UK Podcast Adspend Growth, Avoiding Marketing Fatigue, & More
Apr 24, 2024•4 min•Ep. 312
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Episode description
Here's what you need to know for today in the business of podcasting: IAB UK's new ad spend report shows podcast spend increased 23% y-o-y, Signal Hill Insights debuts new benchmark study for branded podcasts, eMarketer shares five key stats on marketing fatigue, and Campaign covers podcasting's global growth.
Find links to every article mentioned and the full write-up (along with today's Data Snapshot) right here on Sounds Profitable.
Find links to every article mentioned and the full write-up (along with today's Data Snapshot) right here on Sounds Profitable.
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