I don’t know about you, but I can almost hear the New Year bells ringing, and I seriously CANNOT wait. For me, it’s all about the crisp and exciting energy of possibility in the air… which brings me to today’s episode: it's time to talk about how we’re making next year the one where everything changes. In today’s episode, I’m diving into the five mindset shifts I’m bringing with me to make sure we’re not just dreaming big, but actually making it happen. (Pro tip: For the best listening experienc...
Dec 10, 2024•16 min
When she asked me this question, I had to pause… “Think of the tasks you aren't feeling confident about—are you clear? As our businesses grow, it's common to feel stuck—not because we're not making progress, but because we lack clarity on the direction we should be moving in. This right here is exactly why I invited Erin Weed to be a guest on the podcast today. Erin believes that we'll be able to connect the dots (and connect with others) when we take the space to gain CLARITY. So, here’s my gif...
Dec 05, 2024•52 min
Imagine this... You’re wrapping up the most successful promotional launch you’ve ever had. …Sales? Sky-high. …Your team? Already popping the champagne. …Your goals? Absolutely shattered. But what made this launch so different? You tapped into the power of authentic conversations and built a thriving community, connecting with your audience on a deeper level than ever before. Not sure where to even begin? Got you. In today’s episode, I’m sharing four game-changing strategies to engage your audien...
Dec 03, 2024•17 min
What if your next level of success requires stepping into a version of yourself you haven’t even met yet? This week, we’re celebrating the 500th episode of The Jasmine Star Show with a deep dive into how you can embrace a new identity that aligns with your vision for growth. Here’s the truth: staying in your current identity can hold you back from the transformation you desire. (And honey, you’re meant for that transformation.) That’s exactly why, in this episode, I’m sharing my personal experie...
Nov 29, 2024•11 min
Lemme preface by saying this: you don’t need an elaborate, well-thought-out plan for restarting. You just need to restart . But sometimes, having a framework helps, especially when it comes to bouncing back stronger and more focused. It gives you a roadmap to move forward with confidence and consistency. So if you’re ready to reclaim your momentum, let’s dive into the framework that’ll help you do just that! Reminder: leaving a show rating and review (this week only!) will give you the opportuni...
Nov 28, 2024•10 min
Have you ever wondered what separated great leaders from the well,...the not-so-great leaders? Why is it that some leaders can inspire action while others struggle to gain even a modicum of respect? The difference often lies in their ability to connect deeply with their teams, communicate a compelling vision, and embody the values they promote. How do you learn to develop this leadership style? Enter the Goldman Framework, a five-part leadership model designed to help you cultivate the skills an...
Nov 27, 2024•11 min
Let’s be real: business is hard. You might feel like you’re hitting roadblock after roadblock, but what if I told you that those failures are the stepping stones to your biggest growth? Every setback is an opportunity for a breakthrough—if you know how to learn from it. In today’s episode, I’m pulling back the curtain on my four-part framework for turning failures into powerful lessons that can fuel your business growth. This isn’t just about bouncing back—it’s about coming back stronger, more r...
Nov 26, 2024•11 min
I’m filled with immense gratitude as I type this… This week, we’re celebrating two major milestones: our 500th episode and the fifth anniversary of The Jasmine Star Show ! And to say thanks to you (yes, YOU!), the team and I are kicking off a 5-Day Growth Challenge. We’ll be sharing a short episode every day this week filled with strategies to help you overcome challenges, achieve your goals, and unlock your full potential. Bonus: If you leave a review during these five days, you’ll be entered t...
Nov 25, 2024•11 min
The Jasmine Star Show has hit not one, but TWO major milestones this week! We’re celebrating our 500th episode and the fifth anniversary of our podcast journey. It’s been an incredible ride, and I couldn’t have done it without your unwavering support and love. As a token of appreciation, the team and I are hosting a 5-Day Growth Challenge. Each day this week, we’ll share a short, growth-driven episode with one small action you can take at the end. And the best part? Leave a rating and review thi...
Nov 24, 2024•18 min
Have you ever wondered how some businesses seem to effortlessly keep their customers coming back for more? That's exactly what we're diving into today...the secret sauce behind customer lifetime value (LTV) and how YOU can harness its power to grow revenue without having to find new customers. Listen to hear five actionable strategies that will not only increase your LTV but also transform the way you think about customer relationships. Take notes, because this right here is how you turn one-tim...
Nov 21, 2024•9 min
Have you ever wondered why some products just fly off the shelves while others gather dust? Well, lemme tell you...it’s not just about what you’re selling, but how you’re pricing it. In this episode, I dive deep into five psychological pricing strategies that can boost your sales and attract those higher-paying customers you’ve been dreaming about. My one invitation is to take these insights and turn them into REAL actionable steps, so you can see results. And trust me, you’ll want to. These str...
Nov 19, 2024•17 min
If this episode resonated and you want to dive deeper with revenue generation from offers, sign up for the waitlist for Your Biggest Launch Ever and be first to know when doors open! >>>>>>>>>>>>>> They’re asking questions about your other offers… They've reached their initial goals… They’re raving about their experience… These are just a few of the signs that a client (or customer!) is ready for the “next steps” with you. And this is why you must have a...
Nov 14, 2024•18 min
What if you could secure your DREAM client with just one compelling pitch? Bookmark this episode because today, I’m breaking down my four-step process to crafting and delivering a pitch that’s not only authentic but also highly effective. And yes, I know that pitching can be nerve-wracking, but it doesn’t have to be. With this approach, we’ll turn those nerves into confidence and land the clients, brand partnerships, or investment opportunities we’ve been dreaming of. Click play to hear all of t...
Nov 12, 2024•14 min
I still can’t believe I’m sharing this as a podcast episode… It’s uncomfortable. It’s vulnerable. And it’s VERY real. But most importantly, it’s too good not to share because I know it’ll help you on your own journey. Susan Sierota’s mentorship has been, dare I say, life-changing . Everything from helping me empower my team to run the operations to handling (many) business curve balls. In this episode, you’ll learn how to handle tough situations in entrepreneurship and build confidence in yourse...
Nov 07, 2024•20 min
Behind every successful entrepreneur is a process for making decisions, managing teams, and overcoming challenges. But how do they develop these strategies? Two key ways: by taking action and learning from others’ experiences. That’s why I created this business Q&A-style episode—to pull back the curtain and share my personal approach to navigating these very challenges. In this episode, you’ll discover methods for simplifying complex topics, strategies for conducting employee performance rev...
Nov 05, 2024•24 min
What if I told you that business plateaus can be a good thing ? Hear me out… A plateau can signal a need for a fresh perspective, a new strategy, or a deeper understanding of your market. It's an opportunity to pause, reflect, and re-evaluate your business goals and systems. Sometimes, the most significant growth happens not during periods of rapid expansion, but during these moments of stillness and introspection. In this episode, you’ll learn how to recognize and address plateaus early, set an...
Oct 31, 2024•8 min
The concept of maximizing time is deeply personal for me…I’m convinced that time is our most valuable resource because it’s the one thing we can’t get back. I’m SUPER specific about how I manage my time—especially when it comes to my inbox! I had the pleasure of chatting with Nick Sonnenberg , CEO of Leverage and an operational efficiency consultant. This conversation is a must-listen for anyone looking to streamline their communication (and increase productivity as a result!). Nick has a brilli...
Oct 29, 2024•57 min
Do a gazillion questions come up when you think about expanding your business? …What will my competition be like? …Will my messaging land? …How can I stand out and make a great first impression? If you’re squinting your eyes, wrinkling your nose, and nodding your head yes, GOOD. These questions are exactly what you should be asking. They’re the starting point for navigating business expansion. In this episode, you’ll learn the key elements of a successful go-to-market strategy, the prep work tha...
Oct 24, 2024•25 min
It’s not every day that one gets to pick the brain of an industry hall of famer… and that’s why, friend, today you’re in for a treat. I’m beyond thrilled to welcome back Seth Godin —the marketing genius, best-selling author, and thought leader—for round two on the podcast. From the get-go, Seth and I explored the profound difference between marketing and advertising. Spoiler alert: it's all about creating meaningful connections and truly understanding your audience's needs. We’re diving DEEP int...
Oct 22, 2024•40 min
Welcome to your Marketing State of the Union address. Yes friend, today, we're diving into what's actually working right now, but more importantly… How to set up your business to WIN in 2025. (Can you tell that I lo(ooo)ve thinking ahead?) Joining me today is none other than Eric Siu , a powerhouse business owner and agency operator. We’re getting into the nitty-gritty of marketing strategies that truly make a difference and shedding light on the real, behind-the-scenes realities of running a su...
Oct 17, 2024•57 min
Ready to learn what’s been working, what hasn’t, and where my focus is as I reflect on the past three months? GOOD. As raw, uncomfortable, and vulnerable as these conversations can be, I record them so you can learn from my experiences—the highs, the lows, and everything in between. In this episode, I’m taking you behind the scenes of my business as I reflect on the bricks I laid in Quarter Three and share key moments from the first two quarters of 2024. If you're interested in how I’m building ...
Oct 15, 2024•52 min
>> Sign up for my FREE LIVE CLASS: Create a Lead Magnet: Your Step-by-Step Guide to Attract Dream Customers: http://jasminestar.com/leadmagnet << Let’s be real: we all have plenty of emails in our inbox, and getting someone to subscribe these days takes more than just saying “Don’t forget to subscribe to my newsletter!” People are selective with their time and inbox space, so if you want them to hand over their email, you must offer something they truly find valuable. Because even th...
Oct 10, 2024•19 min
Everyone tells you that the secret to happiness and success is… AUTHENTICITY. But…what does it really mean to be authentic? Today’s guest answers this beautifully by sharing a framework to live with intention, purpose, and best yet: keeping FUN at the center of it all. I’m thrilled to welcome Ben Nemtin , speaker, author, and co-creator of The Buried Life . Ben (so graciously) opened up about his journey from being a collegiate athlete struggling with depression to creating a movement focused on...
Oct 08, 2024•59 min
“17 Ways You Can Screw Up Your Kids” “5 Mistakes That Will Ruin Your Credit Forever “4 Reasons You’ll Never Lose Weight” Have you seen this type of fear-based marketing? It might lead to short-term actions, but it hardly ever leads to long-term loyalty. When I was struggling with my weight, these headlines were everywhere. They’d hook me by playing on my insecurities, but it doesn’t deliver the clarity and support you need to actually improve your situation. The solution: Possibility Marketing. ...
Oct 03, 2024•27 min
He’s worked on campaigns for household brands (think: Nike, Apple, and Samsung.) Chase Jarvis , author and photographer, has found success with life and business because of one singular philosophy: never play it safe. There are cells in our brains that are hardwired to keep us comfortable and safe, actively steering us away from risk. It’s a survival mechanism designed to avoid discomfort and uncertainty. But here’s the catch: when you continuously avoid risk, those same cells reinforce patterns...
Oct 01, 2024•55 min
“Curiosity led me to where I am today.” When Ena Hull , TIGER 21 Chair for Newport Beach, said this on the show, I paused. I realized just how underrated curiosity is. Curiosity brings new tests and experiments. Curiosity leads to new ways of thinking. Curiosity opens doors to new possibilities and opportunities. From a young age, Ena observed and studied successful people, asking questions and seeking knowledge. This understanding of how successful people engage, talk, and live shaped her into ...
Sep 26, 2024•41 min
Imagine this: You’re on a rowboat trying to reach your destination, but everyone on the boat is rowing in all different directions and all at different speeds. THIS is what it feels like when you have a team that doesn’t communicate or collaborate. So what do you do? You set up SYSTEMS that support clear communication, streamline collaboration, and ensure everyone is aligned towards your company’s vision. I know this because the business I have today is a byproduct of systems and processes that ...
Sep 24, 2024•19 min
You know what one of the biggest goldmines for market research is? Objections. (Yes, you heard that right.) If you listen closely, objections can reveal opportunities for you to get your clients closer to “YES!”. Now, you might be thinking, “Jasmine, how can objections be a goldmine? Aren't they just hurdles in the way of getting a sale?" And, that's fair. But what if I told you there's a way to flip those objections, use them as information, and turn them into golden opportunities? In today's e...
Sep 19, 2024•13 min
“If you want to build a business where you’re selling your intellectual property, becoming a public figure in some capacity is a requirement.” When she said that, I had to pause. She was right. Please believe that quote made its way into my moleskin journal. *(*When I invited Jereshia Hawk , private business mentor, to be on the show, I knew I’d have pages full of notes.) But what I didn't know was how Jereshia scaled her business, which she so graciously shares with us. If you’re in a place whe...
Sep 17, 2024•48 min
How can you create ways (for not only your business) but your community to WIN? When your community wins, you're not just making a difference – you're building a stronger foundation for your business to succeed. And during this discussion, I heard some of the most creative ways to do exactly this. But what I found truly fascinating about today’s guest, Peter Lobanov , the Chief Creative Officer of Pudgy Penguins , is his exploration of the creative side of Web3. (If you’ve been a listener for a ...
Sep 12, 2024•55 min