in my Instagram stories and asked you to send me some questions I could answer during my podcast. So, I received all your questions and chose to answer the ones I get asked the most. The first question I was asked was what are my 6-month goals. Here I briefly discussed some exciting projects I have in the pipeline for the next six months including a store with digital templates, a course, a YouTube channel and possibly running Facebook ads. The second ques...
Jul 20, 2021•24 min•Ep. 11
If you are a personal brand, this episode is for you! We're talking about making your brand come to life with photos, and I will share tips on what to do whether you are ready to invest in a professional shoot, or if you would rather DIY but still have quality photos for your content. Our photos tell a story of who we are, they help our audience feel connected to us, and they paint an overall picture of what it is we do. We go over photo lighting, what props to bring, clothing, locations, and mo...
Jul 13, 2021•12 min•Ep. 10
I recently watched a YouTube video where the speaker talked about 3 things that we can spend our money on which will bring us happiness, according to science.This video really resonated with me, and I wanted to share it with you. One point the speaker made that I hadn’t really thought about was that buying time for yourself can bring you more happiness. As an entrepreneur who just started outsourcing, I can really see why this one brings people more happiness. I think you’ll really like the othe...
Jul 06, 2021•20 min•Ep. 9
In a recent Instagram Live, someone asked me what I love about being a Social Media Manager and Email Copywriter. I went on and on until I realized.. "Wow, I have a lot to say about what I love about my business." It made me realize that my decision to specialize in this area of business was the right one. On this episode, I am sharing what I love about what I do with you! This is a great episode for anyone who has thought about getting into content creation, or really any creative role. I hope ...
Jun 29, 2021•19 min•Ep. 8
This was highly requested by YOU. I created a poll on Instagram and asked what you wanted to learn about next on my podcast, and Instagram reels won. I'm not surprised because we all know that reels can do a lot for our account growth, and it's a great way to build an engaged following. Don't feel comfortable creating reels? That's okay, we cover that in this episode (and you will find that you aren't alone). I also share some advice on how you can get reels created quickly when you are having t...
Jun 22, 2021•18 min•Ep. 7
I get asked a lot what my processes look like, how I take time off for vacation, and many other questions like that. So, a few months ago, I told my Instagram audience to send me their questions, and I answered them on a Live stream. I am replaying it here for you. If you have ever thought about becoming a Social Media Manager, or just want to know what it looks like to work with one, this episode is for you! Some of the people who joined the stream also wanted to ask me some questions about Ins...
Jun 15, 2021•27 min•Ep. 6
We entrepreneurs put a lot of pressure on ourselves, but we are also marketed to almost daily by coaches and other online business owners. It's easy to feel like you have to achieve it all.. like next month. I spoke with my good friend and fellow business owner, Chelsea Hall about this and we can stay focused on our path ahead. Chelsea is a Pinterest Marketing Strategist and Coach, and she also recently left her 9-5 to pursue her business full-time while staying home and raising her one-year-old...
Jun 08, 2021•37 min•Ep. 5
I am finally introducing you to my husband, Kyle! Many of you have been following me on Instagram for a while. Every once in a while, I mention Kyle on my feed posts, but this is the first time he is speaking and introducing himself to you. Many of us have significant others who do so much for us behind the scenes. I asked Kyle to share what it's like for him to be married to an entrepreneur in the online business space. I asked him if he had fears about me leaving my corporate job and starting ...
Jun 01, 2021•25 min•Ep. 4
When people are leaving comments on your content, it tells you that you are creating quality and engaging captions. Comments also give you an opportunity to interact directly with your potential clients and customers. Also, when people write comments on your posts, Instagram will show them more of your content. So, let's start making this a focus for you! In this episode, I go strategies that will help you create more engaging captions and will allow you to stir up more conversations on Instagra...
May 24, 2021•13 min•Ep. 3
One thing I love about being an entrepreneur is the fact that my business has kind of taken a life of its own at times. I have landed lucrative email marketing projects because of the way that I write social media content, and I never anticipated those services falling into my lap. I actually didn't even know that I would specialize in social media marketing when I first started my business. I started as a Virtual Assistant, but people kept reaching out to me for help with social media because t...
May 07, 2021•10 min•Ep. 2
We can learn so much when we listen to others' stories. Welcome to The Kristen Smith Podcast! I'm so excited to have you join me along my business journey and to help you along yours. Whether you haven't started yet, or are a seasoned entrepreneur, this podcast will be a place where you can: *Hear about lessons I have learned along my business journey *Learn from other entrepreneurs that I occasionally bring on *Know that you aren't going through this journey alone *Learn marketing and other bus...
May 07, 2021•23 min•Ep. 1
