EP97: How to Turn your Marketing Agency Business to a Software Business

A lot of great entrepreneurs start their journey by creating an agency, so the revenue from services can fund the business's software development.

Well, on this episode of the GrowthTLDR, we talk to Michael King about his journey from an SEO consultant to an agency owner, and his plans to launch a content strategy tool.

We talk to Mike about:

- How Mike got started in SEO and the advantages that came from developing a personal brand within the industry.

- Why Mike's agency iPullRank having a different pricing model from most other agencies, and how they've managed to attract well-known brands as clients.

- What's Mike's biggest growth constraint right for iPullRank, how he plans to solve it, and a sneak peek at their upcoming software product.

Happy Growing