Episode description
Episode description
The “know like trust” (KLT) factor is a marketing concept that has become super important. The goal of social media and selling on social or the internet should be to get your audience, prospects, leads, customers, or clients to understand your business and eventually believe in your brand and invest.
People want to know the real you — not the curated picture-perfect face you show! It takes time, and is an investment but trust me friend it will be worth it in the end.
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