How Kelly created $70k revenue in 30 days while navigating chronic illness

Kelly Ruta is a CEO/Owner Development Strategist.

She helps her clients to remove internal obstacles - mental, emotional, and behavioral - to allow them to take aligned action in business that helps them achieve their goals with much more ease.

A clinical psychotherapist for 20 years, Kelly left the field eight years ago and opted for self-employment.

She wanted to pursue a calling to serve more, be more profitable, and fill a gap in the online mindset coaching industry where she saw a real opportunity to raise the bar.

Kelly came to Tara because she was chronically ill, and running a business with nothing left in the tank.

She wanted the support and partnership that comes from investing in her business, without the pressure to work harder or ignore the very real and significant health issues she was navigating.

Kelly needed to be able to focus on what activities would be the most impactful, not only for her revenue and profit but also for her much-needed downtime and nervous system regulation.

Kelly focused on creating an offer that she could sell to her best-fit clients with the support of a team, to help make the delivery of her services more easeful.

By focusing on categorizing her high-quality leads and nurturing the conversion, Kelly enrolled $70,000 of revenue from sales made via email or easeful conversations within a 30 days period.

Kelly focussed in on her best-fit client and created a premium offer with a differentiated strategy that could be successful with the support of a team.

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