Startup BizCast #69 – Marketing for Franchisees (Sherri Fishman)

Despite having a bigtime name behind them, businesses like McDonalds, Hair Cuttery, and Century 21 are all small businesses.   They’re franchises, and most of the time they’re owned by someone in your area.   There are challenges inherant to marketing a franchise small business, however, not the least of which is that people don’t […]

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