Richard and Demi Weitz - podcast episode cover

Richard and Demi Weitz

Jul 01, 202036 minEp. 117
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Episode description

When the coronavirus lockdwon began in march, WME partner Richard Weitz was like any father looking to find a way to celebrate his daughter Demi’s 17th birthday amid the pandemic. From that humble start, the two have built the Quarantunes franchise that has raised $6.7 million for coronavirus-related relief efforts around the country. Here the Weitzes discuss the spark for the fundraising effort, the hurdles they overcame and how they recruited partners such as Goldman Sachs and Alliance Bernstein to help drive big-dollar donations.

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Transcript

Speaker 1

Welcome to Strictly Business Varieties weekly podcast featuring conversations with industry leaders about the business of media and entertainment. I'm Cynthia Littleton, business editor for Variety. When the coronavirus lockdown began in March, w M E partner Richard Whites was like any father looking for some way to celebrate his daughter, Demi's seventeenth birthday amid the pandemic, so he called a piano player friend of his to serenade her via Zoom.

From that humble start, Richard and Demi Whites have built the quarant Tunes franchise that has become a buzzy Hollywood invite, featuring musical performances from an array of top stars. Along the way, they've raised six point seven million dollars in

counting for coronavirus related relief efforts around the country. Here, the veteran agent and Demi discussed the spark for the fundraising effort, the hurdles they overcame, and how they recruited partners such as Goldman Sachs and Alliance Bernstein to help drive big dollar donations. Richard White's partner at w M E and Demi Whites Thank you both so much for

joining us. Thank you. We're so excited. Richard, as I said, as a partner at w ME, a very senior agent, somebody who's one of these people that knows everybody in town and knows how this town works. Demi is Richard's

seventeen year old daughter. And you too, have really been a kind of a godsend to the Hollywood community because you have spent your quarantine time assembling these incredible what you have come to call quarant tunes webcasts with a lineup of musical artists and special guests that would rival any summer festival you know, were we able to have

such things. And you you YouTube the way to put to put some of that fun festival spirit and unexpectedness into into Zoom webcasts with an I mean, the the array of talent, everybody from Randy Newman to Charlie Pooth to Alan Mancon, Josh Groban, Michael Bolton, Billy Ray, Cyrus, it and on and on. It does not get it does not get more fun in the circumstances that we are all living through right now than one of these

really fun foreign tunes. As a viewer, I can tell you part of the fun is just going through the all the Brady Bunch squares and figuring out who is who is watching. And you've done all of this for amazing causes and raised At this point, you've been doing it for almost two months. You have raised more than three million dollars for a range of causes. It's really just it's a testament to people putting nose to the grindstone and really making it happen. I want to unpack

that a little bit. So first of all, tell us I know that there's a kind of a sweet story about what sparked this whole thing. Tell us about the initial spark of the idea to do a music themed webcast. So I turned seventeen at the very beginning of Quarantine. It was the beginning of spring break. Zoom was very new. Everyone was very strict about social distancing. My dad wanted to do something special for me, and this piano player from Chicago reached out to my dad asking him to

help and find work. So my dad set up a surprise party seventeenth birthday for me, which I actually did know about, but I gave him some of my friends phone numbers and about forty of us went onto Zoom that night, and this piano player, Dario, started serenading me and my friends with Don't Stop Believing, some Billie Eilish songs and some other like new music. And I love Dario, he's been amazing. This whole thing started with him, but it wasn't really my friend's jam. It was very awkward

because Zoom was new. Like I said, it was just someone singing to us and we didn't really know what to do. Everyone was staring at me. It was like, Dad, I love you, I love this, but like this is so uncomfortable. My friends keep texting me, can we can we turn this off? So my dad got together about forty of his clients friends, high school friends and family and Dario and they did another Zoom later and I was still on because what else was I going to

be doing on my birthday in quarantine? So do you want to take it from you? So for my good friend Melvin Maher, he had signed up for Zoom, I had no idea what it was. You know when I did it was it was free for forty minutes and the match with a hundred people. So he paid for it because he was doing conference calls and so we had about I don't know, sixties seventy people, and I called my friend Debbie Gibson, who I've been friends with from twenty five years, to say, hey, come on, what

have the piano player? You love this right? You also didn't know that you couldn't simultaneously sing with two other people. So she's like, yeah, this is great, just sing something. So she gets on her piano herself. So she starts singing a bunch of the hints all in My Dreams and Lost in your Eyes. And then who comes on next is my friend and Melvin's best friend, John Mayer. And I'm over here and just being like what because I'm also very very big John Marathan. So this was

like the coolest birthday ever. I had to say that. Debbie Gibson and John Mayer were just going back and forth with this piano player Dario, and we were just all hanging out in our own houses, just like connecting, and they were talking and playing music, and then they sang Happy Birthday to me, and I was like, hey, John, can you sing New Light? So my dad's been this nickname, the Sniper has been coined for my dad because he always asked people to perform, but I'm the original Sniper

because I asked John to sing New Light. And from this experience, it was very, very positive and just a way to kind of clear your mind with what was going on in the world and just have fun and connect. So people in their beds, on their sofas, have some wine. I mean, come on the beginning of Quarantine, when you there's nothing on TV, you can't do anything, You're like, how long is this going to be? It was just

the social kind of platform. Well instead of FaceTime a bunch of your friends, it was like, here you go, here's a link, and everyone showed up, even ll cool J showed up, my parents, my high school friends, a couple of clients, a couple of ex clients. UM. Just really about community. And so the next day I was like, this was great, Daria, let's do it again. And so an hour before I'm like, what what made it so fun? And um? And so it was really the Debbie Gibson

and John Mayern. Here's a couple of celebs. It wasn't meant to do anything else. So I called up my friend p K. Kemsley, who manages Boy George, and said, I don't We're boy George is um, He's like, he's in London. It's gonna be four in the morning. Okay, Well I was just thinking if he was here, why not? And then I called Rick Springfield and his manager Wayne Sharp and and Gil holding his agent but we represent and I work with Rick, and we finally gone and goes, yeah,

I'll do it. So we get on on Saturday and like, within the first two minutes of people coming, there's georgeo down and like, who was that? I couldn't see him. It turned out that boy George actually was the first person. I was like, are you kidding? And then all of a sudden people started sending the links to other people and we maxed out at a hundred and so he was trying to sing Karma Chamillion with the piano player, and that's when I realized, you can't, you know, assimulate them.

They don't think you jy. I were actually in fairness and we were really doing like a Tonight Show thing where we were just like co host. But then what happened was it started to become more than that. And so what what really happened was the next two zooms, which were casual, we had Josh Groban he did to Um Simon garf Uncle songs Um I had Clive Davis on. He started talking about how great that was, which was America and Bridge over Trouble Water. Clive I asked, how

did you signed Somon and garfuncily gave some stories. Tina Fey was putting her daughter in bed and was watching or listening and then on the chat grobing, you're killing me singing America, And so it just started to have a casual, very private vibe. It wasn't until I decided to invest in Zoom and go to the five person level that Friday night people started getting ahold of me,

saying we'd love to participate. And that was also the night the day that that Bill Withers had died, and so I was like, well, I know Michael Bolton, Let's get him to do lean on Me. And then Billy ray Cyrus did five or six songs Alt and we did I Am, I said, and and he did Old Town Road and we started to go and it got deeper in Blink one, eight twos, Mark Hoppiss and the War in Treaty and it was like yeah, it was like, oh my god, Madison Love. There were like singers and

songwriters too, that we're on go ahead. And then the next day, which was Saturday, So that really was our fifth zoom and what I considered to be the first of what became quarantined. I just want to say that the the r W Quarantunes was not named by myself for me. It came by Jeff ross Um, the comedian. The comedian, he's been on there with us. But it was that Saturday where this pivoted from h okay, let's have fun, let's sing songs. This isn't that too, Let's

do good, let's make a change. We're raising money for charity. So that morning, my dad does a sound check, or my dad and I do our sound check now with the artists. And I was sitting in the kitchen with my dad and I was like, we have this platform. There was some traction on this. We have a group of people. It's gone a bigger and bigger and bigger. I understand my privilege. I am living in a dream. This is not normal. The people I'm speaking to, what

I am experiencing. I am so privileged and so humbled, and I'm so grateful. That's what I meant. I'm so grateful and I'm so privileged. And I was like, you know what, like, we're gonna raise ten thousand dollars, We're gonna do this. So I switched the narrative and I was like, I made a go fund me. I sat down, I was like, okay, Dad, like what should I write? Like?

How much information do I write? And we chose us the Bond Community Clinic that was um party known as the l A free clinic and my wonderful organization that helps a lot of a lot of people. Indeed, I've had journalist friends that between gigs, you know, but for the Sabbat or that, but for the free Clinic, would have really had a hard time. It's a wonderful organization. Well, I've been the president of it for for six years.

And in fact, um we're having a r W Quarantine Collaboration slash no gala on Sunday that is going to be great. And we raised and we're gonna raise more money for that. But DEMI wanted to raise ten thousand dollars, and I said, DEMI put the goal at thirty thousand dollars. Okay, let's just go for it, spoken like an agent. Well, also, I just figured ten thousand. Okay, I mean, I don't know if we're gonna get that far. And Demi and her charm started, you know, showing a sign we didn't

know how to do. In the chat, she figured it out and then tell what happened. I made also an Instagram account. I was like, you know what, like, I'm gonna put the link there, We're gonna go for it. We're gonna raise ten thousand dollars. And by the end of the call, so three hours later, they're now like four to five hours of the zooms. They're a bit lengthy,

but um, we raised thirty three thou dollars. And then the next day we had raised forty eight thousand dollars and someone called my dad and was like, hey, I want to be anonymous, but if you reach fifty k, I will match it. So within I had to say this, but it wasn't the next day. It was five hours later that we had gotten That same day he had said, if you reach fifty thousand, I'll give you, I'll match it.

So it was within six hours that we started that we ultimately raised a hundred thousand dollars, so that that answers one of my questions, which was the you know, sort of the spark of the desire to make it charitable. You obviously have a have a long connection with the Saban, the Saban Clinic, so that it sounds to me like DEMI that you know Saban is something that you've been aware of and that you probably worked worked out. I know they have a lot of they have a lot

of events. Um so, but but again, you did the go fund me. You didn't really talk about it with your dad. You just decided we're going to do that. I the spark for that to to now several weeks, you know, so many weeks later, to be at three million dollars, that must feel, that must feel fantastic. It's

been surreal and so eye opening. And we every every year our family will buy they have this like adoptive family thing, and we've been seeing the same family every year where we hang out with them, we get them basic necessities and fund presents for Christmas. So that's why we chose the Subon Community Clinic because it's very near and dear to my heart. My dad's are and my

mom and brother as well. So then the next weekend we chose Cedar Sinai because um yeah, which we were doing it for l A. We wanted to do it for the front line workers and other employees, and we kind of got this momentum to turn it into an informative piece as well to know where the money is going to. The first one was a learning curve and the next weekend I interviewed Artocho, who it's a very high position at Cedar Sinai, and that was amazing, and we had some nurses on with us, and it got

a little bit bigger and bigger. But never in a million years when I made the go fund me that day, I just wanted to do something good and try and do a little part. I thought I was dreaming when I said ten thousand dollars, I didn't think that was possible. And now it's be at three million at a blink of an eye. It was like each week I was shocked, like I couldn't even imagine how much money we were making.

It was so powerful and it's been so powerful. And that second week when we had cedars, I had also chaired the gala the last two years from them, so again it was it was an organization that I had direct relationship with but also being one of the premier hospitals in the world, especially in Los Angeles, and what they were doing, and when you found out that the employees and then nurses are putting themselves in danger. And remember this is the beginning of it, where everyone was scared,

their intense happening, We couldn't go anywhere. Okay, this is not where we are today, although it's still brutal, it's been we people have figured out ways to to to to minimize. Yeah, but this is remember where we were at um that that time that Demi interviewed m R Chow right before ten minutes before marre Garcetti said I'll come on, and he came on, and that really pivoted us from a fun kind of family zoom with friends

to Wow, this is becoming legitimize a show. And so we had that and then to be followed by Randy Newman singh I Love l A. And then have James Bay and then to start having all these unbelievable artists, both modern or legacy. We had Liam Payne, We've had Charlie Pooth, We've had Um Barry Manelu and Barry Gibb and n A day later, to rise up. We've we've really programmed it to to be around the theme of kind of what we're doing, and um, we're producing basically

a live aid a concert every week. We would do to two concerts or productions every single weekend and a kind of turned out to be a lot, and we're so happy to be doing it. So now we put all of our energy to make one amazing show for the weekend. Well well, well one, we're starting it that way.

But we've had such support. I wanted to say that the money that we've raised, and and and Demi her enthusiasm and her questions and her passion by interviewing Mary Garcetti, we've interviewed or Demi has Mayor Keisha Bottoms, who over the last clearly quarantine and what's been happening in our life right now, has had such startup. She is such a wonderful and giving and smart and articulate Mayor of Atlanta.

And we've had Mayor Cooper from Nashville. We've started to have ye, Governor Newsome was on that's what it's that's really what cynthy when it really started to change. And what I was going to say is the money that people have given have been anywhere from five dollars to some substantial money. This is not a gala that we're used to where each each studio and network are giving fifty dred thousand. In fact, I didn't even ask any

of them. This is individuals, brick by brick, dollar by dollar giving and mostly people doing it every time UM to participate. It is not elitist, It is not UM supposed to be anything more than if you get on it, We've invite you and if you've asked, We've done it. Like I've had I've had different agents from agencies, I've had managers. It is we have not picked and show show. We've not chosen or not chosen people due to where they work. This is a community and this has really

been meant to help people's state of mind. You have to remember so many people have been isolated, so many

people have not gone out of their house. Okay, they do not have a favorite, as you know, and that is what if you start to go week by week where it's been, it really built up and I think it really became appointment television to be honest with you for people and still is let me ask you how so especially early on before because you you know, as this grew and you've got these amazing names, you know, not surprisingly you had you had, you know, press coverage

about it, so that so that the you know, there's social media coverage, there was traditional news coverage. But before that started, how how was it for you when you were calling people, when you were calling Josh Groban and people, you know, excuse me, how was it for you before you had kind of the the buzz and you were just starting and you were calling people like? What was that conversation? Josh? Can you come on and sing a

few songs on this thing called Zoom? Like? Did you have to explain what you were trying to do with people? Did they get it right away? Again? I want to go back to the beginning. First of all, as um as far as the press is concerned, the two or three people that started it off were invited to the birthday post birthday, just hang out right. I happened to know them. I didn't. I didn't ask to have pressed.

I didn't ask for articles the e news thing. The two of people are are are good friends of mine that have we on it, Their kids loved it, and I can we do something about it. So everything has been authentic. I didn't go out or DEMI has not gone out to do anything more than to raise awareness. And because there was nothing else like this going on, it just was something to write about to answer the question.

Josh Groban is a friend and client, and because he has a piano, I just said, hey, just do it right, John, there's a guitar. I didn't ask people to do it to make it be a concert. That wasn't where it started. It was just dropped by We're still gonna have Dario seeing you know, Billy Joel and Hall of notates and don't stop believing and have people kind of have a

good time. It wasn't until it started to get past Josh when people that I knew said, hey, you know my friends was so and so and friends with this person. And I will give credit to my partner at W and ME, Kirk Summer, who really put me in touch with some incredible artist like Tim Booth of James and and and and Hosier and and James Bay and some younger people. But before that, during the time when it was hard today to get people, I wasn't doing it

for anything more than a good time. And then when it started as a charity component and DEMI started to really show a clock countdown on how much we've done, like we started ten thousand, forty yeah, five hundred thousand, eight hundred thousand, one million, one million, like each week the number one up, and that was really really cool to see. Can I ask you are there any UM?

I'm assuming everybody does it? Does it for charity, for charitable all the artists, nobody is being compensated, and then have an asked. They just want to be part of it. They know. The narrative now is we've changed UM the charity every week from the l A Food Bank, United Way locally for greater Los Angeles than nationally. The hospitals we didn't left the eleven public New York City hospitals

that have no money, no development costs. These are this is the worst of the worst from Bellevue, which is the you know, one of the well known names UM to those in Queens and the Bronx UM We've had. We had these doctors and nurses. Come on, you should tell what we did a Mother's Day. We we wound up UM giving a rewarding six UM frontline workers because they weren't all all all. They were not all females, they weren't all nurses. We did too from New York.

We did one from Sabond, we did three from Cedars and and we partnered with the Four Seasons Maui who was giving them five days to be able to have a vacation when this is over and and put them up and fly them. And one of the frontline workers started crying, saying, my husbands been passed away twenty years ago. I haven't been on a vacation in twenty eight years. You don't know what this means for me. I can

never really afford it. And so for that to see that happen and to have community, and that came from inviting people to be on That was from my friend Julie Freeman said, we need to do something. I mean, Cynthia, you've been on these zooms as a friend, not even as a reporter. You see how genuine it is. We own you want people to enjoy, to raise some money and participate, and to see where Demi started and her growth as a teenager to what this has become as

a father. I couldn't be more proud of that. But we are still humbled by it, and we still have a ways to go, because this COVID is not is not you know, ending anytime soon, know though people it's the summer start and people think that it has in different things in the news have really kind of put it to the back burner. But now you're seeing Dr Fauci and your talk about how how in many cities

it's now spiking. So when you ask if they're different charity, they're doing because they want to be part of it, and because they're trusting and because the people around them know that it's good. And that's been the most rewarding for me to get people say, yes, how have you because clearly with the as they get longer and you have more artists, I mean, Richard Endemi, are you producing it? Are you saying okay, you know, Randy Newman is gonna

come on and then the mayor will speak. I mean somebody must because it's it's it's pretty you know, um, it's pretty well done. It's not everybody trying to jump in and talk at the same time, which we all know is that is not a productive process. Well, Cynthia, to answer that, first of all, Coco Weaver, my assistant and our executive producer, the best person ever. She helps running with us, so she's on the side like muting people, letting people in the waiting room. So that's been really

really helpful. But we kind of have a rhythm now. The beginning is kind of like an in possession. We give a little speech introducing the new people that are on, just saying hi and to what and like what we're doing, and then after that I will have a conversation with someone from the organization that we're doing. So for example, when we did the United Way, the national one, I interviewed Susan McCormick and Mayor Bottoms, which was in doable. So I would say, hey, guys, we raised this amount

of money. Today we're shifting to the United Way for seven different cities. And then I asked them what there. It's a conversation, I asked them. It's a different question for each organization, but basically along the lines of what their work is and what we can do and how we can help and how COVID has affected them. And then it will just be a conversation. And then we get into the music and my dad will call them people and be like, hey, Charlie Pooth, are you there?

And then he'll come in and they'll have a conversation. But he might pique someone's interests and some little kid might scream, Charlie, I love you so much, or some other artists might be like, hey man, nice to see you. It's like to answer your asked, but to answer your question there was not It was random. I would just call on people about how I felt. It is now a little more structured. When we did the last show, which we'll get to, um, it was very much you

knew where you are in line. Now I give you a window of a half hour because it always winds up going longer. Um. I have produced it. Producing it is like me and my bad look at my Spotify saying okay, what's the feel and when do we need this song? And and also because we have artists from London and New York and Nashville. I've been making it earlier. We do Saturdays at once so that I could get people. I've kept people up till two or three in the morning from the UK Rick Astley or so we've we've

kept them up. I'm trying to be a little more um um uh controlling and also I think a little a little more organized. But no, it even even when you get a compliment from Kenna Erlick, who has been doing the Grammys for forty years, who says, you know, you're doing a great job, I think it's a compliment. I've really enjoyed it. But it is free flowing and it is not it is not like a TV show. So no, and I think I know the answer to this. But the business reporter and me is curious, do you

have any um rights issues? You know, we all know publishing. You know that that that you know people people get paid for their songs and their I P. Is there any people kind of just grant you kind of a waiver for that because it's private. That was our issue. We really wanted to do something public, but also because it's private, people are more open to telling stories and stuff.

But due to copyright reasons with the song with songs and like that issue, that is why it is not a one of the reasons why it is not a public one of the reasons why again I go back to, it's not that it's elitist. If what it is is there's a max it was five now a thousand and when we we just had one thousand people on the other day or zoom crashed. Yeah. So what happens to you is is that the business part of it is, I can't because so many people to answer what you asked.

They haven't written it. Some of are a songwriters, some of them were in bands where where there's been some bad blood and um, and so I have been asked by several people, not many. This is private right, um. And by the way, a lot of people do covers of songs. We're not. It's privately recorded. We don't put it out there unless there's a little snippet for you know, five seconds, but that's it. Certainly reasons and we asked people not to instagram, um or put on Facebook at

least with sound the performers m hm hm um. And tell us about you know you kind of before you took a little bit of a break because of because this world just can't does not seem to be able to calm down. Before you took a break, you hit another new I uh. You gave people a glimpse at at a venue that a lot of us wish we were sitting in with a nice salad and a nice glass of wine. Tell us about how you how you

arranged for a performance of sorts at the Hollywood Bowl. Yeah, well that that really came jokingly with Kirk Summer again, as these zooms were becoming more popular and we were getting bigger names, like real headliner names. Um, he said,

what's next for you? The Dodgers Stadium, the Greek Theater, the Ohiowa Bowl and uh, that week the announcement to come out that that the Bowl was gonna be closed for the first time in years, and I go, we should do in the Bowl and he ran with it and connected me to Joanna Reese, who runs the l

A Phil and who's incredible. She loved the idea. But the Hiddo Bowl is controlled by the County Okay, so um, she's in charge of Disney Hall, she's in charge of UM, the Ford Theater and the Bull But she loved it, and we figured out a way that we could maximize um raising funds for YOLO, which is the Youth Orchestra of Los Angeles, and for the l A Phil. And

then that got Gustavo Dude amount to say yes. And then we wanted to partner with h a charity that would be appropriate for for Yola and that was no kid Hungary and once that we asked the mayor to come back, but we had some issues. We had some union issues. We couldn't plug things in um and I was like, well, who's supposed to play here? Who can

we get? And it was Kenny Loggins. And I've been asking Kenny Loggins for weeks via his agent to do it, and I didn't realize that Kenny doesn't do it alone. He has to do it in a trio. And he's been working with uh, these two guitar players and it kind of in his band, and so he's like, we've we've been doing it. So we wound up having Kay Loggins be the only performers next next to I guess Carsetti. Gustavo did him ount and then for trumpet players who

opened up with the Raiders of the Lost theme. That was the most incredible experience ever you walked in. No problem with parking quarantoons live from the Highway Bowl on on the Marquee. We're all there on different sides of basically the arena, like Garcetti's on the left hand side and Kenny Loggins is up at the top on the right and because Fabo dodomels up on the top of the left and the trumpet players on the stage, it

was the most surreal and incredible thing. Every we're just thinking to ourselves, how did we get from the kitchen to the Hollywood Bowl? What have we done? This started with my birthday. I do want to say that we you know, we had a really um some really great partnerships that came around. One was Goldman Sacks. They came around for the second time, as you know you're the first time. Let me ask you, though, what what brought

them in? What was the connection there? It was a friend of mine who I know, that was on the zoom saying these are so good, UM, I want to try to get you to raise some more money. What about if we connected UM through our charity UM department and they talked to David Salomon. He said, let's give m a grand and great and I said, invite more people because I wanted to invite different people all the time, so it wasn't just the same because there's only so

much you can raise. And I think by extending that the first time, we wound up raising five hundred thousand dollars for Team Rubicon, which we didn't discuss. And then through Ken Levitan, who is an amazing friend and manager out of Nashville here since John Hyatt and Seawan Colvin

and so many other people in so well respected. He then connected to me to the guys from Reliance Bernstein who not only dedicate a hundred thousand dollars to the United Way for Tennessee, but brought the brought the Vanderbilt Hospital Medical Center Okay, and we raised money for them. We raised money for the CDC, which they gave another hundred thousand. And then they brought in UM crow uh to other yeah, two other UM organizations to give money

for the American Campa Society Hope Lodge in Nashville. So when they started to connect to other people, that's how we got a big jump UM from a bunch of these organization sations. And it really has that that that really propelled us. What has kept you guys going? Well, I have more artists that I love that I need to talk to and meet and have them on UM. I think that UM, we love it, Yeah, we love

doing it and we love raising money. And I also I also feel that we have to balance where we are in the world and not be tone deaf to what's happening. And I think as as there are people that have lost their jobs that have been furloughed, now production and is starting to come back, we'll see what's happening.

We are very sensitive to that. But I know that there are a couple more in me that I want to do, and there's there's a couple more organizations that really still need it, and we want to make sure we've spread it out. What's important to note, although I said it was that we started l A based, but we have done really throughout the United States. I would like to give back so to our friends at the NHS in London. We would like to do music cares,

We would like to do UM something with pride. We like to make sure that we've covered all bases for people. Of course, black lives matters and what's happening with the justice system now we have to figure out a way to incorporate that. But we are a COVID related UM quarantines and I think that's what's most important. So how it can help is what we need to is what we need to make sure that we continue doing. I don't think we're done yet, but also who knows what's

going to happen. If there's a second outbreak, we'll do a holiday edition in December. I don't think we're going to stop doing it. I think that we're going to continue in some sort of way. Demi and I have some plans if the world comes back to to take this to another level where it becomes an organization that she can run. That might be live concerts, that might

be zooms. I think people are getting used to this, and I think that in a year from now, if we said, hey, it's our year anniversary, we're gonna do it for people would love to come back and do it.

I think. I think what's so inspiring is that at a time when people felt like they couldn't do anything, we couldn't leave our houses even YouTube, by your passion and your your passion for music and your desired to, you know, to do good for the world, really have made a you know, three million dollars in counting impact. It's really impressive. If I know, Richard Whites, You're gonna find a way to scale this and make this, as you say, you know, and even more permanent legacy. And

it's just it's just damn impressive. Thank you for talking us through it, because again it's you know, ideas are great, Execution is what it's all about, and it's really great to talk with you both. Clearly, Miss Demi Whites is one to watch. We will, we will stay tuned for This industry is seventeen year old. Thank you so much and thanks for all the good that you do in the world. Well, thank you for having us. We are honored to have done it and this has been incredible.

Thank you m hmm. Thanks for listening. Be sure to tune in next week for another episode of Strictly Business. H

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