What the Latest Google Core Update Really Changed - podcast episode cover

What the Latest Google Core Update Really Changed

May 15, 20257 minSeason 1Ep. 680
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Episode description

E680: The dust has settled on the March 2025 Google Core Algorithm Update. Here’s what actually changed.

In this episode, I break down the biggest winners, losers, and key shifts from the latest update - and more importantly, how you should adjust your SEO strategy in response.

Topics covered:
- Content quality signals refined
- UGC platforms: Reddit’s rise, Quora’s dip, forums fading
- Retail & e-commerce SEO volatility: Uniqlo vs. Amazon
- AI Overviews and their impact on blog CTR
- The rise of bottom-of-funnel SEO
- How to build topical authority that ranks

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00:00 Introduction to the Core Algorithm Update
00:15 Content Quality Signals Refined
01:15 Impact on User-Generated Content (UGC) Platforms
02:46 Volatility in Retail and E-commerce
03:46 AI Overviews and Their Effects
05:02 Strategies for SEO Success Post-Update
06:37 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #seohacks #seotips #digitalmarketing

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