How Ryan Holiday’s Trading up the Chain Is Done in 2024 - podcast episode cover

How Ryan Holiday’s Trading up the Chain Is Done in 2024

Feb 18, 20249 minSeason 1Ep. 228
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Episode description

E228: The dark way Ryan Holiday's "Trading Up The Chain" is done in 2024.

You make a salacious post on 4chan and fake engagement with different IP addresses. Screenshot the post. Post it to the 4chan Subreddit. Buy upvotes for that.

Take the Reddit post. Send it to a blog with low standards that would find it relevant. Get it in. Use this to get on a bigger blog.

Post this bigger blog on more trusted subreddits. Buy upvotes. Now you're trending. You've traded up the chain.

This strategy is not recommended or endorsed by me, but it is how marketers are using Ryan Holiday's "Trading Up The Chain" method in 2024. They do everything anonymously and it goes against all the ToS's.

Listen for full context.

Get the book here: https://edwardsturm.com/refer/trust-me-im-lying/ (Amazon)

#startups #marketing #gotomarket #buildinpublic 

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