How to Stop Self-Sabotaging Have you ever felt like you’re standing in your own way when it comes to reaching your goals? Maybe you’ve got big dreams for your business, but something always seems to stop you. That something might just be you . Yep, we’re talking about self-sabotage today. In this post, we’ll dive deep into how to stop self-sabotaging and start making progress toward the success you want and deserve. So, grab a cup of coffee, get comfy, and let’s figure out how to get out of your...
Sep 15, 2022•21 min
When our businesses aren’t growing, we’re struggling with exactly what we want to say and social media feels hard - the problem lies in our messaging. Our messaging is what gets people to care about what we do, and makes us authentic, intriguing and magnetic. It’s the thing that makes someone think, “OMG, this is my person” when they hear what you have to say. If our messaging is in any way wishy-washy, confusing and messy, how do we hone it and make it more specific? How do we start coming up w...
Sep 08, 2022•21 min
Courses are everywhere - everyone’s talking about them, offering them and telling entrepreneurs to create them. I get it, the natural progression of knowledge and growth is making a course about it. But before we even think of creating a course, certain things have to be in place because great content isn’t enough, even if it’s put together beautifully. So what needs to happen before we create a course? Why is messaging so important? In this episode, I’m talking about how to get a course to work...
Sep 01, 2022•26 min
A lot of the messaging we hear in business today is all about fast growth, overnight success, and things falling into place quickly, and we feel bad because we aren’t “successful yet”. Building a really great business takes time, and that’s a good thing. We have to go through multiple iterations to figure out what works, and be the intern in our business before we can be the CEO. If we forced our businesses to grow up faster we’d miss out on the powerful discoveries, market research, and increme...
Aug 25, 2022•22 min
Moms are notorious for letting clutter crowd our space. We rarely feel like we have our own dedicated space in our homes, and we’re always looking for a tiny nook and cranny to work and run our businesses. Decluttering isn’t just about having a cleaner, more organized house, it’s about creating the space that supports our mental and emotional health. How does decluttering put us in creative flow and help us get more done? In this episode, founder of Motherhood Simplified and Boss Mom Virtual Ret...
Aug 18, 2022•29 min
One of the biggest pieces of marketing advice we’re given is to put considerable effort towards writing really good content - that the more well-written an email, sales page or website is, the better it is at connecting with people. The truth is, filling pages with content just to tick a box isn’t just exhausting, it can also work against us. What matters more than the content is the message and its ability to tap into people’s hearts and souls. In this episode, I’m going to share why writing go...
Aug 11, 2022•19 min
Going viral is something many business owners desire and even chase on social media, but does it actually help you and your business? Of course, going viral can draw more attention to your business, but it doesn’t have to be the primary goal behind every piece of content we create. In this episode, I talk about the content that’s best for you to create instead of focusing on going viral. A million of the wrong people are really unhelpful to your business. -Dana Malstaff 3 Things You’ll Learn in ...
Aug 04, 2022•18 min
If you have daughters, you’ve had at least one person say that they are going to be difficult in their teenage years. There are so many cultural stereotypes around teenage girls, and I’m tired of people telling me what kind of person my daughter will be. Where does this negativity come from? How do we raise girls who will break this stereotype? In this episode, mother-daughter relationship personal trainer, Dr. Michelle Deering returns, and she reveals how to respond to negative opinions about m...
Jul 28, 2022•32 min
I've never been a huge fan of doing our own summit because traditional virtual summits are typically a fire hose of content in your face – a massive amount of stuff that becomes overwhelming and ultimately unused. So, we're reinventing what a virtual summit is known for. In this episode, I share a little about how we’re doing things differently so that it’s valuable to you when building your own products and services. Think about the words you really want to own and be known for . - Dana Malstaf...
Jul 21, 2022•21 min
When our partners drive us crazy, we naturally get frustrated, and wait for them to fix themselves - which usually doesn’t work. At the same time, we give our children the love and understanding to be different and to grow in their own way. What if we could apply this concept of conscious parenting to our relationships? Instead of thinking about how our partners need to change, we can actually create what we want by turning the lights on ourselves. In this episode, Beth Rowles, a certified consc...
Jul 14, 2022•45 min
If you sprained your ankle and you couldn’t walk properly, you’d take care of it so you could resume your life. However, when it comes to the pelvic floor, women struggle to do the same. The topic of the pelvic floor is often embarrassing, but if you look closer, it's only embarrassing because people feel it's not normal. Experiencing pelvic floor problems is actually very normal and way more common than you think. It's never too late to work on it, no matter how old you are or how long you have...
Jul 07, 2022•43 min
Is it possible to have babies and successful businesses? Heck yeah, we can do whatever we want, but we can’t pretend that there aren’t challenges that come with running a business and raising kids. Don’t ignore them - embrace them and allow them to exist. The more we acknowledge and lovingly accept the truth of being a parent, the less hard we are on ourselves, and that makes this journey a lot easier. What inevitable challenges will we experience as business owners with kids? What are some of t...
Jun 30, 2022•20 min
As entrepreneurs and moms, our lives are made up of future plans, full schedules and urgency, which robs us of the ability to slow down and focus on what really matters. Sometimes it’s necessary for us to pump the brakes, get quiet with ourselves and pay attention to what’s happening internally. How do we make sure we’re not packing our schedules to avoid our real feelings? In this delightful conversation, I’m joined by the host of the Goal Digger Podcast and author of the upcoming book, “ How A...
Jun 23, 2022•45 min
It often feels like not doing all the things means that we'll miss out, fall short, and fall behind. At the same time, we fail to play big because we don't want to trip and stumble in front of the world. Unfortunately, this makes us fall victim to both shiny object syndrome and getting stuck rather than making progress. In this heartwarming conversation with life coach Deb Blum, we reveal how to stay out of the FOMO trap and also stop playing small in our lives. "Everything ends up happening eve...
Jun 16, 2022•1 hr
How do we raise wonderful, amazing sons if we do not necessarily understand all the things boys go through? First, we need to get away from the idea that boys are simpler. We have to stop thinking that they’re not vulnerable, don’t get hurt, or have a big emotional life. How do we create a safe space for our boys and ensure we do not box up their emotions? In this episode, Tosha Schore, a mother-son relationship expert, reveals how we can build a genuine connection with our sons, and help them f...
Jun 09, 2022•44 min
In today’s world, there’s so much information out there and people are too exhausted to implement what they have learned. How do we stand out, hook our audience, and remain in their minds so they can actually take action on what they learn from us? The answer is choosing your one thing and talking about it with a good story. In this episode, 35+ year advertising industry veteran, host of the Business of Story podcast, and the World’s Most Industrious Storyteller, Park Howell talks about how to e...
Jun 02, 2022•46 min
As Boss Moms, we all have these big beautiful goals and things we wish for the world but we get so stuck in the logistics of our lives. How do we know if what we’re doing right now is building towards what we want in the future? I recently turned 41, and there are so many things I’m excited about, including all the things I’m planning to do in my business. What is my true dream and desire for Boss Mom? In this episode, I’m going to give you a peek inside my 5-year plan and some of the amazing th...
May 26, 2022•31 min
With information so readily available, we see people with no training and experience make it in business coaching and online content, and it begs the question: does integrity matter? If we want to be beacons of hope for our clients and build businesses that make an impact and stand the taste of time, integrity absolutely matters. How people see and perceive our businesses and what they’re known for is important. What does having integrity actually look like in what we offer and how we sell it? I...
May 19, 2022•24 min
As parents, toys and play are a BIG part of our lives, but we don’t often think about what goes into creating, designing and marketing them. The world of toy invention is incredibly fascinating and fun, and an interesting space to build a business. Creativity, invention, and using our brains to cultivate ideas and create wonderful things is something so many of us want to do, and today I’m joined by a woman who not only invents toys, but is also actively coaching toy inventors. What goes into ta...
May 12, 2022•46 min
Success in business always comes down to one thing: branding. With the right branding, we can reach whatever goals we set for ourselves. The only question is, what does the ‘right’ branding actually entail? More importantly, is it possible to get that branding right without adding a ton of work to our plates? In this episode, brand strategist and StoryBrand Certified Guide, Naomi Gee shares the simple, yet effective way to come up with brand messaging that delivers results. 3 Things You’ll Learn...
May 05, 2022•31 min
Being human, a woman and a mom comes with a whole lot of emotions, but we don’t often give ourselves the permission to really feel them. When we suppress our feelings, we’re hiding from ourselves, and operating without some very important insights. As uncomfortable as it is, learning to embrace our emotions is a life changing act that will create more alignment. How do we get into conversation with our feelings, and uncover what they are trying to tell us? Why is deep self-trust so powerful? In ...
Apr 28, 2022•42 min
Social media often feels like something that diverts our attention and causes us to do more than we need to, but there’s no denying that it has value in growing our businesses. The challenge is, there are so many social media trends constantly coming at us, it’s hard to know what to take action on, and what we don’t need to be paying attention to. How do we identify a trend that’s worth following? In this episode, I’m going to share a simple way to decide what social media trends we need to be f...
Apr 21, 2022•22 min
There is no 'right' way to talk about sex with our kids. How we choose to do it is deeply personal, and no one else should ever dictate how we do it. That said, sometimes, hearing how others have done it can be incredibly helpful. The only question is, in a world where it's so easy to be judgmental, where can we actually have those conversations? In this episode, Founder of Sex Ed Rescue, Cath Hakanson shares her suggestions on the matter. Disclaimer: because this episode deals with a sensitive ...
Apr 14, 2022•53 min
For moms juggling family and business, productivity and efficiency can feel near-impossible. Everything we have going on can leave us feeling overwhelmed and guilty about not meeting our goals, but we don’t have to, if we have the right plan. Society tells us that we have to hustle around the clock to be successful, but that doesn’t take a mom’s schedule into account. Is there a way for us to work without burning out? How do we manage our schedules and to-do lists in a more purpose-driven, align...
Apr 07, 2022•37 min
Traditional, high-pressure, hustle-based live launches don’t make sense for moms, but even in an evergreen model, we still have to release stuff. Is there a way to do a launch without the usual nail-biting urgency and stress? Instead of jumping straight into a launch, a pre-launch is a much better way to build buzz and momentum, while still creating the space to build a relationship with people. How do we use our content as the machine behind a launch? Why does a pre-launch strategy better serve...
Mar 31, 2022•39 min
Capturing those special, uncurated moments in our children’s lives and holding onto their stories is on every mom’s priority list. However, with everything we have going on as parents and business owners, traditional scrapbooking can be daunting and overwhelming. Don’t you just wish there was a really easy way to get all the photos out of our phones and into a book? Well…there is. Chatbooks is an app that’s simplifying how moms capture memories, and the story behind its creation is as awesome as...
Mar 24, 2022•44 min
No matter how much we want to succeed, our brains have a tendency to sabotage us, and sometimes, the only way to move beyond that is by completely breaking down our existing ways of thinking. So, with that in mind, today I want to let you know the only reason you’re overwhelmed or not getting the results you want is because…you’re selfish. The real question is, how can you kick that self-defeating selfishness, once and for all? In this episode, I’m sharing a tongue-in-cheek (but effective noneth...
Mar 17, 2022•22 min
We try a lot of things to stand out to consumers, but at the end of the day, being ourselves and embracing our stories will always be the most effective way to capture their attention. How can we get better at honing in on our personal stories, so we can use them in our messaging? Do we risk isolating anyone by going deep on the things that have meaning for us, personally? In this episode, Founder of EllieGirl, Ellie Dote shares to leverage our stories in our branding. Your brand really needs to...
Mar 10, 2022•47 min
Niching down is essential for a successful business, but that doesn’t mean it’s easy. Far from it, finding a niche is one of the hardest decisions a business owner will have to make. What is it about the idea of narrowing down our scope that scares us so much? More importantly, can we push past that hesitation, so we can see the benefits of niching down? In this episode, I’m sharing why our brains don’t want us to niche down, and how we can do it, anyway! Our brains tell us we’re different from ...
Mar 03, 2022•29 min
I want to live in a world where moms never need to feel guilty about purchasing business courses, because they know they’ve made the right decision. The only problem is, when everyone’s marketing is so enticing, it can be near impossible to pinpoint what’s right for our specific needs. How can we look beyond the shiny marketing and identify the kind of courses that will work for our unique businesses? Is there a way to distinguish courses that wouldn’t be able to serve us? In this episode, I’m s...
Feb 24, 2022•26 min