The untimely death of Tony Cullingham, head of Bartle Bogle Hegarty London’s incubator course the Barn and former leader of the Watford Advertising Course, elicited an outpouring of love across the ad industry, as creatives thanked the inspirational teacher for changing the course of their careers. Helen Rhodes, executive creative director at BBH; Martin Reed, deputy head of creative at MHP Mischief; Tom Webber, creative director at Ogilvy; and Dan Scott, creative at Pablo, join Campaign's work ...
Nov 02, 2023•59 min•Season 3Ep. 161
The media gang bid farewell to Charlie from MiQ, discuss the rise of virtual influencers and what not to do when taking selfies at work. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Check out some virtual influencers here: Shudu – The virtual supermodel that partnered with Fenty Tommy Hilfiger’s Virtual Amasador, Noah Olaplex’s AI team member, Kai Miquea – A 19-year-old ‘Robot’ with millions of IG followers Got a media confession you need to ...
Oct 31, 2023•31 min•Season 1Ep. 10
Campaign features editor Matt Barker is joined by media editor Beau Jackson to discuss recent news stories, including Transport for London's £2.5bn review and Eurostar awarding its European media planning and buying business to Wavemaker. They are then joined by guests David White, PHD Media strategy director, Richard Friar, Starcom managing director and Simon Daglish, group commercial director at ITV, to chat about the recent Media Week Awards. The trio, all of whom enjoyed great success at the...
Oct 26, 2023•27 min•Season 3Ep. 160
Our suited, booted and begowned gang chat British Heart Foundation, eBay Love Island, Bauer on the beach, Subway make your own and go crazy for Mimi. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information....
Oct 20, 2023•13 min•Season 1Ep. 9
Rani Patel, co-founder and managing director at Calling; Ete Davies, chief operating officer at Dentsu Creative EMEA; and Sharon Lloyd-Barnes, commercial director and inclusion lead at the Advertising Association, discuss Black History Month. Patel highlights the need for agencies to bring in "new thinkers" among black women – a pool of talent that she believes is "untapped". Davies added that the industry needs "lateral thinking" now more than ever, particularly in the creative space because it...
Oct 19, 2023•36 min•Season 3Ep. 159
The media crusaders discuss why everyone’s getting into gaming, why agencies should work harder for B2B brands, how B2B brands can supercharge their marketing efforts, and when sunshine yellow can secure you a mortgage. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acas...
Oct 18, 2023•29 min•Season 1Ep. 8
The arrival of the final ever quarterly print edition of Campaign brings together in the studio UK editor Maisie McCabe, art director Chris Barker, creativity and culture editor Gurjit Degun and features editor Matt Barker. The quartet discuss the magazine’s cover design (a throwback to the news story-loaded front pages of yore), with Chris giving a little insight into his creative thinking, before introducing the manifesto questions concept that runs through the issue. Gurjit chats about her “W...
Oct 12, 2023•30 min•Season 3Ep. 158
With the annual London series of games taking place this month, Campaign features editor Matt Barker touches down with NFL UK‘s general manager Henry Hodgson to discuss Taylor Swift's new favourite sport. American football continues to grow in popularity in this country, so what are the opportunities for brands and sponsorship partnerships to play ball, and will we see an NFL player appearing in a UK ad any time soon? Barker is also joined by reporter Shauna Lewis to chat about recent news stori...
Oct 05, 2023•29 min•Season 3Ep. 157
Our fabulous four become CMOs of ITV, Roblox, X and Only Fans. What do their first 30 days in charge look like and where are the "Big Dog collabs"? Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information....
Oct 03, 2023•26 min•Season 1Ep. 7
Commercial leaders from Sky Media, Channel 4 and ITV spoke openly about Origin, ISBA’s initiative to measure campaign reach across media, as part of Campaign 's 'TV: The next episode' summit earlier this month. Campaign revisits the panel session with Brett Aumuller, managing director, Sky Media, Veriça Djurdjevic, chief revenue officer, Channel 4, and Kelly Williams, managing director, commercial, ITV, and hosted by Campaign editor Maisie McCabe. Campaign 's reporter Shauna joins work and inspi...
Sep 28, 2023•36 min•Season 3Ep. 156
Features editor Matt Barker and reporter Charlotte Rawlings discuss the recent fuss over Burberry's Bond Street tube station takeover, Samuel L Jackson appearing in the latest Warburtons campaign and a Credos report on the ad bombardment fuelling mistrust among younger audiences. Matt is then joined in the studio by Lola Neves, chief strategy officer at Neverland and Matt Waksman, head of strategy, advertising at Ogilvy, to chat about a mini-wave of retro ads, including from McDonald’s and Mulle...
Sep 21, 2023•29 min•Season 3Ep. 155
Our media sages knock the tech giants down a peg or two, contemplate eyeball-tracking obsessives and remember to hand in their school essays. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information....
Sep 19, 2023•25 min•Season 1Ep. 6
Chaka Sobhani, global chief creative officer at Leo Burnett, and Mike Sutherland, executive creative director at Adam & Eve/DDB, join Campaign 's work and inspiration editor Imogen Watson to review some of the latest ads. They critique: Vodafone Ireland "Red family" by Grey London; F&F "Make fashion sense" by Bartle Bogle Hegarty; Heinz and Lick "Red HTK 57 paint" ; Canon "Canon Pixma printers. For the stuff of life" by VCCP; Channel 4 "Everyone is excited. Even them" by 4Creative; and G...
Sep 14, 2023•46 min•Season 3Ep. 154
Campaign features editor Matt Barker is joined in the studio by reporters Shuana Lewis and Charlotte Rawlings to chat about the ongoing controversy over mocked-up OOH campaigns, stress-related problems with pitching and Channel 4’s recent announcement that it will be partnering with streaming platforms in the US. Tech editor Coral Cripps meets Will Scougal, founder and managing director Will Scougal, Isabel Perry, vice-president of emerging technology and partner at Dept and Rosh Singh, managing...
Sep 07, 2023•50 min•Season 3Ep. 153
The MediaWeek gang mourn/celebrate the death of traditional shops and discuss the proliferation of streaming services, TikTok copycats and syphilis in the metaverse. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information....
Sep 06, 2023•28 min•Season 1Ep. 5
Richard Thompson, the chair of M&C Saatchi in the UK and chair of the England and Wales Cricket Board, joins Campaign's UK editor-in-chief Gideon Spanier, to discuss the growing power of celebrity and influencer talent in the marketing world. Thompson also discusses corporate changes at M&C Saatchi, with CEO Moray MacLennan leaving in September. And, as summer draws to a close, Thompson also discusses cricket and the challenges and opportunities – from the need to make it more inclusive ...
Aug 31, 2023•44 min•Season 3Ep. 152
A study conducted by Dove Men+Care found a mere 7% of men worldwide relate to depictions of masculinity they see in media. As advertising plays a crucial role in creating and projecting masculine ideals, Lori Meakin, founder and chief executive of The Others & Me, Sofia Ewuraesi Bodger, senior strategist at Analogfolk, Oliver Gibson, strategy partner, BBD Perfect Storm, and David Fanner, a consultant on Ogilvy Consulting’s UK Behavioural Science Practice, discuss what more can be done to bet...
Aug 24, 2023•46 min•Season 3Ep. 151
Our media muckers get to grips with connected TV, the "messy continuum", seasoned Roblox gamers and the metaverse. "The only limit is how good are your plans?" Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information....
Aug 22, 2023•32 min•Season 1Ep. 4
South Asian Heritage Month runs from 18 July until 17 August and aims to celebrate the contributions that South Asian communities are making to the UK. Shahnaz Ahmed, director of creative and innovation at The Social Element; Debarshi Pandit, senior vice president for international business and head of multicultural business at Sky; and Naren Patel, chief executive and founder of Media For All, discuss the experiences of people from a South Asian background in the advertising and marketing indus...
Aug 17, 2023•44 min•Season 3Ep. 150
This week’s podcast sees features editor Matt Barker joined by premium content editor Nicola Merrifield and reporter Charlotte Rawlings to talk about our recent Question of the Week, asking “How big a problem is abusive client behaviour?” The trio also discuss news stories about ant-greenwashing ad being banned from LinkedIn and Chelsea and England footballer Raheem Sterling setting up a creative agency. And, on the subject of the beautiful game, work and inspiration editor Imogen Watson intervi...
Aug 10, 2023•44 min•Season 3Ep. 149
Our media Barbies and Kens discuss Media Week awards, X means death, Barbenheimer and the "jarring, 'Mickey Mouse' mid-roll". Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information....
Aug 08, 2023•27 min•Season 1Ep. 3
When Dept opened a games-focused division called Dept/Games, the agency cited a vast majority of younger audiences identifying as gamers (88% of Gen Z) as a reason for creating the division. Campaign ’s technology and gaming editor Coral Cripps quizzes Suzy Barnes, chief executive of Diva, Brent Koning, global lead at Dentsu Gaming, and Rachel Rakowski, global head of gaming at We Are Social. They discuss industry trends, favourite campaigns and why more agencies are dedicating entire teams and ...
Aug 03, 2023•48 min•Season 3Ep. 148
The Barbenheimer phenomenon has been embraced by everyone, not so much because of the films themselves, more the sense that this is a moment that people will be talking about in years to come, set as it is against the writers and actors strike. The hope is that this week’s box office figures could signal a new lease of life for cinema and, with it, other live experiences (music festivals, theatre, etc). Campaign’s feature editor Matt Barker is joined in the studio by guests Yewande Ogunkoya from...
Jul 27, 2023•31 min•Season 3Ep. 147
Our media warriors discuss the trends and vibes from Cannes Lions. Does winning awards matter any more? Should Cannes move to Skegness? Plus why media execs should cosy up to Gen Zs, the benefits of surfing the AI wave and why you shouldn't bunk off work on charity days? Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://f...
Jul 25, 2023•23 min•Season 1Ep. 2
In June, the leaders of three leading UK trade bodies, the Ad Association, ISBA and the IPA, wrote an opinion piece in Campaign that said tracking carbon impact is vital, but questioned the premise of 'Advertised Emissions' - a framework published by Purpose Disruptors as a way to encourage the advertising industry to take responsibility for its climate impact. Purpose Disruptors then responded by explaining its emissions methodology. Campaign invited ISBA director General Phil Smith and Purpose...
Jul 20, 2023•1 hr 4 min•Season 3Ep. 146
Following a flurry of M&A news this week, including Uncommon Creative Studios selling a majority stake to Havas and XYZ being acquired by 160over90 , Campaign 's editor-in-chief Gideon Spanier, work and inspiration editor Imogen Watson and creativity and culture editor Gurjit Degun discuss the stories. Matt Barker, features editor at Campaign , interviews Rory Sutherland, vice chairman at Ogilvy about messiness following last week's Nudgestock event. Lastly, Dan Morris, executive creative di...
Jul 13, 2023•55 min•Season 3Ep. 145
The media gang runs the rule over Zuckerberg's Threads and gets all Kim and Aggie over Cleantok. Hosted by Bukky from Wavemaker, Charlie from MiQ, Harriet from Publicis and Jack from Craft Media. Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: https://forms.gle/CXPYw4SDRSqXzZTt8 Hosted on Acast. See acast.com/privacy for more information....
Jul 12, 2023•22 min•Season 1Ep. 1
Campaign is diving into agency reviews and the state of new business in 2023. The latest EMEA and global agency rankings, produced by Campaign Advertising Intelligence , reveal which shops have achieved the highest new-business net billings so far this year. To discuss how their agencies are performing, Tracey Barber, global chief transformation and growth officer at Havas Creative, and Lisa Humphreys, chief operating officer at GroupM EMEA, join the podcast. From the Campaign editorial team, th...
Jul 06, 2023•40 min•Season 3Ep. 144
We look back on the highlights of Cannes Lions 2023 with our top editors who attended the global festival: Maisie McCabe, UK editor of Campaign, Gideon Spanier, UK editor-in-chief of Campaign, Robert Sawatzky, editorial director of Haymarket Business Media Asia, representing Campaign Asia, Alison Weissbrot, editor of Campaign US, and Raahil Chopra, editor of Campaign India. We discuss the work that won the top Lions, including The Artois Probability by GUT Buenos Aires for Stella Artois, whether...
Jun 29, 2023•44 min•Season 3Ep. 143
Campaign US editor, Alison Weissbrot, speaks to Havas to discuss how the Creative Network is building its reputation as a force for driving meaningful change, and amplifying its health and wellness equity to deliver more relevant connections for its clients. For expert insight from Donna Murphy Global CEO — Havas Health & You and Havas Creative Network; Mark Sinnock, Global Chief Strategy, Data & Innovation Officer, Havas Creative Network; Eric Weisberg, Global Chief Creative Officer — H...
Jun 23, 2023•24 min
