High-Leverage Keywords
Episode description
E420: Overlooked and underrated, High-Leverage Keywords are keywords that represent more than one acquisition.
Keywords that could mean many users or customers.
Keywords that can get you and your brand clout.
Keywords that, just by ranking for them, can get you backlinks, allowing you to rank for even more High-Leverage Keywords.
Bottom-of-funnel keywords that can and should be leveraged.
High-Leverage Keywords are some of my favorite things in SEO.
And after hearing this, hopefully, they will be for you, too.
00:00 Introduction to High-Leverage Keywords
00:28 At the Bottom of Funnel
00:47 Targeting Large Groups and Decision Makers
01:57 Creative Keyword Strategies
02:13 Guest Article Submission Keywords
04:13 Embed Keywords
06:18 SEO Benefits
07:59 Conclusion
#seo #searchengineoptimization #digitalmarketing #growthhacking
The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/
