How to Get Out of a Content Slump

If you’re an online service provider, influencer or someone simply looking for help with content creation, you’re in the right place.

You already know you need to consistently put out highly valuable, impactful content to grow your brand, but that’s often easier said than done. Maybe you’re struggling to create content that hits home with your ideal clients, or you’re just not sure what you “should” be posting to gain traction in your business. These are common struggles that you absolutely CAN overcome – and I’m going to show you how.

Today I’m sharing ways I help my clients create a solid content strategy as well as strategies for navigating out of a content slump. You’ll get my tried-and-true tips for targeting the people you’re trying to reach, putting yourself in your potential clients’ headspaces, getting inspired when your creativity is nowhere to be found… and so much more!

In this episode, I cover:

Keeping a running list of your ideal clients’ pleasure and pain points and using it to create a content strategy [6:25]

Conducting market research interviews to help you better understand and connect with your ideal clients [12:25]

Banking your content so you can reuse it later on (note: there is NOTHING wrong with doing this!) [16:45]

Why it’s not realistic to always rely on your motivation, inspiration or creativity when it comes to content creation [22:50]

Investing in a copywriter to help you create fresh content – even on a short-term basis [24:15]

Lynette’s copywriter: Jessica Boehm, jessicawboehm@gmail.com (she’s accepting new clients!)

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/