What Will Pre-Bid Look Like in Podcasting?

On this episode of the Sounds Profitable Podcast, Bryan Barletta sits down with Audiohook's Jordan Bentley to discuss pre-bid. What is it, what does it mean in the world of display advertising, and how can it be brought to podcasting? Listen to learn about: 

• Pre-bid/header bid for Display.
• Pre-bid is coming for audio.
• What 'headers' will look like for audio.

Links:

• Bryan Barletta
• Arielle Nissenblatt
• Jordan Bentley
• Audiohook