212 - How to Identify Your Ideal Client
Episode description
You can scatter your marketing across a variety of audiences and hope they’ll “hit” someone who can use your services.
Or you can precisely craft your message and aim it at a specific target who represents your ideal client.
The former wastes a lot of time, energy, and money.
The latter is more efficient.
This week, Luke and I offer tips for how to find your ideal client so that you can be more efficient and effective in your marketing.
~ Josh
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