The Best Way to Suck at Marketing

E513: This is the best way to be a terrible marketer and to get the worst results.

From the legendary Rand Fishkin: https://moz.com/blog/the-best-way-to-suck-at-marketing-whiteboard-friday

And mentioned at the end of the episode:

What I Learned About Networking Going to NYC Tech & Business Events Every Night for Three Years - https://edwardsturm.com/articles/three-year-networking-experiment/

Things I’ve Learned About Networking to Sell a Service - https://edwardsturm.com/articles/things-ive-learned-about-networking-to-sell-a-service/

00:00 Introduction to Whiteboard Friday and Rand Fishkin
01:17 The Best Way to Suck at Marketing
03:05 Transactional vs. Relationship-Oriented Marketing
05:24 Building Authentic Relationships
06:45 The Decline of Moz
12:31 Personal Networking Experiences
15:06 My Thank You

The Edward Show. Your daily digital marketing podcast: https://edwardsturm.com/the-edward-show/

#digitalmarketing #marketingstrategy #searchengineoptimization #organicmarketing