The Business Fondle - podcast cover

The Business Fondle

Professional Babewww.professionalbabe.com

Welcome to The Business Fondle — the bold business podcast for entrepreneurs and business owners, hosted by Peta Serras, the Professional Babe. So why don’t you pour yourself a drink and slip into something a little more comfortable and I’ll get your business going.

Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

107. MONDAY MINDSET: Self-leadership is more important than strategy

HOTTIES! If you wonder why the big things in your business aren't happening, you need to look at your inability to do the small things. I'm diving deep into why discipline and self-leadership are THE most critical skills for business success. I'll share why so many entrepreneurs struggle with self-paced learning, accountability, and follow-through, plus my personal story of rebuilding after a major knee reconstruction that taught me everything about mental toughness. Key Topics Covered: Why disc...

Jun 30, 202525 minEp. 107

106. Your 12-month business transformation plan (In 10 steps)

HOTTIES!!!! Are you ready to make the next 12 months absolutely exceptional? Here's your blueprint for business transformation! As we approach the end of financial year in Australia, we're all starting fresh at $0 on July 1st - shoulder to shoulder with every successful entrepreneur you admire. This video breaks down my 10 non-negotiable strategies to create an unrecognisable transformation in your business and life over the next 12 months. Key Topics Covered: Creating a strategic plan that goes...

Jun 27, 202544 minEp. 106

105. MONDAY MINDSET: You're allowed to want more for yourself *even* when life is good

HOTTIES! You're allowed to want more for yourself even when life is good. In this ep, I'm sharing why women especially are conditioned to feel guilty about wanting more and how this keeps us playing small. I'll tell you the story of selling my successful Pilates studio to chase a bigger vision, why you don't need a breakdown to deserve an upgrade, and how to claim your desires without justification. Key Topics Covered: Why wanting more doesn't make you ungrateful or greedy The guilt women face a...

Jun 23, 202513 minEp. 105

104. The Story Of: Creating my Pilates DVD

Hey hotties! I'm taking you behind the scenes of when I created my Pilates DVD back in 2011/12. In this episode, I'm sharing: ✨ How I went from idea to physical product in under 2 years ✨ Why networking in person beats online connections every time ✨ The biggest mistakes I made (and what I'd do differently) ✨ How a $20,000 investment became my biggest credibility asset ✨ Why following your gut beats endless market research The best part? That 'failed' DVD that only sold 4,000 copies is now worth...

Jun 19, 202547 minEp. 104

103. MONDAY MINDSET: Would you rather be liked or would you rather be happy?

Hey hotties! Today we're talking about the question that will literally change your entire business — would you rather be liked or would you rather be happy? I'm sharing a story of how I broke my own launch rule, saw some unsubscribes from industry peers, and almost let their feelings dictate my next move. Here's the thinggggg, not everyone likes themselves, so why should you expect them to like you? When you prioritise being liked over being happy, you're putting your success in someone else's ...

Jun 16, 202518 minEp. 103

102. [FROM THE ARCHIVES] Sell With Email

Hey hotties! Ready to turn your email list into a revenue-generating machine? In this workshop we're learning how to sell with email. You'll learn: - The 5 things you need to ace to sell with email - How segmentation can increase your email revenue by 760% (and how to do it right) - My TAVO content formula: Trust, Authority, Value, and Offers - How to create automated sales systems that work 24/7 - The mindset shifts to make This isn't about sending more emails, it's about sending BETTER emails ...

Jun 15, 20251 hr 8 minEp. 102

101. MONDAY MINDSET: Stop putting your future self on a pedestal

I see so many entrepreneurs putting their future selves on this impossible pedestal — like the version of you making $500k is some completely different person who's got her shit together in ways you never could. Your future self isn't some mythical upgrade waiting in the wings; she's literally you with one more puzzle piece clicked into place. Stop making your dreams feel so fucking far away when you're already doing the work, already have the vision, and already ARE her, baby. 🔥 Why normalisin...

Jun 09, 202518 minEp. 101

100. Stop Undercharging: The real cost of 'good deal' pricing

Today we're talking about the moment when you stop pricing your offers like a 'good deal' and start charging what you're actually worth. I had this conversation with a client recently and it got me thinking about how my entire business transformed when I stopped being scared of charging real money. Your expertise isn't a charity case, baby, it's intellectual property that can literally change someone's life, and THAT deserves premium pricing 💅🏻 WE COVER: Why 'good deal' pricing actually hurts ...

Jun 07, 202536 minEp. 100

099. MONDAY MINDSET: Stop letting other people kill your business ideas

The moment you share your biggest business vision, watch how quickly people become experts on your failure. In this episode, I'm breaking down why getting pushback on your ideas is actually the universe's way of confirming you're onto something massive. From my Pilates studio that "would never work"... which I started WELL before Pilates was massive, to my current venture that has people scratching their heads — I'm sharing the real reason behind why visionaries always face resistance. Plus, the...

Jun 01, 202517 minEp. 99

098. [FROM THE ARCHIVES] Bulletproof Your Marketing And Make Email Your B!tch

This podcast episode has a worksheet attached! It was a 60 minute workshop. If you would like to download the worksheet, access it here: https://www.professionalbabe.com/email-marketing-for-beginners/ Hey hotties! In this workshop, I'm sharing my complete email marketing foundation framework - the exact 3-step system I use with every client to turn their email list from a dusty afterthought into their most profitable marketing channel. You'll discover: - Why your email list isn't making money (a...

May 28, 20251 hr 4 minEp. 98

097. MONDAY MINDSET: Making decisions, moving fast, and closing loops

Hey hotties! We're officially one-third through the year. This is THE perfect time to completely flip the script on your business. We're about to condense everything good that happened in your first four months into the next 30 days. I'm talking about taking your January-to-May revenue and making that your MONTHLY target. Your brain might be telling you that's impossible, but here's the thing — you're not comparing yourself to anyone else, you're being competitive with your past self and designi...

May 25, 202530 minEp. 97

096. HOT GUEST: Convenient circumstances, confidence, and magnetism with Amy from Sun Mother

Hey hotties, we've got a guest!!!! And this conversation with Amy from Sun Mother will change how you show up in business. We both believe so many talented entrepreneurs stay broke because they won't step into their power and hide behind their convenient circumstances. This episode isn't about toxic hustle culture - it's about taking ownership of your choices and creating the life you actually want. Why some parents thrive in business while others struggle The "convenient circumstances" trap tha...

May 22, 20251 hrEp. 96

095. MONDAY MINDSET: Remember what you bring to the table

Hey hotties! Today we're diving into why remembering what you bring to the table is absolutely essential when business gets tough. After teaching workshops and collecting feedback, I realised how many entrepreneurs forget their unique value while obsessing over competitors. So many entrepreneurs determine their worth based on sales numbers, but that's backward thinking, baby! Your intellectual property, your perspective, your energy — these remain powerful whether you're booked out or hitting re...

May 19, 202518 minEp. 95

094. [FROM THE ARCHIVES] How To Have A Hot Business

This podcast episode has a worksheet attached! It was a 60 minute workshop. If you would like to download the worksheet, access it here: https://www.professionalbabe.com/how-to-have-a-hot-business/ Hey hotties! Today we're breaking down my exact process for building a hot business that actually scales without hitting growth ceilings. Most entrepreneurs are working with business plans that come with invisible ceilings attached, which is why you hit $20K months then suddenly need a completely diff...

May 16, 20251 hr 1 minEp. 94

093. MONDAY MINDSET: Better Questions = Better Life

Today's quickie episode is inspired by the most interesting workshop feedback I've ever received. Every single person said the QUESTIONS at the end were what transformed their business — not the content, not the strategies, the goddamn questions! Here's the thing: if you ask lukewarm questions, you get lukewarm answers. Quality questions create a quality life, and most of us are asking ourselves the same boring shit every week: "What am I posting today?" "What's my next launch?" Time to level up...

May 11, 202515 minEp. 93

092. [FROM THE ARCHIVES] You are the trend

Today we're diving deep into why your most authentic content absolutely destroys any trending audio or template you'll ever find. I've watched countless entrepreneurs abandon their creativity to copy what's working for others, only to end up with a business that feels nothing like them. Here's the truth: when you go viral, it should be because of YOU, not because you're a faded photocopy of someone else. Your perspective, your authority, your intellectual property, that's the gold that creates a...

May 09, 202558 minEp. 92

091. MONDAY MINDSET: I know why you're stressed and how to fix it

Hey hotties! If you're constantly overwhelmed and jumping from crisis to crisis in your business, I know exactly why that is and the tool that will snap you out of it. When you shift your focus from present convenience to future benefit, you break the cycle of perpetual firefighting and actually start BUILDING something sustainable. The entrepreneurs who can master prioritising important-but-not-urgent tasks are the ones who scale without burning out. If you're balls to the wall busy but not see...

May 05, 202517 minEp. 91

090. Be your own creative director

Hey hotties! Today I'm unpacking how to be the creative director of your business — even if you think you don't have a single creative bone in your body. I've watched too many entrepreneurs obsess over their messaging while completely neglecting the visuals that actually make people stop scrolling. Remember my Dial a Virgo offer? That service only lasted two months, but the sexy 70s hotline-inspired photos became my signature headshots are STILL talked about and loved years later. The secret? Fo...

May 01, 202533 minEp. 90

089. MONDAY MINDSET: Take radical responsibility

Hey hotties! This morning I read myself to filth, and it was the wake-up call I desperately needed. I caught myself doing that dangerous justification game — you know, where you make excuses for why things aren't where they should be? The most mediocre people I've ever met are the ones with a ready excuse for everything, while those with extraordinary lives take complete ownership of their results. I realised if I looked at myself a year from now and nothing had changed, I'd be absolutely devast...

Apr 27, 202511 minEp. 89

088. MONDAY MINDSET: What successful entrepreneurship actually feels like day-to-day

Hey hotties! Today I'm flipping the script on all those entrepreneurial struggle stories and showing you what's actually waiting for you on the other side. I realised that while everyone talks about the hustle and the grind, no one's painting the picture of what success ACTUALLY feels like day-to-day. There was a time when 30% of my payments would bounce every month? That shit doesn't even happen anymore! From being able to say "no" to bad-fit clients, to the mental freedom of not obsessively ch...

Apr 20, 202529 minEp. 88

087. MONDAY MINDSET: How to bounce back after business bitch slaps you

Hey hotties! Ever feel like life and business are taking turns smacking you down with refund requests, rejected proposals, and content that's just not hitting right? Today I'm breaking down exactly how to reclaim your power when everything seems to be falling apart. Your recovery time is literally what separates struggling business owners from successful ones — not the absence of losses, but how quickly you bounce back. REMEMBER that even when it feels like life is turkey slapping you with losse...

Apr 14, 202524 minEp. 87

086. The business recomposition phase (and why your efforts haven't hit your bank account *yet*)

Hey hotties! You may feel stuff isn't going well but you could be in a 'business recomposition' phase — where you're doing all the right things but the revenue isn't showing it yet. Just like with fitness, we get obsessed with one metric (scale weight = monthly revenue) while missing ALL the gains happening behind the scenes. Your offers are solid, your audience is paying attention, your systems are evolving, and your content is on-brand. These are all signs of a healthy business transformation ...

Apr 10, 202548 minEp. 86

085. MONDAY MINDSET: Refine in motion

Hey hottiessssss! I'm serving you a mindset reset on what it means to fail as an entrepreneur. If you're waiting until everything's perfect before you launch, you're leaving money on the table while your competitors are already six iterations ahead. All those "oh shit" moments aren't failures at all — they're just part of the entrepreneurial iteration process. Get ready to move from paralysis to profitable action, because babyyyyyyyyyyy, those typos and bad decisions aren't failures — they're pr...

Apr 06, 202516 minEp. 85

084: 7 ways to Give Good Email in an afternoon

Hey hotties! This week I'm giving you 7 email marketing quickies that will get you better results in an afternoon. In a world of terrible advice from big accounts who skip the critical steps, I'm showing you how to treat your email list like the VIP membership it actually is (not an afterthought). Stop giving your subscribers scraps and start serving them a fucking sexy, delicious roast dinner. Your email list is paying you with their attention — and baby, that's worth more than you think. Peta ...

Apr 02, 202534 minEp. 84

083. MONDAY MINDSET: 90 days is 1% of 25 years (and how to make it count)

Hey hotties! Did you know that 90 days is 1% of 25 years... I know!!! All of a sudden each quarter feels so much more significant and like there's no more room for coasting. Are you making each 1% count? Or will you look back at wasted potential? If you're ready to make THIS next 1% the one that future you looks back on as the game-changer, this episode is your kick in the ass to make these next 90 days INCREDIBLE!!!! Let's get it babyyyyyy!!!! Peta Xx RESOURCES MENTIONED: The $35 Offer — https:...

Mar 30, 202514 minEp. 83

082. Hot is a strategy.

Hey hotties! This week I'm breaking down why 'hot' isn't just a compliment — it's an actual business strategy. In a world of beige brands playing it safe, I'll show you how authentic energy makes you impossible to ignore. In a world of beige brands playing it safe, opt for hot and go for desire-led approaches that focus on who your clients want to BECOME, not just their problems. From rotisserie chicken confidence to embodying your brand at a cellular level, this episode is packed with ways to s...

Mar 26, 202526 minEp. 82

081. MONDAY MINDSET: When you feel like you’re trying the hardest, but getting the least.

Hey hotties! This week I'm tackling that gut-wrenching feeling when you're putting in ALL the work but your results aren't matching your efforts. You know your content is good, everyone tells you they love what you're doing, but the sales just aren't coming through. MEANWHILE your competitors seem to be thriving with minimal effort. I've been down this rabbit hole so many times (someone once suggested it was "past life karma" and I actually considered it for a second 😂). In this episode, I brea...

Mar 24, 202526 minEp. 81

080. My five-step process for creating shit hot offers

Hey hotties! In this episode, I'm breaking down my complete framework for creating hot offers. I've distilled the process down to five essential steps: extract your genius, shape the offer, enter the matrix, price for profit, and validate. I share why most offers fail before they even launch (hint: it's the foundation underneath), how to use my 'stretching' technique to see different price points, and why perfectionism is the enemy of profitable offers. If you've been sitting on an idea but have...

Mar 20, 202535 minEp. 80

079. MONDAY MINDSET: Your concentrated success is coming... but ONLY if you do this

Hey hotties! Today I'm talking about those periods in life where you feel stuck in a holding pattern while everyone else seems to be racing ahead. I had this revelation while sitting in my car thinking about my word of the year - "golden opportunity" — and realised that whenever I stress about getting older, it's not about aging at all. It's about feeling like time is passing without me growing. I share my story of losing momentum with my YouTube channel, then showing up consistently again and w...

Mar 16, 202518 minEp. 79

078. Cancelled, Criticised, and Completely Unbothered: How to handle online hate

Hey hotties! In today's episode, I'm getting real about what to do when you're on the receiving end of hate online — whether it's from random internet trolls or (even more painful) your actual friends and peers. If you're holding back your authentic self because you're afraid of criticism, this is going to be how you'll deal with the noisy bitches. RESOURCES MENTIONED: Hot Business: https://hot-business.scoreapp.com/ 50% off your first year of Flodesk: https://partners.flodesk.com/professionalba...

Mar 16, 202536 minEp. 78
Hosted on Buzzsprout
For the best experience, listen in Metacast app for iOS or Android