How wonderful is Gorgias with Rachel Fefer

Welcome to Talk Commerce, where we explore how merchants, agencies, and developers experience commerce and the communities they work and live in. This week we interview Rachel Fefer with Gorgias. Rachel talks about customer experience and how ecommerce merchants need to “Step up their game” for customer experience online. We go over some real-life examples of great and not-so-great customer experiences. Rachel walks us through the time to respond to a request (How long is too long), personalizing the experience and data silos. This is a fun and informative interview. This episode was recorded on July 8th, 2021