Amy Hardison White has been in the startup world since before the bubble, with a background in copywriting and content marketing. Her focus today is helping accounting startups and payment providers acquire new users with targeted content strategy. Recap / Takeaways Take notes on what is happening in customer conversations. Where are your target customers hanging out online? Consider the strengths and weaknesses of your team (writing, video, etc) Repurposing your content (make your podcast into ...
Nov 11, 2022•24 min•Ep. 106
Amy Hardison White has been in the startup world since before the bubble, with a background in copywriting and content marketing. Her focus today is helping accounting startups and payment providers acquire new users with targeted content strategy. Recap / Takeaways Take notes on what is happening in customer conversations. Where are your target customers hanging out online? Consider the strengths and weaknesses of your team (writing, video, etc) Repurposing your content (make your podcast into ...
Nov 04, 2022•25 min•Ep. 105
Pamela Gail Johnson founded the Society of Happy People in 1998, created the first three globally celebrated happiness holidays, and is the author of Practical Happiness: Four Principles to Improve Your Life. She was an award-winning salesperson for American Express and Staples, and now helps leaders and teams create happier workplace cultures. Main Topic Notes What does happiness mean to you? (When we're feeling good) Can people that complain and are negative be happy? Is that what makes them h...
Oct 28, 2022•25 min•Ep. 104
Pamela Gail Johnson founded the Society of Happy People in 1998, created the first three globally celebrated happiness holidays, and is the author of Practical Happiness: Four Principles to Improve Your Life. She was an award-winning salesperson for American Express and Staples, and now helps leaders and teams create happier workplace cultures. Main Topic Notes What does happiness mean to you? (When we're feeling good) Can people that complain and are negative be happy? Is that what makes them h...
Oct 21, 2022•25 min•Ep. 103
An early employee of Apple and Head of Innovation at Redbox, Mark Achler has been creating and investing in tech startups since 1986. Today, he is a founding partner of MATH Venture Partners, a technology venture capital fund, and an adjunct professor at the Northwestern Kellogg School of Management. Mert Iseri co-founded SwipeSense, a healthcare technology company acquired by SC Johnson in 2020. Prior to that, he co-founded Design for America, a national network of students using design thinkin...
Sep 23, 2022•26 min•Ep. 102
An early employee of Apple and Head of Innovation at Redbox, Mark Achler has been creating and investing in tech startups since 1986. Today, he is a founding partner of MATH Venture Partners, a technology venture capital fund, and an adjunct professor at the Northwestern Kellogg School of Management. Mert Iseri co-founded SwipeSense, a healthcare technology company acquired by SC Johnson in 2020. Prior to that, he co-founded Design for America, a national network of students using design thinkin...
Sep 16, 2022•24 min•Ep. 101
We're celebrating 100 episodes of The Friday Habit with a look back at Mark and Ben's top favorite episodes so far. Thank you to everyone who has listened and learned alongside of us! We're looking forward to the next 100! Ben's Favorite Episodes: 1. Episode #21: Morning Rituals for a Better Life 2. Episodes #62-63: How to Live Every Day Like It's Friday with Mark Labriola II Episode 62: https://podcasts.apple.com/us/podcast/the-friday-habit/id1495985093?i=1000515445923 Episode 63: https://podca...
Aug 26, 2022•23 min•Ep. 100
Natalie Dawson is the EVP and Partner of Cardone Ventures, a management consulting firm designed to help businesses grow, and the author of the new book, TeamWork: How to Build a High-Performance Team . This book covers all the nuts and bolts of what goes into building an incredible team including what it takes to attract strong talent, how to write a compelling job description, and even the best practices for onboarding someone new. Natalie Dawson is an expert in developing people and building ...
Mar 04, 2022•31 min•Ep. 99
Natalie Dawson is the EVP and Partner of Cardone Ventures, a management consulting firm designed to help businesses grow, and the author of the new book, TeamWork: How to Build a High-Performance Team . This book covers all the nuts and bolts of what goes into building an incredible team including what it takes to attract strong talent, how to write a compelling job description, and even the best practices for onboarding someone new. Natalie Dawson is an expert in developing people and building ...
Feb 25, 2022•31 min•Ep. 98
Have you ever wanted to know How to Document and Delegate What You Do So Your Company Can Grow Beyond You? Well you're in luck, today we have Chris Ronzio the founder and CEO of Trainual. Chris Ronzio is the founder and CEO of Trainual, a leading SaaS platform that transforms the way small businesses onboard, train and scale their teams. Chris is the host of “The Fastest Growing Companies” and “Organize Chaos” podcasts as well as the author of the best-selling book “The Business Playbook - How t...
Feb 18, 2022•24 min•Ep. 97
Have you ever wanted to know How to Document and Delegate What You Do So Your Company Can Grow Beyond You? Well you're in luck, today we have Chris Ronzio the founder and CEO of Trainual. Chris Ronzio is the founder and CEO of Trainual, a leading SaaS platform that transforms the way small businesses onboard, train and scale their teams. Chris is the host of “The Fastest Growing Companies” and “Organize Chaos” podcasts as well as the author of the best-selling book “The Business Playbook - How t...
Feb 11, 2022•19 min•Ep. 96
Bryan Clayton is CEO and cofounder of GreenPal an online marketplace that connects homeowners with Local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 100,000 active users completing thousands of transactions per day. Icebreaker Question Would you rather be chronically under-dressed or overdressed? Recap / Takeaways If you want to keep people, make sure your business a place where YOU would want to work Make sure you create a wel...
Jan 21, 2022•24 min•Ep. 95
Bryan Clayton is CEO and cofounder of GreenPal an online marketplace that connects homeowners with Local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 100,000 active users completing thousands of transactions per day. Icebreaker Question Would you rather be chronically under-dressed or overdressed? Recap / Takeaways If you want to keep people, make sure your business a place where YOU would want to work Make sure you create a wel...
Jan 14, 2022•33 min•Ep. 94
Life is full of important decisions, and they all have consequences. Large or small, positive or negative, intended or unintended. Would you consider yourself wise when it comes to the choices you make? Well, lets talk more about that with Kayvan Kian on todays episode of the Friday Habit Kayvan Kian is an entrepreneur, teacher, and senior advisor to McKinsey & Company in Amsterdam, whose work has helped thousands of leaders and teams thrive during difficult times. As the founder of the Youn...
Jan 07, 2022•31 min•Ep. 93
Life is full of important decisions, and they all have consequences. Large or small, positive or negative, intended or unintended. Would you consider yourself wise when it comes to the choices you make? Well, lets talk more about that with Kayvan Kian on todays episode of the Friday Habit Kayvan Kian is an entrepreneur, teacher, and senior advisor to McKinsey & Company in Amsterdam, whose work has helped thousands of leaders and teams thrive during difficult times. As the founder of the Youn...
Dec 31, 2021•23 min•Ep. 92
Today we're speaking with someone who started out as a portrait photographer but is now know as a business coach, TEDx speaker, podcaster, and the author of the books Lingo and The Self Employed Life. Jeffrey Shaw, welcome to The Friday Habit. Recap / Takeaways Becoming self-employed is about becoming a bolder version of yourself Being self-employed is like personal growth on steroids In business you can either change who you are, or you can find the people who are waiting for you to show up You...
Dec 24, 2021•27 min•Ep. 91
Today we're speaking with someone who started out as a portrait photographer but is now know as a business coach, TEDx speaker, podcaster, and the author of the books Lingo and The Self Employed Life. Jeffrey Shaw, welcome to The Friday Habit. Recap / Takeaways Becoming self-employed is about becoming a bolder version of yourself Being self-employed is like personal growth on steroids In business you can either change who you are, or you can find the people who are waiting for you to show up You...
Dec 17, 2021•21 min•Ep. 90
Ben and Mark talk to Erik Huberman, the founder and CEO of Hawke Media, the fastest growing marketing consultancy in the United States. Recap / Takeaways There's a perception and reality with every job and you have to determine whether the hard parts are worth it If you're early in your career, go try a bunch of jobs and find out what's worth it Stress isn't necessarily a bad thing, that's what helps you grow If you don't have difficult challenges, the wins don't feel as good Managing a large bu...
Nov 19, 2021•28 min•Ep. 89
Ben and Mark talk to Erik Huberman, the founder and CEO of Hawke Media, the fastest growing marketing consultancy in the United States. Recap / Takeaways There's a perception and reality with every job and you have to determine whether the hard parts are worth it If you're early in your career, go try a bunch of jobs and find out what's worth it Stress isn't necessarily a bad thing, that's what helps you grow If you don't have difficult challenges, the wins don't feel as good Managing a large bu...
Nov 12, 2021•26 min•Ep. 88
Chad Willardson is the President of Pacific Capital, a fiduciary wealth advisory firm he founded in 2011 that serves entrepreneurs and families. His bestselling first book, Stress-Free Money, has been featured in Forbes’s “21 Books To Read In 2021” and on NBC News and Yahoo Finance. Chad has appeared in The Wall Street Journal, Inc., U.S. News & World Report, Investment News, Entrepreneur, and Financial Advisor Magazine. He lives in Southern California with his wife, Amber, and their five ch...
Oct 08, 2021•24 min•Ep. 87
Chad Willardson is the President of Pacific Capital, a fiduciary wealth advisory firm he founded in 2011 that serves entrepreneurs and families. His bestselling first book, Stress-Free Money, has been featured in Forbes’s “21 Books To Read In 2021” and on NBC News and Yahoo Finance. Chad has appeared in The Wall Street Journal, Inc., U.S. News & World Report, Investment News, Entrepreneur, and Financial Advisor Magazine. He lives in Southern California with his wife, Amber, and their five ch...
Oct 01, 2021•25 min•Ep. 86
Top business apps we've been geeking out about in 2021 Ben's #3: Noted https://www.notedapp.io Mark's #3: Convert Calculator https://www.convertcalculator.co Ben's #2: Notion https://www.notion.so Mark's #2: Pixieset https://pixieset.com Ben's #1: Miro https://miro.com Mark's #1: Bonsai https://www.hellobonsai.com Go to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our gui...
Sep 17, 2021•36 min•Ep. 85
Kayvan Kian wrote the bestselling book What is Water: How Young Leaders Can Thrive in an Uncertain World. Kayvan’s book and his work as a consultant with Mckinsey seeks to show young leaders how to grow, how to thrive, and how to contribute in any situation. Recap / Takeaways Creation is a magical thing that's always happening all around us Young leaders often have more overwhelm, doubts, and insecurities What is Water book: Fish don't know what water is You need to become better aware of your c...
Sep 10, 2021•25 min•Ep. 84
Kayvan Kian wrote the bestselling book What is Water: How Young Leaders Can Thrive in an Uncertain World. Kayvan’s book and his work as a consultant with Mckinsey seeks to show young leaders how to grow, how to thrive, and how to contribute in any situation. Recap / Takeaways Creation is a magical thing that's always happening all around us Young leaders often have more overwhelm, doubts, and insecurities What is Water book: Fish don't know what water is You need to become better aware of your c...
Sep 03, 2021•28 min•Ep. 83
Shawn is a serial entrepreneur, having started and managed more than a dozen businesses, up to $100 million in revenue, involving products and services across a wide range of verticals. In the process, he has managed thousands of employees servicing tens of thousands of customers, large and small, from consumers to small to medium-sized businesses and even governmental entities. Main Topic Notes It sounds like you've had a lot of jobs in your life, what was your first one and what was one lesson...
Aug 27, 2021•29 min•Ep. 82
Shawn is a serial entrepreneur, having started and managed more than a dozen businesses, up to $100 million in revenue, involving products and services across a wide range of verticals. In the process, he has managed thousands of employees servicing tens of thousands of customers, large and small, from consumers to small to medium-sized businesses and even governmental entities. Main Topic Notes It sounds like you've had a lot of jobs in your life, what was your first one and what was one lesson...
Aug 20, 2021•25 min•Ep. 81
Hey everyone, Ben here. Mark is out today, but I have an excellent guest to talk with. Michelle Seiler Tucker is the Founder and CEO of Seiler Tucker Incorporated. She holds the M&AMI (Mergers & Acquisitions Master Intermediary) title, as well as Certified Mergers and Acquisitions Professional (CM&AP) and Certified Senior Business Analyst (CSBA). Michelle also owns many other businesses in several different industries. As a 20-year veteran in the M&A industry, she is regarded as ...
Aug 06, 2021•26 min•Ep. 80
Hey everyone, Ben here. Mark is out today, but I have an excellent guest to talk with. Michelle Seiler Tucker is the Founder and CEO of Seiler Tucker Incorporated. She holds the M&AMI (Mergers & Acquisitions Master Intermediary) title, as well as Certified Mergers and Acquisitions Professional (CM&AP) and Certified Senior Business Analyst (CSBA). Michelle also owns many other businesses in several different industries. As a 20-year veteran in the M&A industry, she is regarded as ...
Jul 30, 2021•22 min•Ep. 79
Four Steps to Decide What Pages to Include on Your Website: Define the purpose of your site (legitimizer, converter, attractor, salesperson, educator) Create a list of pages Structure your site for SEO Make it easy to navigate Action Item Think about what purpose your website should be serving. Take out your phone, pull up your website and take a look to see if it's achieving that purpose. Go to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites...
Jul 23, 2021•26 min•Ep. 78
Due to the COVID-19 pandemic, virtual and online experiences have transitioned into the new norm over the past year. Converting events online may have initially seemed temporary. However, 93% of event marketers will continue to invest in virtual events in the future—but why is that? Despite losing the value of in-person attendance, virtual events offer benefits that can generate long-term ROI and provide improved experiences for your attendees. 1. Expand Audience Reach In-person events often inv...
Jul 16, 2021•26 min•Ep. 77
