Edwin Arroyave, Why We Need Problems - podcast episode cover

Edwin Arroyave, Why We Need Problems

Sep 25, 202327 minSeason 5Ep. 37
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Episode description

In this episode of The Burn Podcast  we sit down with Edwin Arroyave, CEO and Founder of Skyline Security Management. 

Edwin takes us from his humble birth in Bogotá, Colombia, to his family's move to the U.S. and their encounters with law enforcement. His recollections of his mother's unwavering love and the prayers that shaped his outlook . From ruling the roost as the youngest manager of a call center at 18 to turning the tables and starting his own business, Edwin's life is a testament to the transformative power of mentorship, self-belief, and the courage to take risks.

Take a dive into this powerful conversation with Edwin as we explore his burn and how "problems" have shaped his story. 

Edwin Arroyave is the CEO and Founder of Skyline Security Management. 

He was born in Colombia and moved to Los Angeles as a toddler with his parents and older sister. At a young age, Edwin was forced to take financial responsibility for his family. While still attending high school at Huntington Park at age 15, he found work at a long distance company as a telemarketer. During his 5 years there, he broke every company sales record and subsequently became a national trainer and supervisor of over 60 people.

In 1999, Edwin and a partner opened a security business that expanded as far as Puerto Rico. In 2004, he opened his own business – Skyline Security Management, Inc.

Skyline began as an authorized dealer for Counterforce USA and within one year rose to the #1 position in their dealer network. In early 2009 Skyline became an authorized dealer for Monitronics, a much larger company and within 8 months, became one of their top 3 dealers. Currently Skyline is the largest authorized dealer of Brinks Home Security.

Guided by Edwin, Skyline continues to see double-digit growth, tripling the number of installs in  just the last 7 years and expanding to 32 states.  Inc. Magazine named it one of the 5000 fastest growing companies in 2015, 2016 and 2017. Skyline also ranks among the top 35 minority-owned businesses in all of Los Angeles.

Edwin was just named one of the “Top 20 under 40” for Security System News in 2014 and is a member of the Bel Air Chapter of YPO (Young Presidents Organization). He lives in Los Angeles with his wife Teddi Mellencamp-Arroyave and three children.

(excerpt from www.edwinarroyave.com)

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Transcript

Rising Above Adversity

Speaker 2

Hold on a second , you got at least . I mean , did the workout kick your ? It was , he was so easy . He doesn't even address it . He's like oh , that workout was easy , I don't even need to say anything about it . See , I heard discipline . It was just like a trigger .

Speaker 1

Discipline . So just I went , I went off on discipline , but yes , no , still one of the hardest workouts , the hardest workout I've ever done . But you know what ? I wasn't gonna let me down .

Speaker 2

Welcome back to another episode of the burn . I am Ben Newman and you know how we do this . Every single week we're bringing you a story of an athlete , an entertainer , a celebrity , an entrepreneur , a business owner , somebody who is recognized . That why in purpose is not enough .

There's an underlying burn that ignites your why and purpose , that causes you to be disciplined on the days that you don't want to do it and especially after you win . Today we have a story of an ultimate winner who has made the choice to rise up consistently in his life through adversity .

It's somebody I feel blessed to now call a dear friend , a partner of mine and Irwin McManus's mastermind , and I just want to paint a little story Before I welcome Edwin Arroyo a to the burn .

So I had the opportunity to get an invitation to speak for our mutual friend Ed Mylet , to honor him when his book , the power of one more , broke all kinds of sales records and became like the best book in the world when it was released , and so Ed invited me out to speak , along with some other friends of ours , and I take the stage To be at that event .

But before I take the stage , I walked into the room that day , and Sitting over on the right was Edwin . Now , edwin and I had connected on social media before . I'd heard great things , people it's oh , you guys would really get along .

And there was this one seat open next to Edwin and without even thinking about it , I go right for that seat and I go and I sit down and little did I know Edwin and I would have this Unbelievable bond in extra .

I would almost call it like an extreme bond , as if we were meant to have known each other and been friends For years , and I know many of you have had this . It's the relationship where you meet somebody and you just far advance , well past the amount of time in which you'd actually known each other . And , edwin , your friendship is a special one for me .

It's a hard thing that you're in California . I'm gonna say lose my man . I love to get more time with Edwin . I just want to pick his brain . I want to become better . But thank you for being you , thank you for the connection that we have and welcome to the burn my friend .

Speaker 1

Man , it's an absolute pleasure to be here . Thank you for having me on .

Speaker 2

Well , I want to really start by diving in to when we were at the mastermind with Irwin and I didn't know the background of your story and I was blown away .

You've been through adversity , I've been through adversity and I always like to say you know , it's amazing what sometimes you see with these little eyes that you have to fight through , or somebody's little eyes are watching you and when I sat back and I was just blown away by your strength as a young boy , your conviction , what you saw and how you created a

fight in you very early on in life . So I would love for you to start there because it blew me away and I think it'll help people understand the strength that lies inside of you and the burn that you have .

Speaker 1

Of course . So I was born in Bogotá , colombia . I came to the United States when I was six years old with my parents in that search of that American dream . However , that American dream quickly became an American nightmare because , due to some unfortunate circumstances , our family lost Everything we had .

In fact , it was two weeks after coming to the US Literally two weeks after coming to the US our home gets raided by law enforcement . Both my parents went to jail . That day I ended up at a foster home with my older sister and , luckily for us , eight months later , my parents get a credit of our charges . We're thinking this nightmare is over .

However , it was just getting started , because every year after that our home would get raided by law enforcement . And finally , when I was 10 years old , four years later , they finally graved my dad away for a very long time .

When they did that , cops were nice enough to allow me to speak to my dad before they took him away , and he basically just said to me it's none , you need to become the man of the house , and I took those words very seriously because he was my hero .

He still is my hero , and I gave him that promise that I would take care of the Family now that money he left us . We were okay for two years but now I had siblings and we ran out of money later and that's how we ended up moving into a city called Huntingham Park .

At first we found this three bedroom apartment , but then we realized we couldn't afford it . About six months into it we couldn't afford it . So then we had to rent out two of the bedrooms in the three bedroom apartment . It was nice , lived in this bedroom with my mom and it was , you know , didn't have any windows , it was a very dark kind of room .

But the one thing I did have going for me at that point is , even though we didn't have a lot of money , my mom just always showed love to me , you know , gave me a lot of love , always prayed for me . Those prayers gave me so much confidence . I laid wrong in life to just go after things that demanded more than I thought I was worth .

So that was kind of my upbringing . At 15 years old I was looking up to get a job working at a call center , and that's when things started to change for me and so I've heard a term many times in my life .

Speaker 2

I was called this by mentors of mine , but I think if you were to look this up in the dictionary it actually would be you that would be there with what you had to endure , and the term is old soul . So old soul is typically somebody who has to experience something far earlier than it should be experienced .

And when I think about your story starting and I love that you you stop right there at the 15 years old . Tell us what happened after that 15 , because you really did embrace that opportunity to take what your father challenged you with and to really own it , which a lot of people would find weakness .

You know your story is one where somebody could have said , oh , of course , ed , when he turned to drugs he did this , he went off on the on these terrible paths . Yet you really took ownership of that challenge from your dad . Tell us about that call center at 15 . And now , today , as you build into the story , I just want everybody to know .

Skyline , the security company the level of success is probably beyond what you saw way back in the day and it just continues to grow . And then now the solar company being recognized by Inc 5000 as the number 20th ranked company is absolutely incredible . So go from age 15 .

How in the hell do you go from that type of adversity , a first job at 15 , to the success that you have today ?

Speaker 1

so

From Shy Teenager to Successful Entrepreneur

sure . So at 15 years old , like I said , I was lucky enough working . I was lucky enough to get a job , working at a call center , which was not a very ideal type of job for me because I was very shy and I was very , very timid .

But I quickly got the courage to do this job I did not want to do just in my desperation to want to help my family out . You see , I was tired of seeing my mom not be able to pay for the rent at the end of the month .

I was tired of us not having enough food at the end of the month because we were on food stamps and finally I was just tired of like roaches waking me up in the middle of the night . So the avoidance of pain caused me to take action towards this job . That I didn't really want to do because , again , I was very shy and timid .

But the one thing I did have going for me , ben was man . I was a huge dreamer . I remember at 12 years old my mom would leave me alone because she'd had to go work , so I'd stay at home by myself and I would just stay home , daydreaming all day how one day I was gonna make a hundred grand a year .

So then I just started using common sense at 15 years old and I started focusing on what I could control . At the time I knew that if I wanted to make a hundred grand by the age of 21 , then I had to become somehow .

I had to become the manager at 18 years old it's almost to get me halfway there and I just started focusing on what I could control , which was I could outwork everybody and I could out prepare everybody .

I could prepare like no one else and , sure enough , at 18 years old I was able to become the youngest manager in company history , but not because I was the most talented or the most deserving or I had the most seniority , because there's people that had way more than that than I did .

It was just because the six people in front of me that were way more talented all got fired for and I finally got my shot . And that was a big moment for me because , you know , I think other than hope and faith , the the thing you need is you need to believe in yourself , and that's because you could only receive what your mind can accept .

And at 18 years old I really started to believe in myself because I had accomplished that . So , almost to answer your question in regards to you know , at 15 years old , that I know . You know that now I'd be running , you know , a 200 million dollar a year company . No , I mean , I dreamt it , but I didn't believe it .

But my target was to get to 18 years old and become a manager . And when I did that it unlocked a new level of belief and now I was like wait a minute , maybe I can get to 100 gram by the time I'm 21 years old . And at 21 years old I finally had that opportunity . And the way I got that opportunity been is now .

I had the VP of sales who I'd sort of become his right hand because I started working with him closely . Once I became the manager , he comes into my office . He says Edwin , I'm gonna start this home security company .

He says I can't guarantee you the $70,000 a year that you make here , but if you make this work you could possibly double , triple , quadruple what you make here . And again , you don't have to be that smart to be successful . I'm a prime example of that .

I graduated with a 1.8 GPA , but I did have common sense and I thought to myself good job between them , $250,000 a year because he thinks he can make millions in this industry . That is really untapped .

Second thing I thought was man , if this guy's willing to mentor me how to start a company from the ground up , I'm like this is the mentorship I've been looking for all my life . And then the third thing I thought was man , I have these huge dreams .

You know , I promised my dad , I promised my mom I was gonna buy her house one day when I get the opportunity . And and $70,000 a year gonna make those dreams happen ? And the question I mean the answer was clearly no .

And then I looked at the worst-case scenario because I've always felt to eliminate fear , you just have to look at the worst-case scenario and be okay with the outcome . And I'm scenario which was okay . A 100,000 years still has me living in Southgate , which was a little better area than Huntingham Park . But I was still only a mile away from Watts .

And I thought to myself , if I fail miserably , I end up in Watts in the projects . And I thought to myself , that's not much different than the little apartment I grew up in , but if I make this work I'm gonna make all my dreams happen . So I went ahead and I took the plunge .

The other thing I thought about real quick was is $70,000 a year going to be available again ? And the answer was clearly yes , but the opportunity to make millions and to be mentored by the only Successful guy I knew at the time . So I took the plunge . Everybody thought I was crazy and here we are today .

Speaker 2

Let me take it . I love your story so much . Let me take a minute . I really want to paint something here very clearly for everybody listening , because I think today , with the fears , the doubts , the Uncertainty , media politics , all the shit that causes us to just have cloudiness in terms of what's possible for us .

If you really listen to what Edwin said , dreaming was very important , but he was also coachable . And now I want to set the table for something . I also know about Edwin that I want him to speak to . So many people tell you , man , I'm in great shape .

Yeah , I work out all the time and I like to invite people and there's plenty of people who could kick my button to work out , but I like to invite people . Hey , you know , let's go train in the morning . So Edwin and I , being at Irwin's event , I said , hey , let's , let's train .

I do this kind of crazy workout in the morning and you could tell Edwin was fit , but you never really know like if somebody actually working out or do they just say it . And I learned a lot about Edwin when he came to the hotel to meet me when we did the unrequired workout and many of you have heard me talk about it . It takes about 50 minutes .

It's 10 exercises Planking for longer than anybody in the world wants to plank wall sits , jumping jacks for damn near five minutes straight . That'll make your calves want to fall off . And so I said to Edwin I said , hey , I've actually added .

I said here's this workout that I do , but I've actually added 500 push-ups and I do 500 push-ups every day with this workout . I said but you don't have to do the 500 push-ups . And Edwin goes no , I'm doing the 500 push-ups with you . So he absolutely destroys the regular part of the workout , totally keeps up with the 500 push-ups .

And I said , okay , this is a guy I really can love because he's a guy who backs up what he says with Discipline . And that was like another one of the connections for us .

I'm like this is a disciplined guy like Edwin and I are gonna get along really , really well , because we know that you can't just say you want to do something , you have to have discipline . So you are a dreamer . You also were coachable .

But how important has your discipline been and being an example for your family and your kids with everything that you do on a daily basis .

Speaker 1

Yeah , discipline , I think , is everything . I think , you know , the higher the discipline , the hack Hold on a second you got at least .

Speaker 2

I mean , did the workout kick your ? It was , he was so easy . He doesn't even address it . He's like oh , that workout was easy , I don't even need to say anything about it . See .

Speaker 1

Discipline . It was just like a trigger Discipline .

The Importance of Discipline and Faith

So just I went , I went off on discipline but yes , no , still one of the hardest workouts , the hardest workout I've ever done . But you know what ? I wasn't gonna let you down . And it goes back to like if you live for yourself , you can settle for less , but if you live , you are .

And I was like if I'm gonna go with one of the best mental Coaches in the world , I'm like I can't , I can't let him down . But yeah , like this is , this is a dream I'm working out with mental toughness .

Speaker 2

All right , so I didn't rough and I had to all right discipline , so undisciplined .

Speaker 1

Yeah , so discipline . I think the higher the discipline , the happier you'll be . The lesser the discipline , the lesser you'll be . I mean the the less happy you'll be . I think discipline is hard at first , but I think if you can sustain discipline for a long time , then it just becomes a lifestyle and it's not as hard anymore right now .

I think the opposite of discipline is pleasure , and Pleasure is good , but if you sustain pleasure for a long time you're not going to be very happy , whereas discipline if you can sustain discipline for a long time , you'll be very , very happy .

It's just it's hard at first but if you can have that breakthrough , then you're able to sustain discipline again for a long time .

And I try to stay Disciplined in all areas of my life and I've been very cautious about an intentional about my , my faith , my family , my fitness , my finances , and I try to be Great in all of those areas right , and continue to challenge myself in those areas and try to stay disciplined in those areas .

Again , not an easy thing to do , but if you do , I mean I think that's what really takes you to that , to that next level , because you start to prove to your subconscious mind that you can do tough things and that's why I think I love your workout so much is , and I see card things .

I like doing hard Things because it allows me to build the muscles that I need to sustain success for a long time .

Because I believe life and pain are inseparable and the faster you can understand that , the faster that you can sustain successful long time , because life's gonna punch you in the face and when you can embrace I call embracing the suck , embracing hard you start to develop all the things you love to talk about great fortitude , resiliency and when you have those three

things , no one can take them away from you . You can go to any business , anything you do , and you can be great at it because when tough things happen , you can handle them because you're used to going through right . You know often here , when you get the more success you have , easier it gets and it's doesn't work that way . It gets harder .

You just make it look easier because you get better , and the only way that happens is by going through that resistance , standing in the pain .

Most people run away from the pain , so if you run away from the pain You're never gonna build the muscles , but if you sustain and you push forward with that resistance and you develop those muscles and at the same time , you create a story that now has a loyal following , because everyone wants to hear that story of having to overcome some challenges .

So , again , I'm a big fan of discipline and I think that's , that's been one of my , my biggest gifts .

Speaker 2

Another area where you're very disciplined and we can bring it home with with this point . It's probably the deepest connection that you and I had and why I was so grateful that my energy pulled me to the right when I went to sit by you In palm springs that day to honor ed .

But it's your faith and when I think about our relationship it's definitely an iron sharpens iron . It's like we almost skip these layers of the you know bs that we didn't need to talk about . We kind of went right forward . It was really amazing .

But this iron sharpens iron moment that was really triggered by both of our connection to our faith and I know you just mentioned faith is one of those four areas that you focus on . But how important has your faith been To make it , through what you endured with your family , to still have the relationships that you have with your family ?

How important is your faith been on your journey ?

Embracing Uncertainty and Finding Inner Happiness

Speaker 1

I think it's , it's been everything . It's what's given me that extra confidence that I've needed to succeed . And you know , that's why I've often tell people you have to have some God-sized dreams . And you know , I think when you eat those dreams , that God places in your heart , those big ones , not the ones you settle for .

I believe he doesn't place them there so you can accomplish them . I believe he Places them there to draw you closer to him , as he realizes you can't do it by yourself and it's in those moments that you realize that you need them . And that's why I've always embraced Uncertainty , because it's an uncertainty where I know I'm gonna grow .

It's an uncertainty where the gods always met me . My need for God is heightened and it's what we've always accomplished some great things Together . In fact , I think when you play it safe all the time , you are squeezing God out of the formula .

If you only go where you know and you only do the things that you know You're gonna succeed at , then you're sort of removing God from from the formula . But again it's . It's in those moments of uncertainty where you're like wait a minute .

I know I can't do this by myself , and my story of my life has been that your dreams should be so audacious so that when you accomplish them , people will know that God's hand had a be in it , because there's no way you did that by yourself .

I can tell you , what inspires me today is I want to continue to crush life so people will know , like there's no way that guy with a 1.8 GPA that was so timid at 15 years old that no one would give me a job .

Because during the interviews I start sweating , because I get so nervous that I couldn't complete sentences , and then I get in my head about it I'd get really hot . And then I just start swallowing .

And finally this kid at From my high school that knew the situation that we were in , ben , says to me hey , ed , when I found this job , they'll hire anyone , just show up and they're gonna hire you . So you sure . And I've been flying that like 16 different job interviews .

So I go to this and To an end , two minutes into the interview , the guys handed me over a paper towel and I'm thinking to myself oh crap , he's seeing me sweat . All of a sudden I get even more nervous and next thing , you know , I'm dripping and sweat like I just ran a marathon . I don't get the job . It's life-changing moment for me .

I don't get the job . I'm walking back to my car , I stopped by the restroom , I washed my face and I just start praying to God . I said God , just give me a shot . I promise you I'll work harder than anybody's ever worked and I promise you I'll always praise your name . And , sure enough , as I get out of that restroom there's a gentleman outside .

He says hey , kid , when do you start ? I said I don't start . You guys are completely full , it's like what don't you that ? I just interviewed with a couple . You walks me over to the HR room and he says I need you to get this kid started . I need him to start tomorrow at 3 pm .

That same person is the same person that helps me start the security company six years later . And here we are today and I'm a byproduct of one person seeing me and Haven't faith , you know , haven't hoping me and and my life has changed forever .

And what drives me today now is I Want to give people that same opportunity , where all it takes is one person to change your life .

Speaker 2

You know , the thing I love about your story is that desire to want to pay it forward , that burn , that fight that you have . But it's really a story of hope .

You know , I think it's a word where a lot of people they've they've lost hope , they've lost belief , they no longer have faith because they don't have the , the hope that they should even be faithful . I mean , it's a word you don't hear as much , but I think your story really gives people hope that I could experience that too .

I mean , there are just so many pieces to your story . We're like that's improbable . That's improbable , just couldn't be , just couldn't be . And I just I love that fight that you have and everything that that makes you who you are . I just I always look forward to opportunities .

I can't wait for the next mastermind , I can't wait for Me to be able to make it out for a Rams game at some point this year one of the biggest Ram fans right here .

So , edwin , I just I can't thank you enough for your friendship , your honesty , your transparency , the impact you've had on my life In a short period of time , in very critical places and pieces of my life . So thank you for the impact you've had on me , and also for for coming on the burn and sharing your burn with us . I appreciate you .

Speaker 1

I Appreciate it and I just one more thing on faith that I it's in my heart to share it .

So you know , obviously with success comes a lot of options , right , and you know , for many years I was driven by material stuff which is not a bad thing , right but I used to think that exterior factors like women , exotic cars , big houses , getting invited at the cool parties all the time would bring me happiness .

And just years of up and up and downs what I realized those things never brought me happiness , they brought me pleasure . Now , there's nothing wrong with pleasure , but you just have to keep in mind that pleasure is a sensation . Therefore it's always going to get balanced out by the discomfort and pain that you have to go through .

So one of the biggest things that I've learned is I've grown older is that happiness really comes from the inside out . And you start building that inside out with cultivating gratitude . I mean , gratitude now has been a game changer for me . And then the other part of that living inside out is Learning how to take a negative into a positive .

And if you could do those two things , you're gonna live inside out and you're gonna be happier than most people . For me it's , it's been a game changer . You know , I Went from the material world to the inner world . There wasn't ever gonna be enough money , there wasn't gonna be enough cars of sex is your thing . There's never gonna be enough sex .

But that's the problem with the exterior right versus the inner world . So for me that's that's been a big change in moment for my life .

Speaker 2

Your story and how you show up in the world are powerful . Brother , I appreciate you so much . Thank you for finishing that way . I'm gonna let that be the mic drop . The whole episode is incredible . I want everybody to share this with somebody that needs to hear it . But that last piece , like I want you to rewind if you're listening and listen to it again .

And then I want you to rewind if you need to and listen to it again . Just thank you for your continued impact . Thank you for coming on the burn . Every single one of our listeners . We appreciate you . Like , subscribe , share it and don't forget .

This is why we come every single week to bring you stories like Edwin's , because it's so powerful when you understand that underlying burn that ignites that , why , in purpose , it causes you to be disciplined on the days you don't want to do it , and especially after you win , and he's winning big and he realizes by working on that inner , the best is yet to

come and it's the same for you .

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