How Chatbase Added $103K MRR with Just 36 Keywords - SEO Is NOT Dead

E690: A lot of people say SEO doesn’t work anymore. This episode shows otherwise.

Chatbase grew their monthly recurring revenue by $103,000 - and SEO was a huge part of it. They didn’t rank for thousands of keywords. They just focused on a few that mattered, backed by a focused content effort.

I walk you through what they did, what actually drove results, and why SEO still has plenty of room - if you know where to look.

⭐️ Sources

2025 State of SEO:
- https://detailed.com/state-of-seo/

Sandra’s 2 tweets:
- https://x.com/TakoTreba/status/1910272327385743803
- https://x.com/TakoTreba/status/1910298233257029849

Apple Crushed Their Ads So They Learned SEO and Hit $10M ARR:
- https://www.youtube.com/watch?v=MNHCwj5O4HI

🎯 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction: Chatbase’s SEO Success
00:40 SEO Growth and Keyword Gaps
01:25 Inspiration from Chatbase’s Marketing Lead
02:13 SEO Strategies and Results
02:56 Paid Ads and Social Media Tactics
03:36 Deep Dive into SEO Techniques
06:35 Blog SEO vs. Bottom of Funnel SEO
10:09 Chatbase’s Keyword Rankings
13:56 Opportunities in SEO
14:28 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #seohacks #seotips #performancemarketing