Branding for startups
Jun 02, 2022•34 min
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Episode description
When developing a brand, many startups focus on the logo. While the logo also plays an important role, the CI should not be neglected either. Why the CI is just as relevant - if not more relevant - than the logo, explains our graphic designer Julieta Karaman and our Head of Online Marketing Saskia Robert in this Startup Communication podcast episode.
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