The CPG Guys , PVSB and Sri are joined in this episode by Matt Kilmartin, Co-founder & CEO of Habu, a Data Clean Room software company that makes it seamless for businesses to generate high-value analytics from controlled datasets, while protecting the privacy of consumers and the rights of data owners. This episode is sponsored by Habu. Follow Matt Kilmartin on LinkedIn at: https://www.linkedin.com/in/mattkilmartin/ Follow Habu on LinkedIn at: https://www.linkedin.com/company/habu-inc/ Foll...
Jun 04, 2022•42 min•Season 1Ep. 206
The CPG Guys , PVSB and guest host Andrea Leigh from the #fresh4 and Allume Group are joined in this episode by David Glaza, founder & CEO of DIGITS Agency, a specialty consulting agency. experienced in the strategy and execution of digital coupons, loyalty and personalization programs, bringing digital capabilities to physical stores. Follow David Glaza on LinkedIn at: https://www.linkedin.com/in/davidglaza/ Follow DIGITS on LinkedIn at: https://www.linkedin.com/company/digits-agency/ Follo...
Jun 01, 2022•43 min•Season 1Ep. 205
The CPG Guys , PVSB and Sri are joined in this episode by Imteaz Ahamed, Director of Omnichannel Performance Marketing for Infant Nutrition at Reckitt, a consumer goods manufacturer whose mission is to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world Follow Imteaz Ahamed on LinkedIn at: https://www.linkedin.com/in/imteaza/ Follow Reckitt on LinkedIn at: https://www.linkedin.com/company/reckitt/ Follow Reckitt online at: http://reckitt.com Imteaz answers these que...
May 30, 2022•44 min•Season 1Ep. 204
The CPG Guys , Sri & PVSB , are joined in this episode by: Katie Vogt, Director of Media Planning & Execution at Walgreens Advertising Group Erin Dye Lastra, Sr Director of Business Development at Criteo This episode is sponsored by Criteo, a global technology company that powers the world’s marketers and media owners with trusted and impactful advertising through a world-leading Commerce Media Platform, a suite of products that activates the world’s largest set of commerce data to drive...
May 25, 2022•42 min•Season 1Ep. 203
The CPG Guys , Sri & PVSB , are joined in this episode by Art Sebastian, VP of Digital Experiences at Casey’s, a Fortune 500 company operating over 2,400 convenience stores, and Kevin McGovern, VP of Retail Partner Development at Fetch Rewards, a mobile loyalty platform. Follow Art Sebastian on LinkedIn at: https://www.linkedin.com/in/artsebastian Follow Casey’s on LinkedIn at: https://www.linkedin.com/company/caseys/ Follow Casey’s online at: https://www.caseys.com/ Download the Casey’s iOS...
May 25, 2022•36 min•Season 1Ep. 202
The CPG Guys , Sri & PVSB , are joined in this episode by Whitney Cooper, Senior Director of Omnichannel Transformation & Commercialization Follow Whitney Cooper on LinkedIn at: Follow Walmart on LinkedIn at: https://www.linkedin.com/company/walmart/ Follow Walmart Connect on LinkedIn at: https://www.linkedin.com/company/walmart-connect/ Follow Walmart online at: http://walmart.com Follow Walmart Connect online at: http://walmartconnect.com This episode is sponsored by NielsenIQ and was ...
May 21, 2022•43 min•Season 1Ep. 201
The CPG Guys , Sri & PVSB , are joined in this episode by Seth Dallaire, the Chief Revenue Officer at Walmart where he oversees Walmart Connect, Walmart Luminate & Walmart +. Follow Seth Dallaire on LinkedIn at: https://www.linkedin.com/in/sethdallaire/ Follow Walmart on LinkedIn at: https://www.linkedin.com/company/walmart/ Follow Walmart Connect on LinkedIn at: https://www.linkedin.com/company/walmart-connect/ Follow Walmart online at: http://walmart.com Follow Walmart Connect online a...
May 18, 2022•1 hr 2 min•Season 1Ep. 200
The CPG Guys , PVSB and Sri are joined in this episode by Nich Weinheimer, GM of Strategy and Commerce at Skai (fka Kenshoo). Skai is an AI-powered suite of technologies for brands and retailers including consumer and market insights, strategic planning, omnichannel media activation, testing and measurement. Skai’s solutions all share a uniquely comprehensive data foundation that informs intelligence and true incremental lift. This episode is sponsored by Skai. Follow Nich Weinheimer on LinkedIn...
May 13, 2022•53 min•Season 1Ep. 199
The CPG Guys , Sri & PVSB , are joined in this episode by: Taj Peeran, VP of Digital, Commerce & Brand Engagement at Reckitt Rahul Kumar Singh: Co-Founder at Sigmoid This episode is sponsored by Sigmoid. Follow Sigmoid online at: https://www.sigmoid.com/ Follow Sigmoid on LinkedIn at: https://www.linkedin.com/company/sigmoid-analytics/ Follow Sigmoid on Instagram at: http://instagram.com/sigmoidinc Follow Rahul on LinkedIn at: https://www.linkedin.com/in/rksiit/ Follow Reckitt Online at:...
May 07, 2022•54 min•Season 1Ep. 198
The CPG Guys , Sri & PVSB , are joined in this episode by: Ajay Bam, CEO & Co-Founder at Vyrill John Casey, Director of Business Development at Vyrill This episode is sponsored by Vyrill, a fan video discovery, insights and content marketing platform enabling brand marketers to supercharge brand awareness and revenue with fan led content such as video reviews, unboxing, how-to videos and more. Vyrill is a Google for fan video and creators, capturing who, what, where and when –inside mill...
Apr 30, 2022•56 min•Season 1Ep. 197
The CPG Guys , PVSB and Sri are joined in this episode by Molly McFarland, founder & Chief Revenue Officer of AdAdapted, the leading shopping list marketing and insights platform built for CPG brands, agencies, and retailers. With its powerful list data and unique ad products, AdAdapted helps the world’s top CPGs meet their most important goals. This episode is sponsored by AdAdapted. Follow Molly McFarland on LinkedIn at: https://www.linkedin.com/in/mollymmcfarland/ Follow AdAdapted on Link...
Apr 23, 2022•46 min•Season 1Ep. 196
The CPG Guys , PVSB and Sri are joined in this episode by Neha Mallik, Director of eCommerce & Digital Marketing at B&G Foods which manufactures, sells and distributes high-quality, branded shelf-stable and frozen foods across the United States, Canada and Puerto Rico. B&G's portfolio includes 50+ familiar brands like Green Giant, Cream of Wheat, Ortega & Spice Island. Follow Neha Mallik on LinkedIn at: https://www.linkedin.com/in/neha-gupta-mallik-0990a4a/ Follow B&G Foods o...
Apr 20, 2022•35 min•Season 1Ep. 195
The CPG Guys , PVSB and Sri are joined in this episode by Miro Dimitrov, COO at NWO.ai, whose bleeding-edge AI-based technology enables clients to surface the fears, motivations, and demand drivers underlying various Signals, providing them with unprecedented access to the why behind a narrative. This episode is sponsored by NWO.ai Follow Miro Dimitrov on LinkedIn at: https://www.linkedin.com/in/mirodimitrov/ Follow NWO.ai on LinkedIn at: https://www.linkedin.com/company/nwo-ai/ Follow NWO.ai on...
Apr 16, 2022•44 min•Season 1Ep. 194
The CPG Guys , PVSB and Sri are joined in this episode by Mir Zaman, VP of Commercial Operations at Spectrum Brands, a leading supplier of residential locksets, residential builders’ hardware, plumbing, shaving and grooming products, personal care products, small household appliances, specialty pet supplies, lawn and garden and home pest control products, and personal insect repellents. Follow Mir on LinkedIn at: https://www.linkedin.com/in/mir-zaman-3519852/ Follow Spectrum Brands on LinkedIn a...
Apr 13, 2022•41 min•Season 1Ep. 193
The CPG Guys , PVSB and Sri are joined in this episode by Silvana Dimitrov, Revenue Management Director at The Carlsberg Group & Prajwal Revanasiddappa, Head of Delivery at TheMathCompany, a modern, hybrid consulting firm that builds custom AI applications for enterprises. Its consulting model addresses pressing gaps in conventional analytics service provider and off-the-shelf product models, including the lack of speed, reusability, and customization. This is the second of a 2-episode spons...
Apr 09, 2022•45 min•Season 1Ep. 192
The CPG Guys , PVSB and Sri are joined in this episode by Evan Keast, founder of Doodles, a community-driven collectibles NFT project. Doodle NFTs are made up with over a hundred exciting traits of faces, hair, hats, body and backgrounds. Each Doodle is a unique, non-fungible token (NFT) on the Ethereum blockchain. Follow Evan on LinkedIn at: https://www.linkedin.com/in/evankeast/ Follow Doodles on LinkedIn at: https://www.linkedin.com/company/doodlesllc/ Follow Doodles online at: https://doodle...
Apr 06, 2022•44 min•Season 1Ep. 191
The CPG Guys , Sri & PVSB , are joined in this episode by: Dave Young, VP of CPG Partnerships at Shipt Erin Dye Lastra, Sr Director of Business Development at Criteo This episode is sponsored by Criteo, a global technology company that powers the world’s marketers and media owners with trusted and impactful advertising through a world-leading Commerce Media Platform, a suite of products that activates the world’s largest set of commerce data to drive better commerce outcomes. Follow Criteo o...
Apr 02, 2022•39 min•Season 1Ep. 190
The CPG Guys , PVSB and Sri are joined in this episode by Molly Schonthal Hamlin, Executive Director of The Digital Shelf Institute and Chris Perry, co-founder & Chief Learning officer at Firstmovr, a satellite center of excellence for eCommerce education. Follow Molly on LinkedIn at: https://www.linkedin.com/in/molly-schonthal-she-her-a989a9/ Follow The DSI on LinkedIn at: https://www.linkedin.com/company/digital-shelf-institute/ Follow The DSI online at: https://www.digitalshelfinstitute.o...
Mar 30, 2022•49 min•Season 1Ep. 189
The CPG Guys , Sri & PVSB , are joined in this episode by: Frank Cervi: Senior Vice President Supply Chain Strategy and Transformation at Mondelēz International Mayur Rustagi: Co-Founder and CTO at Sigmoid This episode is sponsored by Sigmoid. Follow Sigmoid online at: https://www.sigmoid.com/ Follow Sigmoid on LinkedIn at: https://www.linkedin.com/company/sigmoid-analytics/ Follow Sigmoid on Instagram at: http://instagram.com/sigmoidinc Follow Mayur on LinkedIn at: https://www.linkedin.com/...
Mar 26, 2022•36 min•Season 1Ep. 188
The CPG Guys , PVSB and Sri are joined in this episode by Candace Mitchell Harris, the founder & CEO of MYAVANA which blends customized haircare recipes + patented technology to support and guide consumers through every phase of their hair care journey. Follow Candace on LinkedIn at: https://www.linkedin.com/in/candacevictoria/ Follow MYAVANA on LinkedIn at: https://www.linkedin.com/company/myavana/ Follow MYAVANA online at: http://myavana.com Candace answers these questions: 1) Take us thro...
Mar 23, 2022•42 min•Season 1Ep. 187
The CPG Guys , Sri & PVSB , are joined in this episode by Patty Descamps, Associate Director of Customer Experience & Personalization at The Clorox Company and Risa Crandall, SVP CPG Strategy at Aki Technologies which empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. This episode is sponsored by Aki Technologies. Follow Aki Technologies online at: http://a.ki Follow Aki Technologies on LinkedIn at: https://ww...
Mar 19, 2022•31 min•Season 1Ep. 186
The CPG Guys , PVSB and Sri are joined in this episode by Matthew A. Smith, director, marketplace strategy & business development for food, consumables, health & wellness at Walmart Marketplace, the 3P online seller marketplace at the world’s most elite retailer. Follow Matthew on LinkedIn at: https://www.linkedin.com/in/matasmit Follow Walmart Marketplace on LinkedIn at: https://www.linkedin.com/company/walmart-marketplace/ Follow Walmart Marketplace online at: http://marketplace.walmar...
Mar 14, 2022•53 min•Season 1Ep. 185
The CPG Guys , PVSB and Sri are joined in this episode by Jennifer Volz, Senior Manager, Beauty Customer Care at Walgreens, the Retail Pharmacy USA Division of Walgreens Boots Alliance, a global leader in retail pharmacy and Casey Nider, Vice President, Business Development and Customer Experience from Brandshare, which creates omnichannel brand experiences to accelerate purchase conversion through curated subscription boxes, loyalty programs and e-commerce sampling with digital connectivity. Th...
Mar 12, 2022•28 min•Season 1Ep. 184
The CPG Guys , PVSB and Sri are joined in this episode by Kara Rousseau, VP, Head of Marketing at Walmart Connect, the closed loop omnichannel media business of America's largest retailer. Follow Kara Rousseau on LinkedIn at: https://www.linkedin.com/in/kara-rousseau/ Follow Walmart Connect on LinkedIn at: https://www.linkedin.com/company/walmart-connect/ Follow Walmart Connect online at: https://walmartconnect.com/ Kara answers these questions: 1) Turner Broadcasting, Warner Media, Walt Disney ...
Mar 09, 2022•46 min•Season 1Ep. 183
The CPG Guys , PVSB and Sri are joined in this episode by Tom Coburn, co-founder & CEO of Jebbit which enables anyone to build and design fun, engaging quizzes and digital experiences with speed and control, all while capturing customer-first, zero-party data at scale. From simple lead forms or surveys to more robust experiences like product matches and personality quizzes, Jebbit experiences drive 85% avg. completion rates and provide consumers with immediate value in exchange for relevant ...
Mar 05, 2022•34 min•Season 1Ep. 182
The CPG Guys , PVSB and Sri are joined in this episode by Ru Vallury, Head of Grocery (Food & Snacks) at Amazon Ads, the omnichannel media arm of Amazon which helps brands reach audiences where they shop, read, listen, watch, and play through ad experiences both on and off Amazon. Tap into signals to shape your advertising campaigns and measure results. This episode is brought to through a partnership with Amazon. Follow Ru Vallury on LinkedIn at: https://www.linkedin.com/in/ru-vallury-80825...
Mar 02, 2022•38 min•Season 1Ep. 181
The CPG Guys , PVSB and Sri are joined in this episode by Nich Weinheimer, GM of Strategy and Commerce at Skai (fka Kenshoo). Skai is an AI-powered suite of technologies for brands and retailers including consumer and market insights, strategic planning, omnichannel media activation, testing and measurement. Skai’s solutions all share a uniquely comprehensive data foundation that informs intelligence and true incremental lift. This episode is sponsored by Skai. Follow Nich Weinheimer on LinkedIn...
Feb 26, 2022•56 min•Season 1Ep. 180
The CPG Guys , PVSB and Sri are joined in this episode by Tyler Dooley, the founder & CEO of Wakeup Water, a purpose-driven health and wellness company that believes your happiness starts with what you put into your body. Follow Tyler Dooley on LinkedIn at: https://www.linkedin.com/in/tyler-dooley-a62317125/ Follow Wakeup Water on LinkedIn at: https://www.linkedin.com/company/wakeupwater/ Follow Wakeup Water online at: https://drinkwakeupwater.com/ Tyler answers these questions: 1) Your stor...
Feb 23, 2022•40 min•Season 1Ep. 179
The CPG Guys , PVSB and Sri are joined in this episode by Patrick Roman Gut, SVP of Head of Advertisers & Agency Sales at NCSolutions and Rosemary Hua, Global Head of Retail & CPG Go To Market at Snowflake, a global Data Cloud that delivers users a single seamless experience. NCSolutions is an official insights provider partner of Snowflake. This episode is sponsored by NCSolutions Follow Patrick Roman Gut on LinkedIn at: https://www.linkedin.com/in/patrickromangut/ Follow Rosemary Hua o...
Feb 19, 2022•45 min•Season 1Ep. 178
The CPG Guys , PVSB and Sri are joined in this episode by Sarah Alter, The President & CEO of NextUp, formerly known as Network of Executive Women, whose mission is to advance all women in business Follow Sarah Alter on LinkedIn at: https://www.linkedin.com/in/sarah-alter-7492465/ Follow NextUp on LinkedIn at: https://www.linkedin.com/company/nextupisnow/ Follow NextUp online at: http://www.nextupisnow.org Sarah answers these questions: 1) I mentioned that NextUp was a creation of thought le...
Feb 16, 2022•53 min•Season 1Ep. 177
