STANDOUT Building a CEOs LinkedIn with Liza Slavin

STANDOUT on LinkedIn

Jul 03, 2021•27 min

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Episode description

Liza Slavin is a LinkedIn Coach and Strategist at Intero Advisory who works with CEOs on their effort, strategy, content, and messaging on LinkedIn. Colleen and Liza discuss recruitment strategies, personalizing messages and posts, and how they manage unrealistic timeline expectations. Building a strong LinkedIn network is a marathon, not a sprint.

0:00 Intro

1:04 Conversation with Liza

3:17 Hesitations

6:12 Intentional content

8:20 Recruiting

15:30 Unrealistic expectations

18:00 Messaging that works

19:40 Client success story

23:10 Truth, tool, and tip

26:10 Outro

Liza Slavin

https://www.linkedin.com/in/lizaslavin/