"The Mission of the JP Revolution" podcast addresses the challenges small businesses face in marketing and advertising, overshadowed by more giant corporations' prowess. The episode delves into the evolution of advertising tools from newspapers to digital platforms, highlighting small business owners' struggles to keep up. It emphasizes the critical need for understanding the psychology and impact of marketing tools, not just their operational aspects. The podcast encourages listeners to join a ...
Jan 17, 2024•6 min•Ep. 119
Small Business in Small Bites has helped small business owners all over the world better understand their customers. WakeUp2Success has helped many of those same business owners deal with the internal stresses of running their businesses. Now both are being combined into a new more complex podcast and platform called The JP Revolution. The JP Revolution aims to give the power back to small businesses that are being overwhelmed by the marketing power of big corporations. It's only through a bette...
Oct 25, 2023•2 min•Ep. 118
One of the biggest obstacles many of us face on our way to success is the simple fact that we like to stay in our comfort zone. It takes a lot of determination and willpower to take chances, risk rejection, and do the extra work needed to be successful. Many of us often fall short. Dreams were never earned inside of the comfort zone. You have to be willing to push yourself beyond those invisible boundaries. In this episode, we take a look at just how important it is for you to get comfortable be...
Mar 25, 2022•5 min•Ep. 117
Do you understand your customers? One of the most important aspects of taking your business to the next level is having a good awareness of how your customers make decisions about whether or not to use your products or services. Unfortunately, many business owners mistakenly think they know what's going on inside the minds of their customers but have misread the situation entirely. So much about marketing and customer decision-making is counter-intuitive. What seems to be happening on the surfac...
Mar 21, 2022•10 min•Ep. 116
"Imposter Syndrome" is a real thing. Because we know our own weaknesses, it's very easy for us to look at others as knowing more than we do... even when it comes to our own product or service. We walk around convinced that someone is going to see behind the curtain and realize that we don't always know what we are talking about. It's almost always not true, of course. That's another way our inner voice works against us in our pursuit of success. The truth is that unless we are really bad at what...
Mar 17, 2022•4 min•Ep. 115
Frequently the sales process is portrayed (and perceived) as a confrontational encounter. A mano-e-mano battle between the person with the goods or services versus the one with the money and the need. At least, that's the way many who aren't comfortable with the process like to see it in their mind. This image allows the would-be salesperson to assume a "noble" position when walking away from a possible transaction. "I am not one of THOSE salespeople," they will proudly proclaim when their fear ...
Mar 16, 2022•4 min•Ep. 114
Achieving the level of success that every entrepreneur-minded person dreams of always requires a mastery (or at least a proficiency) of sales. It is often a fear of sales or fear of coming off as a "salesperson" that derails many dreams. Once you convince yourself you are not good at selling; that voice inside your head will begin to shut down your biggest plans. In this episode, we continue our look at some simple tips that will help you become more confident in your ability to sell. Ironically...
Mar 15, 2022•5 min•Ep. 113
One of the biggest mistakes any salesperson makes is to spend way too much time talking about themselves and their products. No one likes to listen to someone talk about themselves. As hard as this is to hear, they don't care about your product or services. What they do care about is exactly how your product or services can help them. Everyone either has a problem they don't want, results they are not getting, or both. If you can aid them with either of those, you are worthy of their time, their...
Mar 14, 2022•4 min•Ep. 112
Most news salespeople are terrified of coming across as "too pushy". They have visions of the old used car salesman in the plaid jackets seen in hundreds of movies and TV shows. To avoid being that person, they almost always err too far the other way. They become so passive that they never make it any further than the first objection. That would be okay if objections always meant "no". However, this is seldom the case. In most instances, an objection is a quest for more information and really th...
Mar 11, 2022•5 min•Ep. 111
Truly great salespeople have three distinct skill sets: the ability to educate, the ability to persuade, and the ability to make the client feel comfortable enough to buy. Often, the first two make up the easiest part of the sale. If your product/service is good and you are a confident salesperson, it's relatively easy to persuade a customer they need what you have to offer. However, the customer's personal insecurities often block the sale. They convince themselves that they aren't qualified to...
Mar 10, 2022•6 min•Ep. 110
In almost every episode of this podcast, we discuss the myriad of ways that you can get your head ready to take on each day. The one thing that works against us all in that regard is the fear and uncertainty that comes with the "sales" part of growing your business. Starting today we are going to have a series of daily sales tips. The more confident you are with selling, the easier it is to focus on other things. Today's lesson is all about understanding that just because a customer doesn't say ...
Mar 09, 2022•8 min•Ep. 109
When you remember the person you were twenty years ago, are you thankful for the decisions you made back then? Or do you wish you had worked a little harder, treated people a little nicer, and made smarter, more productive decisions? Would your life be better today if you had just focused a little more on building your foundation for success? Perhaps, if you had known then what you know now, you'd already be retired living the life of your dreams in some exotic location. Now let's flip that arou...
Mar 08, 2022•4 min•Ep. 108
How many days go by where you get caught up in the day-to-day grind and fail to do even one thing that moves you closer to your goal? Each day that plays out that way pushes reaching your goals one day further away. Eventually, most people just give up because it never seems they are making any progress. In this episode, we focus on one simple fact... anything you do toward your goal, no matter how small, moves you closer. Accomplishing at least one goal-driven task each and every day will give ...
Mar 08, 2022•4 min•Ep. 107
How many days go by where you get caught up in the day-to-day grind and fail to do even one thing that moves you closer to your goal? Each day that plays out that way pushes reaching your goals one day further away. Eventually, most people just give up because it never seems they are making any progress. In this episode, we focus on one simple fact... anything you do toward your goal, no matter how small, moves you closer. Accomplishing at least one goal-driven task each and every day will give ...
Mar 07, 2022•4 min•Ep. 26
One of the saddest things about the business world is how many potential entrepreneurs who are amazing at what they do watch their business fail because they don't know how to run a business or are afraid to take the risks needed to be successful. Comfortability and complacency can halt the growth of any business in its tracks. When this happens, the one-time dreamer can become just like every other 9-5 employee working for a paycheck. In this episode, we present three questions that will help y...
Mar 04, 2022•9 min•Ep. 106
Nothing can take the wind out of your sails faster than unexpected problems in your business. There's always some client that won't pay, a vehicle that breaks down at the worst possible time, or an employee who just up and quits. These headaches usually occur at the worst possible times. They make it very hard to stay positive and grateful. In today's episode, we take a look at the single most effective way to ensure that these setbacks don't disrupt your momentum and/or your mood. The best way ...
Mar 03, 2022•6 min•Ep. 105
The average life span is about 75 years. When you take away the first 20 years when most of us didn't accomplish a whole lot, that leaves 55 years to accomplish everything we want to accomplish in life. That's roughly 3-million minutes. You take away the time we spend sleeping, it's a little less than 2-million. Seems like a lot until you start thinking about how many we waste each day doing things that don't move us any closer to our life's goals. In this episode, we take a look at some ways to...
Mar 02, 2022•7 min•Ep. 104
Success never lives within your comfort zone. When you are trying to achieve something great you have to be willing to do things that scare the heck out of you. You have to be able to make yourself takes chances that curl your insides. If you can't do that, your dreams will never get out f the starting block. In fact, that's how you know whether or not you're dreaming big enough. If your dreams don't scare you, dream bigger. In this episode, we take a look at how to know if your dreams are worth...
Mar 01, 2022•4 min•Ep. 103
Why are we so hard on ourselves? That's one trait we all naturally share. Given the choice between focusing on something positive we accomplished or something we failed to complete (or complete right), we will always focus on the failure. Research has shown that if given 100 tasks of which we finished 97, we will worry extensively about the three left undone. In our minds, we will declare the entire endeavor a negative experience. In this episode, we focus on the importance of shifting this pers...
Feb 28, 2022•4 min•Ep. 102
When you are building a business, it can be so easy to get so caught up in doing the work that you forget to take any time for yourself. When you do take some r&r, you feel so guilty about it that you don't allow your brain to get the rest it needs to function at its best. If you are a parent, this guilt is ratcheted up a notch. You feel like you are forsaking your family if you spend any of the time you are not working by yourself. However, more and more research is indicating that alone ti...
Feb 25, 2022•3 min•Ep. 101
One of the toughest challenges for an entrepreneur is trying to decide when to take risks. Unfortunately, there are very few stories in the annuls of business history that tells of great business leaders who drove their companies to massive success by playing it safe. Playing it safe is a perfect strategy if you are completely satisfied with the status quo and have no aspirations for the future. That doesn't exactly describe the temperament of the normal listener of this podcast. In this episode...
Feb 24, 2022•7 min•Ep. 100
When you are first starting a business, you often need every dime of profit to keep the lights on at home. At that point, it doesn't always make sense to isolate your business accounts from your personal accounts. However, as your business grows it becomes absolutely essential to do so. As long as the ups and downs of your business are being felt in your household finances, it is nearly impossible to make the important decisions needed to grow your business. That new piece of equipment your busi...
Feb 23, 2022•5 min•Ep. 99
One of the most important things you can do when building your business (or when making changes to your personal life) is to set goals. Without knowing where you are going, it's nearly impossible to get there. Without goals, you simply can't put together a realistic plan for moving your business forward. However, goals can be very intimidating. What if you set a goal and don't achieve it? Many fear that will "prove" that all of the doubts they have had about their abilities are correct. For thos...
Feb 22, 2022•3 min•Ep. 98
When you read many of the books on getting rich, they always talk about tapping into the great creative forces of the universe. They describe a way of life that puts you in the best position to communicate your dreams to this force. When you do that, they say, the universe will manifest your desires. My take has always been that when you get your mind in the right place (a place described in these books) that you are in a much better position to make the decisions and do the work required for su...
Feb 21, 2022•8 min•Ep. 97
When you are your own boss, there is always a lingering temptation just to shut down and take some time off. However, indulging in such temptations will certainly slow if not completely shut down your growth. When you just randomly take time off, the guilt of unfinished (or unstarted) tasks will often prevent you from relaxing and enjoying your sudden free time. However, when you are able to reach your maximum productive state through deep work all of that changes. In this episode, we take a clo...
Feb 18, 2022•8 min•Ep. 96
To enter into a highly productive state of deep work, you have to master the ability to shut out distractions. Unfortunately, not all of the distractions you deal with are inanimate. Sometimes, it's people that vie for your attention. That's makes controlling your environment a little more difficult. Whether those human distractions are customers or well-meaning family members, it's important you find a way to carve out the time to focus on the important things you need to accomplish to move you...
Feb 17, 2022•9 min•Ep. 95
We all live incredibly busy lives with dozens (if not hundreds) of potential distractions vying for our attention. Is it any wonder that entering into a state of deep work and incredible focus is nearly impossible as we pursue success? The phone is always ringing; notifications are always dinging, and the internet is always calling our name. Ironically, none of those things would happen if we turned off our phones, deactivated our notifications, and deleted those tempting bookmarks from our brow...
Feb 17, 2022•8 min•Ep. 94
How awesome is it to find your passion and decide to make a career out of it? Wouldn't it be really incredible if every step along the way to turning that passion into a booming lucrative business was packed with excitement and thrills? I hate being the one to burst your bubble about that, but the truth is that much of the path to building a successful business is boring... sometimes excruciatingly so. To make it, you have to grind it out. You have to power through that minutia to find the glory...
Feb 15, 2022•6 min•Ep. 93
We leave in a world where we are constantly bombarded with people, entertainment options, and algorithms fighting for our attention. Unfortunately, when you are trying to grow a business these can become barriers to your success. You only have so much mental bandwidth, energy, and willpower, all of which can be stolen by these distractions. If you are overcome all of this to reach the level of success you desire, you must develop the skills to power through these distractions and focus on the ta...
Feb 14, 2022•5 min•Ep. 92
Trying to build a successful career or business while also being a good parent can be incredibly stressful. Walking that tightrope can fill a mom or a dad with incredible guilt. Time spent working creates guilt about being away from the family, while time with the family pulls you away from building your career. It's easy to feel that the old adage "you can't serve two masters" is dead on. However, work-life balance doesn't have to be an either/or situation. Often the guilt we feel is really mis...
Feb 11, 2022•5 min•Ep. 91
