We're back! And with one of Australia's best, no less. Ali Tilling, she's survived rabid dogs in Bolivia, studied Middle Ages Law at Oxford, and now runs VMLY+R's strategy department. In the pitch, we get nutty with nut butter!
In this episode, Vince and Max chat with California Native, and entrepreneur extraordinaire David Bates about how to start a company at 23, what it's like to travel the world on Googles dime, smuggling "equipment" into Cuba, and how to do a "Dumb Phone" campaign.
The incredible Bianka Krook and Matilda Treloar take over the show to interview one of Australia's most popular creatives Dee Madigan. A regular on Gruen, and fulltime creative/ political strategist, Dee breaks down how to make it in adland, and if a male contraceptive pill was available how to get it in the gobs of Aussie males nationwide. #yeahthegirls
New co-host Tilly Treloar sits down with Vince, and industry legend Ian Perrin, CEO of SPEED to talk about the world of SEX ROBOTS! We also shoot the sh*t about the world of Media Planning, how to get good at strategy, what you can learn from stinky feet in South Africa, and who the hell Matt Baker is...
Vince & Max talk to Ryan Jordan, an award winning strategy director at Dentsu. In the episode we chat about: the road to becoming a strategist, early wins, shaping culture with ideas and how New Zealand keeps punching above its weight with epic creative work. In the pitch segment - Ryan attempts to market a new line of snacks… made from insects. How will he do it? Listen to find out!
Vince and Max locked down Mark Pollard of Mighty Jungle Fame to talk Hip Hop magazines, adopting us as his favourite sons, Aussie masculinity, winning Cannes Titaniums, and life’s work in strategy projects. In the pitch, Mark attempts to get young people drinking a Scottish legend. How will he do it? Listen to find out...
Vince and Max talk to strategy's favourite son, Julian Cole. An educator, a comms planner, a consultant, and a diplomat Julian schools us on how to ask for cash, sell in crazy creative ideas, and avoid existential disaster in your fourties. In the pitch segment we gave Julian the hardest task for the podcast so far, and that’s to get 40% of the world’s search engine users to switch from Google, to BING. How will he do it? Listen to find out.
Vince drills Nick about his nickname 'cowpoo' cummins, selling agencies to colombian fraudsters, benevolent advertising, and much more . In the pitch segment, Nick Cummins devises a way to get Australians eating more kangaroo. Brief Author: Vince Usher
Vince & Max talk to Justin Graham, Chief Strategy Officer Of M&C Saatchi Australia about innovation, consulting, landing a job in New York, resilience and advertising that ain't just advertising. In the pitch segment, Justin tells us how we would go about transforming Australia's cities into car-free oasis'. Brief Author: Vince Usher
If you'd like to learn a little more about the industries loveliest idiots, Vince and Max head over to BandT's Fast 30 Podcast
Vince & Max talk to Frances Clayton, CSO McCann Sydney about how she left the land of the long white cloud for the big sexy lights of manhattan, what to do when you encounter survive a terrible agency experience and how to convince your bosses to send you across China in search of insights and exploratory gold. In the pitch segment, Frances tries to convince us that a sh*t robot from Tasmania can convince people to buy our sh*tty coffee. Enjoy. Brief Author: Vince Usher
Vince & Max talk to Ben Peacock, founder of the Republic Of Everyone, about purpose-led advertising, life's 2nd chances and working overseas. Ben then gives us his strategy on how to make Street Art Legal. Brief Author: Vince Usher
Vince & Max talk to Leif Stromnes, Managing Director of Innovation and Strategy at DDB. We discuss emotion at scale, not giving up on your job after 1 year & growing the biggest brands in the world. In the pitch segment, Leif devises the strategy for the “Yes Campaign” in an entirely hypothetical weed referendum. Brief Authors: Vince Usher & Max Learmont
Vince & Max talk to Jason Lonsdale Head of Brand Strategy at Oglivy New York about finding insights in fly fishing, the joy of driving around tight corners and meditation on the subway. In our pitch segment, Jason (a self-proclaimed sneakerhead) attempts to do the impossible in making Heelys cool again. Brief Author: Vince Usher
Vince & Max talk to John Halpin the Head of Strategy Apparent about stealing Banksy artwork, building deck chairs and launching Coke Zero around the world. John then tells us how he would make Australians caremore about the National Basket League (NBL). Brief Author: Vince Usher
Vince & Max talk to Adam Ferrier the Founder of Thinkerbell about philosophy, strategy and why he legally changed his name to Max. Adam said he would need us to pay him a million dollars to participate in the pitch segment.
Vince & Max talk to Dan Gregory & Kieran Flanagan, Founders of The Impossible Institute a strategic think-tank that helps leaders, teams and organisations be people smart and make change positive. In the pitch segment, Dan & Kieran tell us how they would revive the beloved ice cream truck company, Mr Whippy. Brief Author: Vince Usher
Vince & Max talk to Tristan Burrell, National Head of Strategy at Ikon about how he went from the poorest man in media to a strategy juggernaut. In the pitch segment, Tristan tells us how he would market the soap brand Solvol to a millennial audience.
