April is Adopt-a-Listener Month: A Conversation with Lauren Passell - podcast episode cover

April is Adopt-a-Listener Month: A Conversation with Lauren Passell

Apr 19, 202341 minEp. 85
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Episode description

Did you know that April is Adopt-a-Podcast Listener Month? Now you do! Bryan Barletta speaks with Lauren Passell and Arielle Nissenblatt about Tink Media, this new initiative to grow the podcast/audio space, barriers they’ve uncovered for potential listeners, and how you can get involved.
Listen to learn about: 
  • How to idea for this event came about
  • Lauren and Arielle’s woman-on-the-street approach to ask people about their listening habits
  • Best practices they’ve uncovered for recommending podcasts
  • The pre, mid, and post-roll ad campaign you can participate in

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