Startup Life Show with Ande Lyons - podcast cover

Startup Life Show with Ande Lyons

Startup Life Show - Ande Lyonsandelyons.com
Are you curious about how a business is born – why someone was compelled to leave a paycheck and benefits behind to head off into the wild blue yonder, without a safety net, navigating high levels of uncertainty, and risking financial ruin?

Entrepreneurship is an adventure, and you will love hearing these phenomenal founders share their nail-biting moments and their uplifting wins – often occurring within hours of each other in any given day!

As a 4x Founder I easily resonate with each guest's uniqe startup story and am able to bring to light the vulnerable moments from their founder journey.

On the Startup Life Show you’ll find inspiration for navigating your best life through the fascinating stories of Diverse Founders who fought through obstacles and bias to change the world with their beautiful social impact businesses.

Tap the link to your favorite podcast platform and get ready to hear an awe*mazing adventure that will leave you feeling exhilarated and empowered.

Waving from Boston - cheers!

Ande Lyons
Producer + Host of the Startup Life Show
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Episodes

EP 139 Building a Successful Law Firm Without Sacrificing Legal Team's Work-Life Balance

Is it possible to run a profitable law firm without sacrificing the legal team’s work-life balance? Our guest, Hannah Genton, Founding Partner of CGL LLP, says unequivocally: YES. Hannah knew that pursuing partner at a traditional law firm would be an uphill battle, especially as a Mother. In 2017 Hannah and her founding partner Noem Cohen launched CGL, LLP - a fully distributed law firm focused on disrupting the legal industry by providing top-quality legal services combined with true work-life...

Aug 17, 202158 min

EP 138 - 3x FemTech Founder Disrupts Jewelry Industry

What happens when you’re a serial tech entrepreneur trying to design a custom ring for yourself and find the experience to be outdated and daunting? You solve that problem by disrupting the jewelry industry with a new business – Gemist - the first mobile app that allows users to design rings and try them on before they buy! Our guest, Madeline Fraser, is a serial entrepreneur and big thinker who loves creating consumer facing technology that solves a big problem. Over the past five years she has...

Aug 13, 20211 hr 6 min

EP 137 Automating Access to R&D Tax Credits to Fuel Startup Growth

Did you know each year the US and Canadian governments provide billions in R&D Tax Credits to fund businesses? The application process is cumbersome, prone to expensive audits, and it can take as long as 16 months to receive the funds. Our guest, Lloyed Lobo is the Co-Founder of Boast.AI, a fintech platform fueling innovation through automating access to R&D tax credits. Boast.AI has helped thousands of companies streamline the R&D tax credit application process, so they can get more...

Aug 05, 202159 min

EP 136 Elevating the LGBTQ Community Through Inclusive Healthcare

Creating a telehealth platform connecting LGBTQ+ patients with inclusive clinicians is a big, hairy, audacious goal requiring a uniquely qualified founder to execute and implement this vision. Meet Justin Ayars, a self-proclaimed recovering healthcare trial lawyer turned serial entrepreneur. His newest endeavor is elevating the LGBTQ+ Community through inclusive healthcare. Since 2009 Justin has been an advocate for the LGBTQ+ community, opening an inclusive coffee shop and selling it in 2011, t...

Aug 03, 20211 hr 13 min

EP 135 Keeping Your Startup Team Mission Motivated and Inspired

When faced with the day-to-day responsibilities of building a startup, even the most experienced business leader can lose sight of the company’s mission. Over time, the founder can become too focused on surviving instead of inspiring. Our guest, Jennifer Foxworthy, is a retired U.S. Navy veteran who served her country proudly for 21 years. Today, Jennifer travels the country as a powerful keynote speaker using her voice to help others finds theirs. As the Founder and CEO of Inspirationally Speak...

Jul 28, 20211 hr 13 min

EP 134 Helping Kids Smile, Believe and Create!

When you write, publish and sell a book, you become not just an author, you become an Authorpreneur! Like an entrepreneur, an author is selling a product, marketing themselves as a very specific brand, they’re data driven, constantly strategizing and becoming risk tolerant. Our multi-talented guest, Lisa Caprelli, is a speaker, songwriter, producer and a best-selling author. In 2018, after decades in marketing, branding, podcasting and publishing, Lisa decided to create a children’s brand. Begin...

Jul 26, 20211 hr 6 min

EP 133 Helping Fast-Growing eCommerce Companies Centralize Their Data

Do you know where your eCommerce metrics are? The most successful eCommerce businesses make decisions based on metrics. They know the state of their store’s performance at all times and which levers to push to grow. There are thousands of metrics you can track, but only a few of them directly represent the state of your business and can be turned into actionable insights that help you grow. Our guest, Raj Sheth is a serial SaaS entrepreneur. After two failed eCommerce startups, Raj founded Recru...

Jul 19, 20211 hr 5 min

EP 132 Applying Predictive Technology to Vet and Validate New Startup Ideas

You don’t have to build your new business in the dark. Our guest, Cynthia Del’Aria, a twice-exited tech startup entrepreneur, has created Precursa - a predictive technology platform that helps founders more accurately assess the viability and future success of their new ventures. A tech-startup ninja, Cynthia’s passion is helping people with new ideas for a business or a technology solution fail fast so that they can save their precious time and hard-earned money for the idea that has the best s...

Jul 16, 20211 hr 4 min

EP 131 How to Adopt an Entrepreneurial Mindset

Can you learn how to be a successful entrepreneur, whether it runs in your gene pool or not? For over 10 years, our guest, Areen Shahbari, has been helping founders adopt an entrepreneurial mindset, instill a creative and innovative culture, and launch, manage and grow successful, scalable, and sustainable ventures. Areen is the Founder and CEO of Shahbari Training & Consultancy and Cactus International, and she’s a faculty member at Harvard University Extension School and Harvard Profession...

Jul 13, 20211 hr 15 min

EP 130 - Seasoned Legal Cannabis Founder Launches Joy-filled CBD Product Line

Are you considering launching a business in the cannabis industry? Our guest, Jennifer Beck, is a seasoned entrepreneur with deep experience in the legal cannabis and hemp market. Her prior technology company, Cannabase, was founded in 2013 as the first and largest online wholesale marketplace connecting the legal cannabis market. During her time with Cannabase, she served for 2 years as the Vice Chair of the Colorado Cannabis Chamber of Commerce and was involved with advocacy for responsible le...

Jul 06, 20211 hr 7 min

EP 129 - Social Impact Startup Founder Leads Hackathons for Equality

Courageous and compassionate conversations are the seeds that lead to cultural change, especially within the workplace. For over 10 years our guest, social impact startup founder Marie Roker-Jones, has been leading gender and racial diversity strategies to create cultural change. A seasoned founder, Marie is the co-Ceo of Essteem, a platform that organizes Equalithons (hackathons for equality), a first-of-its-kind, virtual DEI events that connect tech companies that uphold diversity and inclusio...

Jun 28, 20211 hr 7 min

EP 128 Scaling a Healthy, Plant-Based and Sustainable Food Business

Taking a recipe and scaling it for mass production, especially when it has a shelf-life, is one of the hardest business models to start. Our guest, JimmyTay Trinh, is the founder of Naturally Noah’s, a food business providing an array of delicious, vegan instant pho noodle soups. JimmyTay and his family members were suffering from chronic illnesses and obesity. While they loved consuming pho noodles, JimmyTay knew the instant soups on the shelf were toxic – filled with high levels of sodium and ...

Jun 24, 20211 hr 4 min

EP 127 She Created a Platform So No Employee Has to Choose Between Work and Family

No employee should have to choose between work and family. Providing access to trusted care and earning a living rate for delivering that trusted care is a problem that needed solving. Our guest, Anita Gardyne, is the CEO and Chairman of the Board of Onēva, a company she co-founded in 2014 to solve this problem. Onēva reimagines the career for caregivers while providing an enticing and essential employer-provided benefit to client employees. Anita, a working mother and caregiver to her mom, face...

Jun 22, 20211 hr 13 min

EP 126 Helping Formerly Incarcerated People Transition Through the Journey of Entrepreneurship

Out of suffering have emerged the strongest souls; the most massive characters are seared with scars. - Kahlil Gibran After spending twenty-two years in and out of correctional institutions, our guest, Quan Huynh, was paroled from a life sentence in 2015 and created his first company six months later. Described as a mighty warrior, a magician, and a mountain of goodness, Quan is the bestselling author of Sparrow in the Razor Wire: Finding Freedom from Within While Serving a Life Sentence. Quan i...

Jun 18, 20211 hr 6 min

EP 125 Reimagining the Way We Create and Use Video Games

Gaming for Good – how wonderful is that?! Our guest, Mariam Nusrat, is the Founder of GRID - Gaming Revolution for International Development, a tech start-up that aims to unleash the power of video games to educate, engage and empower people for positive behavior change. GRID is powered by a global team of young professionals who share a passion for video games and social change. They have created games on reproductive health, climate change, health pandemics, animal welfare and STEM learning an...

Jun 15, 20211 hr 7 min

EP 124 Marketing Technology Optimization for Consumer Brand Businesses

Are you ready to launch your consumer brand business and wondering how to make a splash that results in solid sales results without breaking your marketing budget? Our guest, Joselin Mane – Founder & CEO of LITBel Consulting and Boston TweetUp – is a marketing strategist that leverages engineering principles to guarantee marketing results using his proven MMT method. Joselin has been helping consumer brands increase their profits while also decreasing their costs by strategizing, building, a...

Jun 10, 20211 hr 8 min

EP 122 Create a Pitch Video to Humanize the Capital Raise Process

Are you seeking funding for your startup and struggling to connect with the right people and resources because you don’t fit traditional pattern matching? Our guest, Allison Byers, founded Scroobious, a pitch video platform for under networked founders to be discovered by the right investors with the right message in the right way. With an MBA and 15+ years' experience building and leading startups, Allison has previously raised nearly $10M, and she has deep experience utilizing data to understa...

Jun 03, 20211 hr 4 min

EP 121 Helping Newly Minted Entrepreneurs Stay Focused Through Accountability Coaching

When you launch a startup, staying focused on critical path activities can be a challenge. Especially when you are transitioning from an Employee mindset to an Entrepreneur mindset. Our Guest, Drew Duperval, is a serial entrepreneur and a startup consultant helping entrepreneurs monetize their passion, start their business, and manifest their 5-year vision. He’s the founder of Young Hustlers Under 40, otherwise known as YHU40 (@yhunder40), a business and personal development network for entrepre...

May 31, 20211 hr 6 min

EP 120 Having It All Doesn't Mean Doing It All Alone

Are you the type of person who values doing everything on your own? Do you avoid asking for help because you believe it makes you appear weak and inexperienced? How’s that working for you? Our guest, Elayne Fluker, is author of the new book, Get Over "I Got It" (HarperCollins Leadership), where she encourages unapologetically ambitious women to learn how to embrace support not only for their success, but also their peace of mind. As a speaker at organizations such as LinkedIn, the United Nations...

May 29, 20211 hr 9 min

EP 119 Investing in the Untapped and Outperforming Startup

Diverse founders continue to face significant challenges when raising capital to grow and scale their companies. Zane Venture Fund is changing the landscape of venture capital by supporting underrepresented founders in their quest to create thriving sustainable businesses that provide generational wealth opportunities for their families and their communities. Comprised of a diverse team of operators, engineers, and advisories, Zane Venture invests in exceptional talent who are building tech-enab...

May 26, 202155 min

EP 118 On a Mission to Transform Health Care

Are you frustrated trying to find the right clinician, therapist, or practitioner, when and where you need them, for your health plan and budget? Our guest, Riley Rees, is the Founder and CEO of Sofia Health, an online marketplace connecting consumers to health and wellness practitioners. A civilian and commercial pilot, a United States Air Force Veteran, and a combat medic turned C-17 pilot, Riley understands the frustration of finding the right care, when and where you need it. As a pilot, she...

May 20, 20211 hr 2 min

EP 117 How to Build a Great Tech Company Without VC Funding

Does a tech startup really need venture capital to grow and scale? Our guest, Ethan Anthony, shares his advice and insights to show how you can build your tech business without traditional funding. Ethan is the Founder & CEO of CrankChart, a company using conversational AI and behavioral sciences to seamlessly keep decision makers lockstep with data professionals - with the goal of using data to drive business success. Ethan can be best described as a self-taught voracious reader and highly ...

May 17, 20211 hr 9 min

EP 116 Making Startups the Next Spectator Sport

Launching a large-scale, multi-media platform focused on making entrepreneurship the next spectator sport, while simultaneously democratizing private markets is an audacious mission. Our guest, Mona DeFrawi, is the ideal founder for this initiative. She’s a serial entrepreneur who has been a team member of 10 startups over three decades, the last four as Founder & CEO. Mona pioneered the first Private Market platform, which initiated the "Unicorn" investing trend in Silicon Valley (acquired ...

May 12, 20211 hr 17 min

EP 115 Supporting and Empowering Mission-Driven Brands from Underrepresented Founders

Do you enjoy making purchases that go toward mission-driven brands by diverse founders? Our guest, Minette Yu, is the founder of StoreyLine, an ecommerce platform that empowers socially conscious brands and consumers to connect more efficiently through a personalized, experiential marketplace. StoreyLine is not just an online shop. Every time you make a purchase, StoreyLine contributes up to 20% of the purchase towards the StoreyLine Fund for under-funded, minority-owned brands. It also asks bra...

May 10, 20211 hr 1 min

EP 114 How to Raise Capital During a Crises

Are you raising capital during the pandemic? Our guest, David Chang, is the ideal advisor to help founders navigate the tumultuous fundraising landscape. David is an entrepreneur and angel investor who has held operating roles at six startups (5 were acquired!), and he has invested in 60 companies. As a leader in the entrepreneurship community, David holds several advisor/board memberships, and he was Entrepreneur-in-Residence at Harvard Business School and Director of the Babson Summer Venture ...

May 07, 20211 hr 4 min

EP 113 Developing a Social Audio App to Rival the Big Players

The world of social audio apps is having a “Big Bang” moment. Can a six-person company find a way to differentiate its product, survive, and win? Our guest, Zeeshan (Zee) Sheikh, is the Founder and CEO of Space, an audio-as-a-service platform that enables you to add clubhouse style audio-chat directly to your product, under your brand, where your customers already are. While working as a Senior Director of Emerging Technologies at Everbridge, Zee had been playing around with an audio app idea si...

May 05, 202148 min

EP 112 Building a CBD Wellness Brand

How do you launch, brand, build and distribute a 100% clean and ethical product line in the crowded wellness space? Especially when its primary ingredient is CBD? Our guest, Davina Kaonohi is the CEO and Co-Founder of ELĒMENT APOTHĒC, an innovative and purpose driven consumer brand focused on CBD-infused wellness and body care products, combining the healing powers of nature with the ingenuity of innovation in science. With a deep passion for creating good in the world, Davina’s vast experience ...

Apr 29, 20211 hr 3 min

EP 111 Supporting Diverse Tech Founders with Capital, Mentorship and Resources

Are you a diverse tech founder seeking capital and mentorship support for your startup? A massive amount of talent is dying on the vine when 2.2% of all VC funding goes to female founding teams and less than 2% to racially diverse founders. Yasmin Cruz Ferrine is changing the playing field for diverse founders. She's the General Partner at Visible Hands VC, a pre-seed fund dedicated to diverse tech founders. Their 14-week, virtual-first fellowship program supports overlooked talent in building t...

Apr 26, 20211 hr 1 min

EP 110 How to Assemble Top Talent for Your Startup

I often hear founders say “it was easier to raise capital than find top talent for my startup.” If you're ready to scale your business and assemble an aligned talented team and create an outstanding employee culture, you will find the best advice from this delicious conversation with Jill Katz! She's the Founder and Chief Change Officer of Assemble HR Consulting, a boutique Human Resources firm that focuses on Culture, Communication and Conflict in the workplace. Jill is a seasoned human capital...

Apr 21, 20211 hr 7 min

EP 109 Legal Documents Every Founder Needs to Know for Their Startup

Is your startup legally sound and protected? Are you sure? Our guest, Sankeetha Selvarajah, is the Managing Attorney of Selvarajah Law P.C., a civil transactional firm located in Boston and New York. Her clients are within the cannabis, technology, real estate, food service, e-commerce sectors as well as, retail manufacturers. She is also the Founder of STARTUP DOX, a Done-With-You platform designed to assist founders with cost-effective legal options for Corporate formation and document generat...

Apr 17, 20211 hr 3 min
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