This week’s guest is Marisa Porges, PhD, the eighth head of school at the Baldwin School, a prestigious, all-girls school outside Philadelphia, Pennsylvania, where she and her staff of educators help young women become confident leaders and change makers. As a former flight officer in the US Navy, counterterrorism expert in Afghanistan, and senior advisor in the Obama White House, Dr. Porges shares what she has learned about women’s innate skills and how they can be applied in business to boost ...
Aug 02, 2021•44 min•Ep. 269
One of the most tried-and-true relationship-building activities is the client pop-by. Client pop-by visits are not only a great way to connect with your past clients, but also a way to put yourself in the presence of new business opportunities organically. In this episode, we review what pop-bys are, the types of gifts you can bring with you on your visits, and how to make the most of your visits. And don’t forget to check out the show notes for more in-depth information and added details not in...
Jul 29, 2021•14 min•Ep. 268
Mark Pattison leads his team at PorchLight Realty brokered by eXp Realty in San Diego. (How he got to San Diego is a story onto itself!) In one year, he grew his business from 15 agents to 70+ agents, and, in this episode of Stay Paid, he shares how he did it. Spoiler alert—he put the right systems in place. Mark explains his process in detail and reveals his super-successful process for following up with leads. Be sure to check out the show notes for more in-depth information and added details ...
Jul 26, 2021•32 min•Ep. 267
This is an interview Luke Acree and Josh Stike did with PMR Amplify. PMR Amplify is a podcast from Podcastmate, the company that edits Stay Paid. On this interview, Luke and Josh talk about why they got started in podcasting and why they continue doing it three and a half years later. Check out PMR Amplify on Spotify Podcasts. And if you're thinking of starting your own podcast but don't know how to begin, make sure to check out thepodcastmate.co. They have custom plans to suit your needs to get...
Jul 23, 2021•39 min
Today, creating videos for your brand is crucial if your goal is to have people know, like, and trust you. Social videos generate 1,200% more shares than text and image content combined, and marketers who use videos grow their revenue 49% faster than those who don’t. Even though the statistics are overwhelmingly persuasive, knowing where to start can be a challenge. So, in this Silver Dollar episode, we go over the 8 videos that every business should be creating. And don’t forget to check out th...
Jul 22, 2021•19 min•Ep. 266
Linda McKissack and Dana Gentry are super, high-powered agents. Together they host the Everything Life and Real Estate podcast. Linda has been a REALTOR® since the 1980s and became a top agent for Keller Williams International. In 1996, she purchased her first Keller Williams franchise. Today she has 28 franchises and leads 4,600 agents. She’s also a coauthor of a national best-selling book on investing in real estate. Dana has been a REALTOR® for 15 years, and her group, Real Estate Partners 36...
Jul 19, 2021•51 min•Ep. 265
One of the biggest challenges in email marketing is getting your email opened. With the average office worker receiving 120 emails a day and spending an average of 11 hours each week going through their emails, it's no wonder that standing out can be so difficult. But, if done well, email can produce a huge ROI for your business. In this episode, we're going to go over 6 types of email subject lines you need to start using to increase your open rate. And don’t forget to check out the show notes ...
Jul 15, 2021•19 min•Ep. 264
Leigh Brown describes herself as hilarious in an “almost inappropriate but still family friendly way.” In fact, she’s simply authentic, and she takes a no nonsense approach to success. As a motivational speaker, coach, author, and podcast host, she explains to her audience that there is no secret—there’s only the daily discipline required to do the activities that bring you closer to your goals. Listen to the episode and get a healthy and hopeful reality check for your business. And don’t forget...
Jul 12, 2021•50 min•Ep. 263
So much of sales is about mindset and, in particular, motivation. We’re halfway through the year, summer is here, and things are heating up. You may be preoccupied with plans for summer vacations. Perhaps the gung-ho attitude you had at the start of the new year is waning. It’s even possible that you’ve lost sight of your goals. (Many of us don’t revisit our goals as we should.) In this episode, the Stay Paid pals offer their six tips for getting—and staying—motivated. And don’t forget to check ...
Jul 08, 2021•19 min•Ep. 262
Tim Harris, along with his wife Julie Harris, are perhaps the best-known coaches in the real estate industry. The two work side by side in their coaching business, they host the internationally syndicated podcast Real Estate Radio, and are the authors of Harris Rules: A Real Estate Agent’s Practical, No-BS, Step-by-Step Guide to Becoming Rich and Free. In this episode, Tim offers advice and observations, based on his 30 years’ experience, about coaching, lead generation, buying leads, and the sa...
Jul 05, 2021•59 min•Ep. 261
To grow your business, you have to know your business, and a part of that is having a solid understanding of industry statistics. They not only help to keep your skills sharpened but also let you know where you stand, which can direct your attention and day-to-day tasks toward the most money-making activities. To help get you on track to close more deals in the second half of 2021, we've pulled 15 of the most important sales statistics you need to know. And don’t forget to check out the show not...
Jul 01, 2021•15 min•Ep. 260
You are guaranteed to enjoy the honest, straightforward style of this week’s Stay Paid guest. Jennifer Egbert is an award-winning agent who works with the most sought after architects, builders, and designers of modern luxury homes in Boulder, CO. In her interview, she shares how she became a real estate agent, what drove her to niche her business, and why she considers knowing your market and nurturing your sphere essential to success. In addition to listening to this episode, be sure to check ...
Jun 28, 2021•40 min•Ep. 259
A good script is imperative to your sales success. But you don't want to sound like a robot reading off a sheet of paper. That’s why you need a framework that allows for a two-way conversation rather than a strict word-for-word program. With a framework, you can engage your prospect in conversation while still controlling the pace and direction of the call. Having a conversation with a prospect is so important that we've developed an 8-step sales process here at ReminderMedia. We’ve used it duri...
Jun 24, 2021•22 min•Ep. 258
Obviously, we’ve seen people use Instagram before, but we’ve never seen anyone use it quite as well as Shannon Gillette. She’s a self-admitted perfectionist who only receives 5-star reviews from her clients—and her videos and Instagram stories reflect her commitment to high-quality content. In this episode, Shannon shares the strategies she’s used on Instagram to become one of the top 15 agents in a field of 55,000. And when you check out the show notes, you’ll get more in-depth information and ...
Jun 21, 2021•39 min•Ep. 257
Every successful business journey takes you to a point where you're ready to scale your business. This typically requires that you hire additional salespeople. But finding, acquiring, and retaining the right talent can be extremely challenging. According to Hubspot, the average turnover rate among sales professionals is 35%—nearly triple the turnover rate experienced by all other industries! So, how can you do a better job upfront to find out if someone is going to be a successful ISA or salespe...
Jun 17, 2021•19 min•Ep. 256
As a real estate agent, Jordan Mott is doing everything right. How can you tell? In a low-inventory market, he’s already closed transactions worth $93 million, and it’s only June! Jordan is the first to say he has no magic formula or secret sauce, but what he does have is an unrelenting desire to succeed and the work ethic to make it happen. He tells all who listen that what he does isn’t rocket science, and he gladly shares his strategies with anyone who wants to know. So tune in and get starte...
Jun 14, 2021•45 min•Ep. 254
If you’re a real estate agent, then you know that the only conversation around the water cooler these days is where to seller leads. According to NAR and Bankrate.com, the national supply of homes for sale is about 3 million homes short of demand, having dropped 26% since 2020, and predications suggest the shortage could last 3-5 years. Agents are going to need to get creative if they are to ride out the storm, and we’ve got 7 places to find leads that you may not have thought to look. And if yo...
Jun 10, 2021•16 min•Ep. 254
This radio management college grad, turned mortgage agent, turned real estate agent, turned team leader has created a secret sauce of success. Gusty Gulas has used basic, tried-and-true principles of business management, giving back to his community, and marketing to build a team that has sold more than 850 homes in the last two years! If you want to run a high-performing team, learn how engagement with your community can produce uber results, and understand how diversifying your marketing can h...
Jun 07, 2021•42 min•Ep. 253
One of the greatest challenges in creating content for your brand is actually having the time to create all the content you need to keep an audience engaged. One way to lighten your load is to repurpose content—creating multiple pieces of content from one long piece of content. We use the Content Pyramid to show you how you can maximize the potential of your content by turning it into multiple pieces that you can use across different platforms. And don’t forget to check out the show notes for mo...
Jun 03, 2021•16 min•Ep. 252
Everyone can always use another source of leads. The more lead-gen sources you have, the less reliant you become on any single one and the more opportunities you have to find and be found by potential clients. This week’s Stay Paid guest and top producer, Faina Shapiro, has taken to the classroom to offer educational workshops that generate leads and boost her brand’s expertise. She’s created interest, gained exposure, and converted enough workshop leads to be named the top seller’s agent and th...
May 31, 2021•32 min•Ep. 251
Facebook video ads can be one of the biggest lead generators in your business. With 100 million hours of video content being watched on Facebook daily, it can be a huge opportunity for you to connect with your audience and a way to find new audiences. But it's hard to know where to start before you invest your hard-earned dollars. In this episode, we offer four tips to get you started creating effective Facebook video ads that stop people from scrolling and get them into your funnel. And be sure...
May 27, 2021•22 min•Ep. 250
It’s true that new technologies are increasingly threatening the stability of jobs across professions and industries. All we need to do is consider new tools that have either already replaced employees or that are being used to make work easier, more efficient, and more cost-effective. To stay relevant during this fourth industrial revolution, Michael McGlothlin, this week’s Stay Paid guest, suggests three courses of action. And don’t forget to check out the show notes for more in-depth informat...
May 24, 2021•36 min•Ep. 249
Everybody knows that in order to get people to know you, like you, and trust you, you have to be consistent. And not only consistent in how many times you contact someone, but also in your words, actions, and service. But that's easier said than done. So, in this episode, the Stay Paid pals talk about how many touchpoints they believe you should be having with your sphere, how to create a consistent brand experience, and how to combat the greatest threat to executing on your consistency goals. A...
May 20, 2021•22 min•Ep. 248
If you struggle to convert audience engagement with your Facebook ads into bona fide appointments, then Gus Munoz Castro has proven advice that can help. Gus is the owner of PowerISA, one of the largest inside sales teams in North America. (They make 50,000 outbound calls a day!) During his interview, he shares the valuable, practical lessons he’s learned about what it takes to convince a lead to confirm an appointment. And when you’ve finished listening, don’t forget to check out the show notes...
May 17, 2021•59 min•Ep. 247
Building and growing a business or practice requires that you keep an eye on where the market is and where the trends are heading. If you don’t, you run the risk of getting left behind. And now that we've successfully navigated the "panic pivoting" of 2020, it's time to start looking ahead again and preparing for what the future holds. Bazaarvoice , a shopper engagement platform, published a blog titled “5 Consumer Trends Brands and Retailers Should Lean into Next Year,” and we thought it would ...
May 13, 2021•19 min•Ep. 246
There comes a time when everyone asks whether their marketing is paying off. Is the time, money, and effort they’re spending really worth it? Today’s episode answers that question with an unequivocal yes! Frank Isoldi is an agent who’s been farming the same area for 20 years, and he’s has become synonymous with real estate in his area. His consistency has paid off in a big way—he averages 50–70 transactions a year—all in the neighborhood of $1M. Listen and discover how Frank maintains a strategy...
May 10, 2021•33 min•Ep. 245
Social selling is just one of the many sales tools that we have in our toolbox in the digital age, but does it work? According to a study from Sales for Life, the average ROI for social selling is $5 for every $1 invested, and those who use social selling find, on average, 45% more opportunities than those who don't. In a survey done by eMarketer, participants told researchers that the top three benefits of using social selling tools are 1) they reduce the amount of time spent researching prospe...
May 06, 2021•16 min•Ep. 244
Do you struggle with knowing how to implement relationship marketing? Do you want to be consistent in reaching out to your sphere but find it hard when it comes to doing it? Do you ask yourself how are you supposed to calculate the ROI of relationships? This week’s guest, Glennda Baker, has answers to all your questions. With 30+ years of experience using relationship marketing, Glennda has proven its value to her long-term success. In her interview, she shares the philosophy, systems, processes...
May 03, 2021•36 min•Ep. 243
Whether you're new to your business or looking to grow on a budget, you DON’T have to pay for leads. There are two types of capital you can inject into your business—check equity and sweat equity—and in this episode we talk about the latter. We’ve published a 3-part blog series on How to Get Leads for Free, and we're going to go over the 8 we recommend from Part 1 of that blog. To read the entire series, go to remindermedia.com/freeleads. And don’t forget to check out the show notes for more in-...
Apr 29, 2021•17 min•Ep. 242
If you want to know how to host an awesome webinar, then this week’s guest, Brad Swineheart, is your go-to guy. As the VP of Business Development at White Glove, an end-to-end seminar service for financial professionals, Brad has helped 10,000 financial advisors educate 500,000 clients. And since the pandemic, it has all been done using webinars. When you listen, you’ll hear how to go from presenting mediocre webinars to presenting webinars that will keep your audience engaged and create captive...
Apr 26, 2021•42 min•Ep. 241
