Episode 46 – Influential Internal Communication

This episode sees the return of the brilliant business communications strategist, international public speaker and podcast host Jenni Field. The immediate past chair of the Chartered Institute of Public Relations joined host Katie Macaulay to discuss the ideas and frameworks outlined in her new book, Influential Internal Communication: Streamline Your Corporate Communication to Drive Efficiency and Engagement. As this essential volume is a field guide (pun intended) to taking your organisation from chaos to calm, Katie and Jenni talk about chaos – what this looks like from a business perspective and what causes disorder – and how to use communication as a diagnostic tool to identify the root causes of business problems and, ultimately, fix them for the long term. Other subjects in this enjoyable conversation include leaders’ often obsessive preoccupation with change, the levers we can pull inside our organisations to drive engagement, and how organisations can sometimes become conceptual entities standing between employees and the people they serve.