On today’s episode of The Art of Paid Traffic, I’m joined by a student of mine, Allison George, to talk about how she markets her family’s golf course with Facebook ads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In 2015, Allison was voted as the “8th Most Innovative Person in the Golf Industry” by Golf, Inc. Magazine. Allison’s golf course is outside of Des Moines, Iowa and for years she did th...
Jul 12, 2017•46 min•Ep. 145
On today’s episode of The Art of Paid Traffic podcast, I dive into:How to Set Up Your Facebook Ads For Success -- June 2017 edition. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help My goal with this episode is to give you a roadmap for navigating your Facebook ads set up in Power Editor so that you’re giving yourself as much chance as possible to succeed out of the gates. This is a step-by-step walkt...
Jun 28, 2017•54 min•Ep. 143
On today’s show, we’re talking about evergreen webinar sales funnels with professional speaker and course creator, Grant Baldwin.Grant is the founder of TheSpeakerLab.com and through his online course, teaches people how to find and book paid speaking engagements. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Today he shares how he sells his program through webinars -- both live and automated -- an...
Jun 21, 2017•1 hr 5 min•Ep. 142
It’s been awhile since we’ve done a Q&A here on the podcast, so today’s show is a big ‘ol Facebook ads Q&A. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help I’m going to be discussing and answering questions about: How to hack Facebook ads social proof (likes, comments, shares, etc..) that you’re getting on an ad and use that same ad (with all the social proof) to target new audiences. ...
Jun 14, 2017•38 min•Ep. 141
On today’s show we’re talking about e-commerce and marketing physical products online, and joining me to share his insight and experience is Steve Chew from mywifequitherjob.com. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Steve runs an e-commerce site called Bumblebeelinens.com which he started with his wife back in 2007. I’ve known of Steve for a few years now, and whenever I’ve heard him speak...
Jun 07, 2017•49 min•Ep. 140
On today’s show, we’re talking about the Facebook ads strategy that was used in a Kickstarter campaign that reached its goal of $150K in just 17 hours and went on to raise a total of $441K. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help And joining me to share how he did it is Justin Richard from Convert Marketing, a Facebook ads agency in Santa Barbara, CA. Justin is actually a student of mine and ...
May 31, 2017•45 min•Ep. 139
On today’s episode, we’re talking all about Facebook ad “Objectives”. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Specifically…What’s the difference between each ad Objective, Which one to choose, How to use them, What they mean in your Facebook ad campaign, And, some exceptions you might want to make when it comes to choosing your ad Objective. Please click here to give an honest Rating...
May 25, 2017•30 min•Ep. 138
On today’s show, my good friend and entrepreneur Amber McCue joins me to talk about how her local photography business lowered their cost per sale with Facebook ads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Specifically, we talk about how she markets her boudoir photography business on channels like Groupon and LivingSocial but also started testing Facebook ads. After months of frustrated test...
May 17, 2017•49 min•Ep. 137
It’s been awhile since we’ve talked about copywriting here on The Art of Paid Traffic -- how to write better ad copy, copy for your sales pages, emails, opt-in pages... Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Well, that changes today because I’m pumped to welcome my friend and copywriter Kira Hug to the show. Kira is the host of The Copywriter Club podcast and an amazing conversion copywriter...
May 10, 2017•57 min•Ep. 136
This episode is Part II of my interview with YouTube ads expert Tom Breeze, where today we continue the conversation around what’s working right now with YouTube Ads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help If you’ve not yet heard Part I in last week’s episode, make sure to check it out because we discuss: The mindset needed for successfully advertising with YouTube ads, Why people are starti...
May 03, 2017•37 min•Ep. 135
It’s been awhile since we’ve covered YouTube ads on the podcast, so today I’m welcoming back Tom Breeze, CEO of the YouTube ad agency, Viewability. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Tom was one of the original guests here on The Art of Paid Traffic (episode #6) and a lot has changed since he was on the show -- especially what’s working right now to get quality leads & sales with You...
Apr 26, 2017•41 min•Ep. 134
If you’ve ever wondered how you can create a thriving online business while having a full-time job… Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Or, if you’ve wanted to take an in-person business that “relies on you” and scale it online... This episode is for you. Please click here to give an honest Rating/Review for the show on iTunes ! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-K...
Apr 17, 2017•55 min•Ep. 133
If you’re running Facebook ads at all, you’ve likely considered how to get BIGGER results from your campaigns. On today’s episode of the podcast, I’m answering your Facebook ads questions -- many of which were submitted over on my Facebook page. We talk about topics around targeting, how to get bigger results from your Facebook ads, what do you do when your Facebook ads aren't converting, how to evaluate your ideal client’s current advertising strategy, collection ads, and more... Cut your le...
Apr 12, 2017•29 min•Ep. 132
Ever tried scaling your Facebook ads only to see your costs increase? If so, I feel you on this. It can be one of the more frustrating aspects of Facebook ads. And, unfortunately, it’s all too common because most people approach it the wrong way. That’s why on today’s episode of The Art of Paid Traffic, I’m sharing best practices and proven tips & strategies for scaling your Facebook ads... without ruining your results. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!...
Apr 05, 2017•28 min•Ep. 131
I’ve been getting a lot of questions lately about Facebook Messenger Ads, and in today’s episode of the podcast, I’m sharing my recent experiences with them. A few episodes back I shared the behind-the-scenes of our most recent launch of our new program The FB AD manager and within that, talked about how we tested Facebook Messenger Ads during the launch. We spent just $105 on Messenger ads and we directly attributed more than $9,000 in sales to them. #boomshakalakaNeedless to say, I’m sold on t...
Mar 29, 2017•20 min•Ep. 130
On today’s show we’re talking about landing pages, specifically, the biggest landing page mistakes that people make (and how to avoid them). Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help And, joining me to share these mistakes and best practices is Jeff Wenberg. I was recently introduced to Jeff and learned that he was the Group Coaching Manager at LeadPages, where over the past few years, he’s rev...
Mar 22, 2017•31 min•Ep. 129
In this episode of The Art of Paid Traffic podcast, I take you behind-the-scenes and break down our latest Facebook ads launch. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help We just wrapped up the launch of my brand new program, The FB AD manager, and it blew away my expectations on every front. So today on the podcast today I thought I’d share with you the lessons I learned during the launch, spec...
Mar 15, 2017•31 min•Ep. 128
Today we’re talking about a topic that doesn’t get discussed a whole lot but is UBER important to get a handle on…...the importance of the legal side of paid traffic and running your business. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help And to share her expertise on the topic is my friend Annette Stepanian, an attorney who specializes in working with entrepreneurs. I asked her to come on to the s...
Mar 08, 2017•44 min•Ep. 127
On the podcast today, I’m trying something I’ve not done yet on the show…This is an encore of one of the most requested episodes we’ve done yet on the show. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Episode 126 is an interview with my friend and former student, Robb Bailey, who has built a very successful Facebook ads agency for himself -- an agency that specializes in managing Facebook ads in ...
Feb 27, 2017•48 min•Ep. 126
It’s been awhile since I’ve answered your Facebook ads questions, so on today’s episode of The Art of Paid Traffic, we’re doing a Q&A that focuses on maximizing your Facebook ads results... Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help If you’re using Facebook ads to market your business, you gotta keep up-to-date and today’s episode will help you do just that. In addition, if you’re considerin...
Feb 15, 2017•22 min•Ep. 124
Getting leads for your business is great but if you’re not able to convert those leads into paying customers then you’re wasting money. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help And a great way to convert leads into sales is through email marketing -- something most all of us can be better at. On today’s episode of The Art of Paid Traffic, email marketing expert Andre Chaperon joins me to share...
Feb 08, 2017•41 min•Ep. 123
As a listener of The Art of Paid Traffic, you might know that one of my favorite things to do is case study my students and to highlight the successes they are getting. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help On today’s show, I talk with Mike Barnet, who’s up to big things in the local business marketing space. Mike has effectively used his skills as a videographer (honed through years in the...
Feb 01, 2017•42 min•Ep. 122
Want to have a business managing Facebook ads for other businesses? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Maybe you’re trying to get your online business going and want to supplement your revenue with a side hustle… Or maybe you want to learn Facebook ads so you can have a full-time gig managing ads for other businesses…Maybe you’re already really good at Facebook ads and now want to create...
Jan 25, 2017•24 min•Ep. 121
On today’s episode of The Art of Paid Traffic you’re going to learn how an entrepreneur and former Air Force officer, musician, and youth pastor launched two successful planner/journals over the past year and a half -- one is a Christian planner and the other a Catholic planner…...and how his Facebook ads strategy helped him get each of these businesses to multiple 6-figures in a very short amount of time. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of ...
Jan 18, 2017•32 min•Ep. 120
Welcome to a short, “in-between” episode of The Art of Paid Traffic podcast where on today’s show, you’ll learn the Key to Successful Facebook Ads in 2017. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Really, this is the key to any paid traffic whenever you’re running it. You see, paid traffic is a mindset. It’s a mindset of being willing to put in the work to test to find what works. It’s the peo...
Jan 13, 2017•17 min
If you’ve been listening to the podcast for any period of time now, you know that video is where it’s at -- especially on Facebook. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help In 2016, Facebook made it a huge priority to show more video in the News Feed and it became a massively effective advertising strategy to build trust, relationships and sell. Video in 2017 is shaping up to be no different. ...
Jan 11, 2017•38 min•Ep. 119
On this week’s episode of The Art of Paid Traffic, we’re diving into some SUPER interesting stuff with returning guest, Scott Voelker of TheAmazingSeller.com. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help Scott is an expert in private labeling and selling products on Amazon through their Fulfillment by Amazon or FBA program. He’s been doing it for a long time, he’s got a great podcast on the subjec...
Jan 04, 2017•41 min•Ep. 118
We’ve all heard “the money is in the list”, right? Well I made a BIG mistake with my email list recently. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help You see, I removed almost half of the people from it a couple weeks ago. Yep, you read that right -- I cut almost HALF. That wasn’t my mistake, though. Removing people from my email list was completely intentional. I wanted to get people off there w...
Dec 28, 2016•20 min•Ep. 117
I know it tends to be a lot of fun to focus on the strategies and results in online marketing… Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help You know...The 6-figure funnel strategies…Using paid traffic for 7-figure launches…The “click-worthy” stuff, if you will. But deep down, I know (and I hope you know!) none of that stuff matters unless you’re able to communicate your value in a way the connects...
Dec 21, 2016•39 min•Ep. 116
It’s no secret that things on Facebook are constantly changing. Recently they made a ton of updates, changes and enhancements that have a big impact on the overall advertiser experience. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17! Visit The Art of Online Business website for Facebook Ads help That’s why this week, I’ve got a solo episode for you over on The Art of Paid Traffic. This show will save you a ton of time and confusion, because I’m covering the ins...
Dec 14, 2016•28 min•Ep. 115
