The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss - podcast cover

The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

Claire Pelletreauclairepells.libsyn.com
Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.
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Episodes

Tanner Bell: From Outsourcing High School to $3M Annual Revenue

Working for himself pretty much since seventh grade, Tanner Bell gives us the full story on how he went from freelancing and blogging to $3m in annual revenue. Tanner Bell got his start with recurring revenue in the craft industry with the business, Makers Gonna Learn in 2017. Together with his wife, Courtney, they dreamed up Less Hustle More Profit, an all encompassing way to walk with other business owners on their way to success with recurring revenue. This Week on the Get Paid Podcast: Tanne...

Oct 25, 20241 hr 23 minEp. 300

Jon Loomer: The Effect of One Year of Daily Videos + His Content Process

Jon Loomer shares his story of pivoting from traditional online marketing content strategies to a posting over 500 videos in a year. Jon Loomer is a Facebook and Meta advertising expert with over a decade of experience. After being laid off twice, he built a successful business teaching entrepreneurs how to use Facebook ads effectively. Known for his educational content and video marketing, Jon runs the Power Hitters Club, a membership community that helps business owners and marketers succeed w...

Oct 17, 20241 hr 30 minEp. 299

Liz Wilcox: $500K With a $9/Month Membership

In this episode, Liz Wilcox tells us how she turned a simple $9/month membership into a whopping $500k business. A self-taught email marketing expert and a high action taking entrepreneur, Liz started her journey with a unique book, an RV travel blog and has since built low cost membership that gets small businesses to actually email their list. Hear how Liz has successfully leveraged her tenacity and uniqueness to grow multiple businesses to where she can support three households, have money le...

Oct 11, 20241 hr 26 minEp. 298

The Evolution of Get Paid Marketing (and the Truth About Working on This Team)

Today, Get Paid Marketing client Tracy Hoth takes over the podcast to interview our Copywriting and Messaging Coach, Sarah Lucille. You’re getting an inside look at the origin of GPM, what it’s really like for my team to work with me, and how we combine my approach to ads and strategy with Sarah Lucille’s powerful take on copy and messaging. Hear all about the evolution of GPM—what’s worked, what hasn’t, and how messaging has become the backbone of client success. That includes Sarah Lucille’s a...

Oct 04, 20241 hr 4 minEp. 297

Dielle Charon: Why Your Offer Needs a Measurable Result

The coaching industry has changed and clients are looking for a whole lot more than a course with a bunch of modules they have to do on their own. Is your coaching business ready? Today, I got to talk with my mentor, Dielle Charon, about getting really specific about how we as coaches talk about and help our clients get results. And I’m not talking about making grandiose claims nobody can keep. Dielle shares deep insight into how to get more creative when you think about and promote the promises...

Sep 26, 20241 hr 16 minEp. 296

Launch Debrief: Absolute FB Ads Turns 10 Years Old

I can’t believe Absolute FB Ads just turned 10! In this episode, I break down my most recent launch—how I navigated it while in my third trimester, what worked, what didn’t, and some lessons I’ve learned over the past decade of selling it. If you’re curious about how to sell your offers without overdelivering, or just want the real story behind a successful lower-effort launch, tune in. This Week on the Get Paid Podcast: How I reached surpassed my modest sales goal The impact of a new early enro...

Sep 20, 20241 hr 6 minEp. 295

Is Perfectionism Blocking You From Using Ads? Claire Coaches Steph Crowder

Today we’re featuring a podcast episode I did with Steph Crowder on her Courage & Clarity podcast. We’re getting into some mindset challenges Steph faced around using Facebook ads, especially her fear of not being fully prepared to handle the success that ads could potentially bring. This Week on the Get Paid Podcast: A client celebrates under $200 in ad spend leading to $15,000 in sales (full episode coming soon) Why us helping you set up your audiences is a pretty big deal Why our clients ...

Aug 22, 202452 minEp. 293

Janae Young: A $200 Ad Campaign -- $15,000 in Revenue

Absolute FB Ads member, Janae Young, tells how she spent just under $200 on ads to generate $15,000 in revenue. In today’s episode, find out how she followed the detailed walkthrough in Absolute FB Ads to set up her first successful ad campaign, all while watching TV. This Week on the Get Paid Podcast: Early enrollment bonus ends August 23rd: https://clairepells.com/launch The simplicity of getting her first ad campaign started and making money The peace of mind that comes from knowing her busin...

Aug 21, 202439 minEp. 292

Dorothy Johnson: The Ad Strategy That Transformed 1:1 Coaching into a $300K Evergreen Funnel

I’m sitting down with Dorothy Johnson again, who continues to do amazing things with her online offer, "Get Over Your Ex.” She took her coaching business from barely making it to consistently filling up spots in her program using Facebook ads. Dorothy shares how she navigated some seriously tough personal challenges while still showing up for her business—and how she’s created an evergreen funnel that just keeps working. This Week on the Get Paid Podcast: The exact Facebook ad strategy Dorothy u...

Aug 15, 20241 hr 26 minEp. 291

The Simplest Funnel to Get New Clients

Today I’m sharing a powerful tip for converting new leads from simple list-building ads into clients. This is something I see almost nobody doing. Whether you get customers immediately, down the road, or through referrals, this strategy works. I'll give you ideas for a mini offer tailored to your niche and then what to do from there. If you're stuck on daily client-getting tasks or in a client drought, this is the easiest funnel I’d tell you to try out first. Mentioned in this podcast: Absolute ...

Aug 08, 202426 minEp. 290

REPLAY: The 2024 “Ad Curious” Call

In today’s special episode of the Get Paid Podcast, we’re sharing the replay from a live call Claire hosted earlier this week called the Ad Curious Call. This was an opportunity for people to chat with her 1:1 about their specific businesses and what it would look like to add paid traffic to their marketing strategies. She shared insights about targeting, ad creative, the algorithm, and next steps for people who are already running ads versus people who are just starting out. Listen in for Clair...

Aug 02, 20241 hr 17 minEp. 289

How to Run Ads if You've Been Hacked

It’s a scary feeling staring at that error message, realizing your Facebook profile and ad account have been hacked. But it doesn’t mean the end of your ads forever. Today I’m going to teach you the exact steps to take if this ever happens to you. Step one: don’t panic, because there is a solution! Mentioned in this podcast: clairepells.com/class Now it’s time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, ...

Jul 25, 202420 minEp. 288

Gina Knox: From a $200 Side Hustle to a $324K Launch

A financial coach with a background in interaction design, Gina Knox teaches entrepreneurs how to save $100k and then build seven-figure wealth portfolios. Her motto: “Wealth building is for everyone.” She joins me today to share the behind the scenes of building her business, including how she went from a $200 year to making $324,000 in one single launch. She also gives us a very generous free masterclass on her unique financial frameworks that have saved her clients over seven million dollars....

Jul 18, 20241 hr 28 minEp. 287

Ashley Hogrebe: $300K Revenue, Debt, and a Mindset Shift that Rocked Her Entire World

Today, Ashley Hogrebe joins me to share an honest look into the complexities of running an online business, especially when it comes to transitioning from behind the scenes for others to running your own show. Ashley turned her ADHD diagnosis into a strength by channeling that hyper-focus to master Airtable and help businesses tackle this really challenging, but oh-so-necessary, part of their operations. Today she shares the highs and lows of launching and scaling her business while facing other...

Jul 11, 20241 hr 15 minEp. 286

Is There Such Thing as Sending TOO Many Launch Emails?

How many emails should you be sending during a launch? How do you decide? Today is one part rant and another part my sincere advice from experience, all to help you find the right balance. If you’re worried about sending your list too many messages, but also want to bump up those sales, this episode is for you. I’m going to tell you what we’ve been doing on our team and why it works so well for me. This Week on the Get Paid Podcast: Whether or not you should worry about sending too many emails d...

Jul 04, 202416 minEp. 285

Internal Debate: Did I make a Huge Business Mistake?

I’ve made a lot of decisions in my business that, upon reflection, I’m not always sure I’d do again. But, this particular choice really has me thinking. It might be one of my biggest regrets. That is…raising my prices too soon. It's not necessarily the choice, but the hastiness and motivation behind price changes. The lesson here is to discern whether you're actually initiating a new strategy or reacting to your unresolved money and selling fears. It was a combination for me. So, I’m laying it a...

Jun 27, 202444 minEp. 284

Emylee Williams: The Hidden Power of Starting Over

What do you do if your business is no longer bringing you the joy it once did? That’s something Emylee Williams knows a lot about. Emylee Williams is many things: an online business manager for multiple clients, former co-owner of a 7-figure business, published romance author, a Projector in Human Design, and an Enneagram 3. She joined me for the third time on the Get Paid Podcast to share the reality of wearing many hats and having plenty of creative interests as an entrepreneur. Today we’re ge...

Jun 20, 20241 hr 26 minEp. 282

Hey Business Coaches: Stop Giving This Advice

This is my open letter to business coaches. There’s some (perhaps well-meaning) advice too many coaches give to their clients. I know the intention is to reduce risk for your clients. But, most of the time, you’re setting them up for slower, more painful business growth. Today, I want to tell you exactly why you need to stop telling clients to wait until their business is bigger before they run ads. This Week on the Get Paid Podcast: Why I’m mad at business coaches (and, yes, I still I love you)...

Jun 13, 202420 minEp. 282

Inside the $200k GPM Launch with Braden Drake

Braden Drake joins me today to ask me all the questions everyone wants to know about one of the most successful launches of Get Paid Marketing. We get into numbers, costs, and surprising outcomes. Get a full breakdown of the launch strategy, such as why I would spontaneously send up to eight emails in one day. This Week on the Get Paid Podcast: How Braden accidentally started an agency and why DFY services are his path to a 7-figure business Why I aimed for lower enrollments and surprised myself...

Jun 06, 20241 hr 17 minEp. 281

Lucía Doynel: From Ski School Photographer to Branding Expert

Lucía helps coaches and course creators grow their visibility and revenue while feeling safe to be seen. With a Master's in Spiritual Psychology from the University of Santa Monica and eight years as a brand photographer, she channels all that experience and her natural charisma to help others shine on camera. Get a behind-the-scenes look at what can happen when a creative person continues to innovate and trusts in their big ideas. From ski school photography to 1:1 brand services to influencers...

May 30, 20241 hr 31 minEp. 280

Kara Loewentheil: Helping You Take Back Your Brain

Kara Loewentheil, J.D. is a Master Certified Life Coach, founder of The School of New Feminist Thought, and host of the internationally top-ranked podcast UnF*ck Your Brain: Feminist Self-Help for Everyone (50 million downloads and counting!). Her first book, Take Back Your Brain: How A Sexist Society Gets in Your Head – and How to Get It Out (Penguin Life May 2024) has been called a “galvanizing debut” by Publisher’s Weekly, chosen as a “must-read” by the Next Big Ideas Book Club for May 2024, ...

May 23, 202457 minEp. 279

Tracy Hoth: How This Professional Organizer Converts Cold Traffic

In this episode, we sit down with Get Paid Marketing member, Tracy Hoth, who has mastered the art of turning clutter into organized spaces—not just in closets, but in the lives of busy life coaches. Tracy takes us on a serious journey from meeting her first client in a bookstore to launching a podcast and online programs. Now she helps coaches become organized CEOs by teaching them how to stop acting like their own personal assistants. Listen to learn how Tracy’s new webinar and ad campaign is a...

May 14, 20241 hr 31 minEp. 278

Cindy Wagman: Turning $2k in ads into $27k in Sales

Cindy Wagman helps experienced non-profit fundraisers create a business model to achieve six-figures and enjoy a lot more autonomy. Before joining Get Paid Marketing, Cindy was doing pretty well with her nonprofit consulting programs, but her marketing game was a bit hit-or-miss. She knew her stuff but needed a tighter strategy and clearer messaging to really make her launches pop and consistently reach more people. Her lead generation and sales copy got a major upgrade and her results speak for...

May 10, 20241 hr 21 minEp. 277

REPLAY: Make $50K On Autopilot With an Evergreen Funnel

I just wrapped up a brand new live training: Make $50k on Autopilot with an Evergreen Funnel. So of course we had to put the replay on the podcast! Here's what we got into: ✅ The foundations of a $50k funnel that works on autopilot - and why it's not something I recommend DIYing ✅ The best things to focus on for consistent leads and revenue...and the marketing tasks to put on the back burner that too many businesses are prioritizing ✅ The parts of an evergreen funnel that actually unlock that co...

May 08, 20241 hr 27 min

How to Know if GPM Is Right For You

Looking to scale up your business through a group offering, online membership, or course? Have a lead magnet or webinar that isn’t converting? Getting less than stellar results on ads…or putting off pushing publish until you feel totally confident you’ll get that ROI? Wondering if evergreen funnels even work anymore? These are all reasons to listen to today’s episode to see if your business could use some of the Get Paid Marketing frameworks. Important to know about Get Paid Marketing: Ideal for...

May 07, 202441 minEp. 276

Dielle Charon: Adding Paid Traffic to Launches and Evergreen

Master the art of sales with Dielle Charon. Dielle tells us how she transformed her business model from 1:1 to scalable programs supporting women of color in leaving their racist 9-to-5 jobs to build profitable coaching careers. Dielle’s techniques have led to her clients reaching a 100% close rate on their sales calls. She offers us an inside look into her business strategies, and how she leveraged Get Paid Marketing’s evergreen funnels and Facebook ads to keep scaling and bringing in even more...

May 06, 20241 hr 19 minEp. 275

Should I Increase My Ad Spend?

Today I answered the age-old question: “How much should I spend on ads?” Sure, cost per lead is important. But, it’s not always the most important metric to focus on when you’re already making sales. In 25 minutes, I’ll tell you what to really look for when determining what to spend, or not spend, on Facebook ads. You can avoid these mistakes (or overreactions) even the most experienced marketers make when judging their ad campaigns. This Week on the Get Paid Podcast: Everything you need to know...

May 03, 202425 minEp. 274

Two Launches, $100K: Amy Lippmann’s Success with this Webinar Funnel

Get Paid Marketing member, Amy Lippmann shares how and why she made the switch from diet-focused messaging to intuitive eating, and how she ended up doubling her sales. We get into some real talk about juggling business with single parenthood and why getting your marketing right can make all the difference. Amy is an expert on helping Health Coaches reach consistent $5k months and beyond through her online programs and Done For You talks. She models how you can market and connect to potential cl...

Apr 30, 20241 hr 43 minEp. 273

Real Talk: Can Facebook Ads "Save" Your Business?

A nuanced answer to a very important question: Can Facebook ads “save” your business? Today I’m going to tell you what I’d recommend if you need cash fast and are thinking about running ads. Mentioned in this podcast: Absolute FB Ads Get Paid Marketing: https://clairepells.com/waitlist Now it’s time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook , Yo...

Apr 25, 202411 minEp. 272

A Debrief of Our C- Launch (and Some News)

In this week's episode of the Get Paid Podcast, I'm taking you behind the scenes of my latest "C- effort" launch that surprisingly raked in just under $50K. I didn’t bother with new content or pump out a ton of podcast episodes. Even amidst some big personal life changes, this laid-back approach still exceeded our expectations. I'll break down why fast-action bonuses are a game-changer, the power of recycling emails, and how managing minimal efforts can still yield maximum results – also stay tu...

Apr 19, 202433 minEp. 271
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