Hosted on Acast. See acast.com/privacy for more information.
PHD’s global chief executive Mike Cooper and Mother London’s joint head of strategy Chris Gallery join Campaign’s global editor-in-chief Claire Beale and news editor Omar Oakes for this week’s newscast. Hosted on Acast. See acast.com/privacy for more information.
OMD’s UK chief Dan Clays and Google’s director of U.K. agency sales Matt Bush join Campaign’s Gideon Spanier and Claire Beale for the latest Campaign Newscast podcast from Media360. The sun shone and with speakers like ITV chief Carolyn McCall, Accenture Interactive’s Anatoly Roytman and Just Eat’s global CMO Barnaby Dawe, debate on the stage was smoking. From the agency model to ITV’s plans and the value of long-term brand building our podcast guests pick over the key themes. Hosted on Acast. S...
The Campaign newscast goes to the PPA Festival where Magnetic's Sue Todd and Enders Analysis' Douglas McCabe joined global editor-in-chief Claire Beale and head of media Gideon Spanier. The mood was buoyant at the annual festival of magazine media in London as Todd and McCabe said there has been a swingback in favour of trusted, premium content. New revenue streams such as commerce are growing and there is renewed investor interest in the sector, according to McCabe. The newscast also discussed ...
From Sainsbury’s and Asda to WPP’s results, Uncommon’s Nils Leonard and Havas’ Chris Hirst reunite to chew over the week’s headlines in Campaign's latest newscast.. Thanks to Havas for all their help in the recording of this podcast. Hosted on Acast. See acast.com/privacy for more information.
Campaign’s School Reports are out, so which agencies impressed us, why do some agencies score themselves so much higher than we do, and what does it all mean for the state of our industry? Campaign’s global media editor Gideon Spanier and contributing editor Jeremy Lee join global editor-in-chief Claire Beale to rummage under the bonnet in the latest episode of our weekly news podcast. Many thanks to Dentsu Aegis Network for its help with the recording facilities. Hosted on Acast. See acast.com/...
In Campaign’s first weekly news podcast, James Murphy, the group chief executive of Adam&EveDDB, and Helen Calcraft, a founder of Lucky Generals, join Campaign’s Gideon Spanier and Claire Beale to re-live the drama of Sir Martin Sorrell’s resignation from WPP, assess his legacy and debate what’s next for the man and the company. Hosted on Acast. See acast.com/privacy for more information.
The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers. #5: Campaign's global editor Claire Beale discusses the evolution of sports marketing with James Kirkham, Joe Weston, Nicola Kemp. Hosted on Acast. See acast.com/privacy for more information.
The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers. #4: Campaign's global editor Claire Beale talks about large-scale ad campaigns with Richard Brim and Danny Brooke-Taylor. Hosted on Acast. See acast.com/privacy for more information.
The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers.#3: Campaign's global editor Claire Beale reviews this year’s Christmas ads with Leo Burnett’s Chaka Sobhani and David Kolbusz from Droga5. Hosted on Acast. See acast.com/privacy for more information.
The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers. #2: Campaign's global editor Claire Beale explores our future work lives with Magnetic’s Sue Todd & Twitter’s Bruce Daisley. Hosted on Acast. See acast.com/privacy for more information.
The Campaign Podcast powered by Somethin' Else: big ideas & new technologies to inspire marketers. #1: Campaign's global editor Claire Beale talks transformation with AMV BBDO's Rosie Arnold & Uncommon's Nils Leonard. Hosted on Acast. See acast.com/privacy for more information.
Can bots nanny the increasingly "needy" consumer? We Are Social's Tom Ollerton discusses the making of Domino's pizza chatbot, Dom, while EasyJet's Peter Duffy gives his thoughts on evolving customer service. Campaign's acting UK editor Maisie McCabe joins host Shona Ghosh. The Campaign podcast is powered by Somethin' Else Hosted on Acast. See acast.com/privacy for more information.
A year after Apple said it would allow ad-blocking extensions on Safari, has the adblockalypse taken hold? City AM's digital editor Emma Haslett and the IAB's Steve Chester join. Hosted on Acast. See acast.com/privacy for more information.
Pixar's story supervisor Matthew Luhn, National Theatre's head of digital development Toby Coffey and virtual reality director Oscar Raby give their view on the storytelling techniques. Hosted on Acast. See acast.com/privacy for more information.
Host Shona Ghosh and deputy editor Gemma Charles talk to Lord Heseltine and Will Harris, former marketing director for the Conservatives on dog-whistle campaigns, Boris Johnson's 'preposterous' invoking of Hitler and a brief history of political advertising. Hosted on Acast. See acast.com/privacy for more information.
Domino's head of digital Nick Dutch, and Iris' head of planning Ben Essen join the podcast to talk about their experiences at SXSW, discussing everything from capitalism as a valid economic model to whether marketers can ever ethically use brainwave-reading headsets. Hosted on Acast. See acast.com/privacy for more information.
Our March episode is hosted by Shona Ghosh and features Charles Vallance, founder and chairman of VCCP, Phil Barden, author of 'Decoded: the science behind why we buy', and Marketing’s features editor Rebecca Coleman. This month, it's all about the use of 'millennials' as a catch-all term, and whether it's time to ditch demographics. Hosted on Acast. See acast.com/privacy for more information.
Our February episode is hosted by Rachel Barnes and features David Bain, planning partner at BMB, and Marketing’s features editor Rebecca Coleman. This month, it's all about good and bad taste marketing, how that's changed and what the immediacy of public reaction via social means for bold advertising. Hosted on Acast. See acast.com/privacy for more information.
Our January episode features Tracey Follows, chief strategy and innovation officer at the Future Laboratory and founder of AnyDayNow, and Marketing’s features editor Rebecca Coleman. The trio delve into the idea of post-perfection in 2016, where consumers increasingly post heightened versions of their lives on social media, but come to expect more sincerity from their brands. They also discuss post-privacy, where data as payment for services rendered has become the expectation rather than choice...
Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else. This month's Christmas special sees the industry's top creatives cast a critical eye over 2015's crop of festive ads, from John Lewis' annual "cry and buy" to Lidl's humorous, service-oriented campaign. Emma de la Fosse, chief creative officer of OgilvyOne; Nils Leonard, chief creative officer and chairman at Grey London; and Chris Clarke, chief creative officer at Digi...
Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else. The third is hosted by Marketing editor Rachel Barnes and features author and broadcaster Leo Johnson talking about the future of business. Marketing's features editor, Rebecca Coleman, also talks to economist Eve Poole on how brands may need to recast their relationship with the consumer. Hosted on Acast. See acast.com/privacy for more information....
Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else. This second episode is hosted by Marketing editor Rachel Barnes and features Sam Bompas, one half of 'jelly architects' Bompas & Parr, talking about the future of food. Marketing reporter Shona Ghosh also finds out whether we might all be getting our protein from insects in future. Hosted on Acast. See acast.com/privacy for more information....
Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else. This first episode, hosted by Marketing editor Rachel Barnes, explores the rise of artificial intelligence and its applications in advertising. Hosted on Acast. See acast.com/privacy for more information.
