Exclusive reveal: Katie’s IC masterclass

Join us for a special episode of The Internal Comms Podcast as host Katie Macaulay announces the imminent launch of her unique on-demand masterclass. With more than three decades at the forefront of internal comms, including leading the world’s first internal comms agency, AB, Katie has developed a masterclass programme that promises to elevate the capabilities and boost the impact of in-house internal comms professionals. Katie explains how she dedicated a year to designing a self-paced learning journey for internal comms folk seeking to accelerate their career growth. She gives an overview of the programme, diving into each of the eight workstreams. These cover the history of internal communication, the unique characteristics of the internal audience, research and measurement, channels and content, internal comms strategy, and what it takes to build a successful, fulfilling career in the field. Visit icmasterclass.com to sign up for updates on the launch and receive exclusive early bird offers.