¶ Intro / Opening
Hi docs , welcome to the Entremd podcast , where it's all about helping amazing physicians just like you embrace entrepreneurship so you can have the freedom to live life and practice medicine on your terms . I'm your host , dr Ibnah . Well , hello , hello , my friend , welcome back to another episode of the Entremd podcast .
I am actually very excited because it is the fourth quarter of the year . The time of this recording is November of 2023 . And it's just an opportunity to look back at the year . Look at all the things that have gone well , look at the challenges , look at the lessons learned right , because we either win or we learn the lessons learned .
Look forward to the next year , start looking at the process of clarifying the vision , setting goals , deciding the most important activities and all of those things . Look at where maybe I've been thinking too small , where I need to expand , where I'm not allowing myself to dream because I'm just basing tomorrow on what I can do .
That's an upgrade from today as opposed to thinking about it completely differently , and it's just an exciting , magical time for me and I'm glad that I get
¶ The 90-Day Sprint
to not only experience that , but to share that with the Entremd business goal , to share that with you , podcast listener , and I think this episode is going to be one that's probably going to be a game changer for you . It's one of those you probably want to come back to again and again , and I think I have a really sweet deal for you too , right ?
So hang on to the end . But I want us to talk about the 90 day sprint , and this is something that I'd really practiced for a few years and I brought into the Entremd business school .
We've done it for about a year , because we started Q4 of last year , and it's just this concept of living 90 days at a time , not a year at a time , and I think the trigger for this was I tell the story a lot of when I was trying to set goals . I really wish I remember the year .
Maybe I should go research it out , could find out , but I believe it was 2015 . Okay , so I'm writing my 2015 goals . So this was December of 2014 . I'm writing my goals for 2015 .
I'm writing them all out the nine areas of life , what is going to accomplish in each of those areas and it was really exciting , and once I was done with it , I was like , okay , great , I have my goals for the year . It's all set out , I mapped it out . This is amazing .
And I then stumbled on my 2014 goals and as I read through them , I was shocked , like shocked . And the reason why is because my 2015 goals that had just written for the next 12 months and my 2014 goals were almost identical . They were almost the same . But I'll tell you something I'm not a lazy person .
I'm not a person who I did not think of myself as someone who was not goal oriented . I worked really hard , but I didn't really move the needle , and I'm sure I'm not . That's not to say I didn't make any progress that year .
I mean , I made progress that year , but not the amount of progress I wanted to make , or I didn't move the needle for the things that really mattered to me . And I started learning this concept of not just setting and forgetting , but setting and building a relationship with my goals and learning to make it a part of what I do daily , weekly , monthly .
So it stays top of mind and I stay working on it all through the year . Right , because there's nothing magical that happens when we go from December to January . That's going to make us accomplish our goals , like the things we need to do , and we need to do them routinely if you will .
And so I was like , well , I may not be able to capture a year A year is a long time right ? In January , if you don't do something , you're like , yeah , I'll do it in February , I'll do it in March , I'll do it , I'll do it in June . I mean , I have the whole six months right , and it just spills over .
So I started living 90 days at a time , and so in the Elntree MD Business School , at the end of each quarter we start getting ready for a new year . So this year we've had four years in one , because once we hit the end of March , so April 1st , we're like , yay , happy new year , and the next quarter , happy EBS , new year .
We did all of those things , but the impact of it is mind-boggling , because at the end of every quarter we review the quarter like what happened , right , what happened Business , all those kind of things . And so I'm gonna give you one of this is just one of a ton of posts , and this was somebody's review in Q3 .
Okay , now this is somebody who is running a business that is multiple , seven figures at this point , and she goes on to say these are the wins that I had . So the first thing she had is we increased our profits by 66% . Now , like when you you're like I read it , I'm like 66% .
I mean like you're running a big business , right , but she increased her profits by 66% . And Q2 wasn't like it was respectable , but I increased it by 66% . I got a paid speaking gig , which that is a secondary , that's another vertical for her , if you will , and this will like you're an entrepreneur , so you'll get this right .
Started this habit of journaling her wins every day . Okay , now , as entrepreneurs , we have this really bad habit of sitting in the things that are not working , the challenges we have , the problems in our business , blah , blah , blah , blah .
And so it's possible to go through the journey of an entrepreneur , but you're sad the whole time , or you're frustrated , or you're like when will I ever get a break ? When will these things go away ?
And to develop this habit of everyday stopping to say , okay in this day , what worked In this day , what am I grateful for In this day , how did I make progress ? It's a habit that really helps you enjoy your journey , helps you realize that you're moving forward .
So she started that habit in Q3 , and get this profits increased by 66% , but she made two family trips in that quarter . One was an international trip , one was a domestic , like within the US , and she's at my self-care at some point . I want you to think about that . We're not talking about a whole year , we're talking about a quarter , right ?
So profits up by 60% and not revenue . Right , cause revenue is great . Right , but in a way , revenue is also a vanity metric , right , because the fact that you made the revenue doesn't mean you're taking it home . There's another number , right ?
Okay , so profit increased by 66% , paid speaking gig , journaling wins , which translates to enjoy my journey as an entrepreneur , more living in the magic of what my business is . Two family trips . So family , which for most people in EBS and for me , we're not trying to build businesses that will lead us to sacrifice our families . That's not the agenda .
Our families have come first , before the business , and self-care , like taking care of her own selves , and these are wins in a quarter . Okay , and I could pull tens and tens and tens of stories like this .
And it was just something that helped us , as individuals , get much bigger wins and , as a result , I mean our community is so much richer and when I say richer , I don't mean dollars alone .
What I mean by that is we're much better as entrepreneurs , cause we've been working on ourselves , we're getting bigger wins , we're becoming more , we're becoming thought leaders , so we have bigger connections and we have access to each other's connections , and so , as a community , we started calling it the EBS Commonwealth .
Right , what you're looking for is either here or the person who knows where it is is here , and it just became so good . And so this is then something that was like man , how can I expose even more physicians to this concept ? Right , because if we can get this as entrepreneurs , we can have four years in one . That's what ends up happening .
What you would have normally stretched out over a year . You're making such traction every month . Right , because you can hang on to 90 days . You can hang on and do something for 90 days A year is kind of hard , right ? So when you split it up , it's so much easier .
And so the way we look at it is it's kind of a three-part thing , where you're deciding on what the goal is , you're deciding on what the goal is for the 90 days , and you might be like of course , you're going to decide what the goal is , but I want you to hear me out , though , because a lot of times , we don't really want to own these things .
We would like to just work and be busy . But once we say this is what we're going after , then we have to be about it , and so a lot of times when I do these workshops with entrepreneurs whether they're physicians or non-physicians it's okay . So what are your top three goals for this quarter ?
And they would write stuff , and so many times they will not write a revenue goal , and I know why , because it's 90 days Like that means I need to sit down , I need to bend down , I need to start doing the work . So they're right things about .
You know they're going to hire somebody and they're going to revamp their website and they're going to do whatever on social media and they're going to , you know , link up with this referral source or whatever . I'm like okay , but we're going to make the rubber meet the road , though . We need a revenue goal , right , and so it's about setting the goals .
For some people , it's a hire . They know there is this hire that they need . It could be a marketing strategist , it could be an office manager , it could be whatever executive assistant , but owning it . There's just something about saying this is what I'm going to do , that you really want to capture that , own it and be about it , right .
And so we have these workshops that we would do and it's really around setting the goal . Setting the goal , then working the plan Like , how am I going to get there ? Because there's no amount of setting a goal , looking at a goal , saying the goal every day , saying the affirmation , saying the goal as an affirmation every day . That makes the goal happen .
Right , there is a roadmap that you need . This is the Yellow Brick Road . That's how we're going to get there . So we set the goal , we set the plan and then we set all these supporting tasks . Right , because there are things that can cripple you if you don't take care of them .
Okay , for instance , your mindset like we're not going to set a goal and not have our mindset upgraded so we can support the goal . Okay , we're not going to set a goal and not look into how we take care of ourselves . So we are in a position to hit that goal .
Right , we're not going to set a goal and not revamp our inner circle to make sure we're surrounded with people who support us as we hit that goal right . So we have the goal , we have the plan , we have the support system right .
Those are the three things that we're putting in place so that , every 90 days , we're hitting goals , we're crushing goals , we're moving forward , we're making significant progress and we can even look at this in another episode but we're even doing this , sometimes
¶ Setting Goals and Creating a Plan
by doing less things , not more . It's just that it's more of the right things , right , and so this is something that has it's made a huge difference , huge difference in the quality of the results that we got in 2023 , again , as individuals and collectively , and in my businesses as well , and I want to invite you to do the same thing .
Right , we have a fresh 90 days starting , a fresh quarter starting , and you can say , okay , right , what are my goals , what is the plan to get there , what's my supporting system ? You can literally sit and workshop this and hit the ground running right , but it would be wonderful for us to get these results .
That just don't make sense over the next 12 months because we chose to live 90 days at a time .
Okay , now , for the first time and I'm so excited about this we are going to have a session that is like a joint session with people in the Entremd community and people who are the Entremd Business School , because we're going to be doing this workshop to create your 90 day plan .
Okay , so , the people in the Entremd Business School , they already know about it . It is on December the 4th , 2023 . And we set up a system so that you , listening , you can decide . Man , I want to be part of this . I want to show up for this two-hour workshop .
I want to be in community with the doctors in the Entremd Business School as well and just work my plan . What are my goals for the next 90 days ? What are my ? What is the roadmap ? What is the plan to get me there ? What is the supporting cast ? That the supporting cast I need to work on to support my goals .
Right , because I want to crush my next 90 days . If it's something that you're like what Dr Una speak no more , where do I go Then this is what you need to know . Okay , so this workshop is going to be happening on December the 4th is going to be 6 pm .
Eastern is going to be for two hours , and we're going to work together to create your plan for the next 90 days . Okay , so that's what we're going to be doing for the workshop and then to give you support for 90 days , your 90-day block , right ? We have a number of things that we've put together for you .
One of them is we have the Million Dollar Entrepreneur Course , and this is a course where you look at the Million Dollar Entrepreneur Mindset , look at the Revenue Generation Framework , look at your time management , which is like the CEO calendar . That alone is right . And we're going to look at building profitable teams , profitable systems .
All of that is all included in that course . So you get access to that for 90 days . You get a monthly guest expert who will come talk to you , somebody who is living in this 90-day sprint , who will come share their experiences and share the strategies that they're using .
You'll have a monthly networking event that you can attend with other people who are doing this workshop with you as well . You get weekly texts from me to keep your momentum . Come on , you can do this right . So we put this together . We called it the EBS 90-day accelerator .
So we get to work together , if you will , for 90 days , and the investment is so wild , so wild that the answer is yes . So it's untramdcom forward slash accelerator that's untramdcom forward slash accelerator . So go register . You'll get the link so you can join us .
You get access to all the bonuses that come with it , and I can't wait to celebrate you , too , in 90 days , right To see what you go on to create . And the beautiful thing about this is this becomes the gifts that keeps giving , right . It's not as though you learn these things after 90 days . You forget them , right ? That's not the way that works Like .
This is something you will use and use and use and use . It's a new way of life . It will radically change your business and , as you'll see , with this doctor whose testimony I just shared , this is something that will not only affect your business , because the thing is the way you do . One thing is the way you do everything .
And so all the time this is all the time when I say what are your wins , what are your business wins , there will always be that personal thing . I mean the best physical shape of my life . I took the most trips with my family ever . I mean the best mental . It's actually one doctor , dr Rebecca Barons , and she says it , she said it on the pot .
I mean EBS has done more for me than therapy has done for me for years , right ? And these are all the things that come out of that .
Okay , so you definitely wanna save your spot on tramdcom forward slash accelerator and we will sit and we will work on that , and these next 90 days will be the most magical 90 days of your business and I can't wait to celebrate that with you . Okay , now I want you to leave with this thought .
I want you to think about thousands of doctors who are now killing it as entrepreneurs , because we've learned to live 90 days at a time , we've learned a system of setting goals , creating a plan to accomplish them , and we've also set the supporting cast so we don't sabotage ourselves and all of those things that tend to happen .
And when you look for the people who are building the dominant businesses , the most innovative , most impactful , most profitable businesses inside and outside of healthcare , you're looking at doctors , right . That's , you're looking at doctors and that is gonna happen , right ? But it all starts like this and I'm so glad that I get to be a part of it .
You get to be a part of it and for you , I want you to think about following the next 90 days with this sense of clarity . These are the things that I want to accomplish . These are the things that will change my life the most , and you have clarity on the right things to do . So you're not overworking , you're not hustling , you're just doing .
You're working hard , but you're working hard on the right things , and this sets you up to set the stage for you to live
¶ Building Successful Healthcare Businesses for Doctors
life and practice medicine on your terms . That's what this is all about , and I cannot wait . I cannot wait for us to do this workshop together and I cannot wait for you to go on to create these massive wins in your life , which I can't wait to celebrate with you . So share this episode with another doctor in your life .
Go to entremdcom Forced slash accelerator to save your spot , and I will see you December 4th in the Zoom room and we're going to create magic together . All right , see you then . If you enjoyed listening to the Entremd podcast , you have to check out the Entremd Business School .
It's the number one business school for physicians who want to build six , seven and multiple seven figure businesses . You get the coaching , the accountability and the community . You need to do the work so you can thrive . To find out if this is your best next step , book a call with my team entremdcom forced slash call . That's entremdcom forced slash call .
I can't wait to celebrate all the wins we can create together . Nothing for you .
