Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 18 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk in-depth about the season of monk mode they embarked on (and the lessons they learned). (00:00) Intro (02:55) The one thing we hyper-focused on (04:51) How to achieve more by doing LESS (09:43) Cole’s hack for cutting out consumption (16:13) How Ship 30 helped us build PGA (17:41) Yo...
May 22, 2023•45 min•Ep. 41
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://startwritingonline.com In episode 16 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk more in-depth about their bottleneck analysis and the different stages of doubling your business. (00:00) Intro (02:15) Bottleneck analysis (06:54) Our doubling roadmap (10:20) How to get to $10k a month (12:05) $20k per month (15:26) $50k per month (16:53) $100k per month (23:59) Th...
May 04, 2023•47 min•Ep. 40
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In episode 16 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their takeaways from their Mexico Mastermind. (00:00) Intro (02:23) The 10-80-10 Rule (05:22) Why you need to have recurring team meetings (08:22) The wrong thing business owners focus on (09:38) The right way to do a bottleneck analysis (12:35) How to pitch yourself for pod...
Apr 29, 2023•33 min•Ep. 39
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In episode 15 of Espresso Hour, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email. (00:00) Intro (02:40) Difference between referrals and affiliates (03:39) Why word of mouth trumps every form of marketing (05:20) The power of languaging (08:27) How to get everyone talking about your product (12:50) T...
Apr 20, 2023•29 min•Ep. 38
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email. (00:00) Intro (01:55) Cole's missed product opportunity (06:12) Dickie's strategy for product improvement (09:39) Unexpected benefits of 1:1 feedback (11:37) Customer experience is BETTER than product improvement? (13:01) Tactical str...
Apr 13, 2023•36 min•Ep. 37
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email. (00:00) Intro (01:36) The Ship 30 email course (07:59) Why email courses are better than newsletters (17:03) How we left money on the table + common mistakes (19:19) Breakdown: our email marketing strategy (21:47) Email 1 (25:09) Emai...
Apr 06, 2023•50 min•Ep. 36
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their insanely productive whiteboard session, advice on scaling a business, and potential job opportunities! (00:00) Intro (00:41) What was our session all about? (02:25) Laying out the profit centers (05:09) Our modified “ORG” chart (10:58) Main takeaways (13:24) Steal our whiteboard grid...
Mar 23, 2023•39 min•Ep. 35
Looking to make $10,000/mo as a premium ghostwriter? Apply to join our 4-Week Intensive Ghostwriting program: https://dickie650998.typeform.com/to/... In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through how they're updating their core values, purpose, and mission statement to build a $10,000,000 team. (00:00) Intro (00:59) Wins from the Ghostwriting program (03:19) You need to be MORE specific (05:26) The cold outreach gameplay (06:27) Why we're revamping our team ...
Mar 10, 2023•38 min•Ep. 34
Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole discuss the beta launch of their Ghostwriting Cohort and what they learned from their sales calls. (00:00) Intro (00:27) Idea to execution (01:27) Tight feedback loops (02:04) An unexpected pivot (03:27) Why calls are better than emails for high-ticket ...
Feb 28, 2023•17 min•Ep. 33
Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole walk through their thought process for creating, promoting, and launching their $60k ChatGPT Webinar (00:00) Intro (03:03) Coming up with the idea (04:03) Idea to execution (05:58) Takeaways from $65k launch (10:19) Thoughts on webinars versus courses (...
Feb 21, 2023•21 min•Ep. 32
Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole stress-test their 7-figure ghostwriting product. (00:00) Intro (00:16) Why we're building in public (00:58) What's happened in the past week (03:38) Survey results that caught our attention (07:30) Monthly income survey responses (09:37) Our goal for th...
Feb 10, 2023•34 min•Ep. 31
Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole brainstorm how they'll build a 7-figure education product from scratch. (00:00) Intro (01:14) New ghostwriting project? (06:15) Biggest challenges with ghostwriting (08:32) Cole Gordon’s frameworks (09:53) Why this is valuable (11:54) How will we delive...
Feb 02, 2023•32 min•Ep. 30
Want more FREE digital writing frameworks &Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com View Dickie's 5 YouTube takeaways here: https://twitter.com/dickiebush/status/1608447250228826113 In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about lucrative writing side hustles, YouTube plans for the future, and beginner audience-building strategies for college students. ( 00:00 ) Intro ( 0...
Jan 24, 2023•36 min•Ep. 29
**This is the FIRST and ONLY time we share this framework publicly.** After listening to this episode, you will walk away with our exact proven process for... • Publishing short-form “outlines as content.” • Expanding proven short-form content into long-form content. • And resurfacing your best content over and over again (allowing you to schedule content months in advance, and build your audience on autopilot). If you are looking to start (or accelerate) your online writing journey in 2023, t...
Dec 16, 2022•52 min•Ep. 28
Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about curing copywriting amnesia, writing viral threads with a small audience, and success shortcuts that supercharged Ship 30's growth. (00:00) Intro (00:10) If you woke up tomorrow with copywriting amnesia, how would you get better at writing again? (04:54) Why do we need writing now more than...
Nov 29, 2022•19 min•Ep. 27
Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the right time to start a newsletter, the best writing advice, and fears of AI. (00:00) Intro (00:10) What’s something you used to think was true about writing that you now know to be untrue? (04:38) Is there a “right time” to start a newsletter? (08:46) How concerned are you about AI taki...
Nov 22, 2022•19 min•Ep. 26
Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about making your first $1 online, pivotal career moments, and leaving Twitter. (00:00) Intro (00:13) How did you make your first $1 on the internet? (10:35) Are you bullish on the "new Twitter"? (17:35) In your writing journeys, what were the pivotal moments that defined your direction and ulti...
Nov 16, 2022•39 min•Ep. 25
Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about viral tweets, morning routines, and ways to 10x your newsletter growth. (00:00) Intro (00:15) How can you drink a double espresso and still function? (00:54) What was your first viral tweet? (05:07) What does your perfect day look like? (12:07) When should you launch a product or service? (18:11)...
Nov 08, 2022•28 min•Ep. 24
Tired of staring at a blank page, banging your head against the wall figuring out what to write about? In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole will introduce you to a framework we've taught to over 5,000 Ship 30 students over the past 18 months: The Endless Idea Generator. We will break down: • How The 2-Year Test can help you uncover dozens of new topics to write about • How adding specificity to your content ideas helps you attract your ideal readers • How to add ...
Oct 07, 2022•39 min•Ep. 23
In this week's Digital Writing Compass Interview, we hosted our friend Justin Welsh. Justin is one of the fastest-growing digital writers on Twitter and one of the creators we've learned the most from over the past 6 months. In this episode, we talked about: • His system for creating (and repurposing) viral content • How Justin tripled his Twitter audience in 5 months (from 50k to 150k) • His frameworks for turning readers into followers into paying customers (without being salesy) • And tons mo...
Jul 23, 2022•48 min•Ep. 22
In this week's episode, we hosted Tim Stoddart. Tim has a fascinating background. He's a prolific marketer, entrepreneur, and digital writer. We talked about: • The differences between starting a blog vs writing on Twitter • How Tim has leveraged SEO to build several 7-figure businesses • Tim's approach to creating SEO-first content that converts • And his strategy for building an audience on Twitter
Jul 15, 2022•50 min•Ep. 21
On this week's episode, we hosted Cory Gearrin! Cory is a former professional baseball player, and also one of the faster-growing digital creators on Twitter these days. We talked about: • Why professional athletes are starting to think about becoming Digital Creators • How Cory uses Typeshare Templates to write viral content • Cory's newsletter growth strategy from Twitter to Substack • How Cory found his niche at the intersection of professional sports & entrepreneurship/investing...
Jul 01, 2022•41 min•Ep. 20
In this episode, we sat down with Christine Carrillo to talk about her journey building & operating 3 9-figure businesses, her principles & frameworks for building your dreams without overworking (or killing yourself in the process), why she decided to start writing online, and tons more!
Jun 24, 2022•45 min•Ep. 19
In this episode, we sat down with Dan Koe to talk about: • Dan's journey and how he went from consumer to creator • The different products he's launched over the last 3 years • How Dan's leverages his newsletter to drive sales organically • And tons more!
Jun 17, 2022•54 min•Ep. 18
Over the last year, JK has grown to over 100k followers while generating multiple 6-figures in ghostwriting revenue. In this session, we chatted about: • How JK started as a ghostwriter (and his worst mistakes early on) • His process for finding, closing & working with ghostwriting clients • The mindset shift that helped him start making 6-figures (doing less work) • And tons more!
May 16, 2022•45 min•Ep. 17
Tim Denning is one of the most popular writers on Medium with more than 250,000 followers and hundreds of millions of views on his work. And in this session, he joined us to talk about: • The future of Medium, and where the platform is headed • How to become a Top Writer on Medium • The topics most likely to go viral on Medium • How much money ($$$) the top writers on Medium make • The best digital writing platforms in 2022 (Hint: it's not Medium!) • Proven strategies to grow your email list org...
May 16, 2022•55 min•Ep. 16
In this episode, we sat down with Khe Hy to talk about: • Khe’s lessons from 7 years of solopreneurship • Frameworks for scaling a newsletter & cohort-based course • Using writing to monetize & build a business (even if you have ZERO followers) For more digital writing tips & frameworks, download our FREE, 13,000-word ultimate guide to start writing online: https://startwritingonline.com
Mar 31, 2022•1 hr 9 min•Ep. 15
This is the replay of our Ship 30 for 30 Digital Writing Fundamentals webinar. In this session, we break down some of our core digital writing frameworks and teach you how to generate 100+ content ideas in just 30 minutes, how to write viral-worthy Twitter threads, why you should make your content skimmable, and tons more! 🔥 Follow Dickie Bush on Twitter: https://twitter.com/dickiebush 🔥 Follow Nicolas Cole on Twitter: https://twitter.com/Nicolascole77 For more Digital Writing frameworks, down...
Mar 04, 2022•1 hr 13 min•Ep. 14
In this session, Dickie and Cole sat down with Dan Vassallo to jam on their frameworks for validating writing and product ideas, why writing is the fastest way to figure out what types of products to build, and how to think about “making noise and listening for signal” when you’re not quite sure what to write or what to build.
Feb 24, 2022•54 min•Ep. 13
Justin has built an audience of almost 200,000 people and made over $400,000 selling his LinkedIn Operating System that shows people how he did it. And recently, he’s started writing on Twitter, building a following of 50k+ followers in only a handful of months. In this session, we chatted with Justin about his writing process, audience-building techniques, tips and frameworks for running a 1-person business, and explore the similarities and differences between Twitter and LinkedIn....
Feb 24, 2022•55 min•Ep. 12
