What Will Pre-Bid Look Like in Podcasting? - podcast episode cover

What Will Pre-Bid Look Like in Podcasting?

Feb 22, 202353 minEp. 63
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Episode description

On this episode of the Sounds Profitable Podcast, Bryan Barletta sits down with Audiohook's Jordan Bentley to discuss pre-bid. What is it, what does it mean in the world of display advertising, and how can it be brought to podcasting? Listen to learn about: 
  • Pre-bid/header bid for Display.
  • Pre-bid is coming for audio.
  • What 'headers' will look like for audio.
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