Podcasts are Growing Globally & 2 Other Stories
Jul 14, 2023•10 min•Ep. 111
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episode description
Stories covered: U.S. podcasters are attracting more international listenersWhy a ‘podcast election’ is unlikelyAd overexposure on CTV hurts streamers as much as brands.
Quick Hits: Will Podcast Ad Revenues Double by 2025? Not Without These Five Things by Tom Webster.Podcasts draw devoted audiences, but ad spending lags by Catherine Wolf. The Rumors of Podcasting’s Death Have Been Greatly Exaggerated...Redux by Eric Nuzum. Why Podcast Ad Creative is Pivotal, Now More than Ever by Paul Riismandel. Cracking the Code: Gen Z Engagement through Audio Advertising by Mariam Ahmad
Quick Hits: Will Podcast Ad Revenues Double by 2025? Not Without These Five Things by Tom Webster.Podcasts draw devoted audiences, but ad spending lags by Catherine Wolf. The Rumors of Podcasting’s Death Have Been Greatly Exaggerated...Redux by Eric Nuzum. Why Podcast Ad Creative is Pivotal, Now More than Ever by Paul Riismandel. Cracking the Code: Gen Z Engagement through Audio Advertising by Mariam Ahmad
For the best experience, listen in Metacast app for iOS or Android