NOTION FACES CAMPAIGN BREAKDOWN! ๐ŸŽฏ LinkedIn Buzz & Lessons for Marketers ๐Ÿš€ | Ep 40 - podcast episode cover

NOTION FACES CAMPAIGN BREAKDOWN! ๐ŸŽฏ LinkedIn Buzz & Lessons for Marketers ๐Ÿš€ | Ep 40

Jan 21, 2025โ€ข7 min
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Episode description

In this episode of Stop the Scroll, host Brianna Doe dives into the recent Notion Faces campaign, a LinkedIn takeover that created significant buzz in the B2B marketing world. She breaks down the campaign's execution, analyzes its impact, and shares actionable lessons marketers can take away from its success.

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Best Moments:

(00:37) Introduction to the Notion Faces campaign on LinkedIn
(01:17) Breakdown of the campaign's execution and strategy
(03:20) Analysis of the two main reactions to the campaign
(04:32) Brief discussion on combining influencer and affiliate marketing
(05:24) Reasons why the Notion Faces campaign was successful
(05:53) Addressing criticisms of the campaign
(06:22) Key takeaways for marketers from this campaign

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Links Mentioned:
Notion Faces Campaign

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NOTION FACES CAMPAIGN BREAKDOWN! ๐ŸŽฏ LinkedIn Buzz & Lessons for Marketers ๐Ÿš€ | Ep 40 | Stop The Scroll w/ Brianna Doe podcast - Listen or read transcript on Metacast