Are you sleeping on Pinterest ? Most entrepreneurs focus on Instagram and TikTok but completely ignore one of the biggest untapped platforms for traffic, leads, and sales . In this episode of Social Media Decoded , I sit down with Pinterest expert & educator Meagan Williamson , who is recognized by Pinterest itself , to break down exactly how to use Pinterest to grow your business—even if you have zero followers! What You’ll Learn in This Episode: ✅ Why Pinterest is NOT social media (and why tha...
Mar 10, 2025•30 min•Transcript available on Metacast Starting a business in 2025? Things have changed, and what worked years ago doesn’t necessarily work now. In this episode, marketing expert Michelle Thames breaks down the exact steps she would take if she were starting from zero today —no audience, no connections, no brand presence. You’ll learn: ✔️ The biggest mistakes new entrepreneurs make (and how to avoid them) ✔️ How to pick the right platform for your business growth ✔️ Why followers don’t equal sales—and what to focus on instead ✔️ How ...
Mar 03, 2025•8 min•Transcript available on Metacast Struggling to grow your visibility and attract the right audience online? You’re probably focusing on the wrong strategies. In this episode, marketing expert Michelle Thames reveals the ONE small—but powerful—shift that can transform your online visibility and boost engagement instantly. Spoiler alert: It’s not about posting more or going viral! Tune in to learn how strategic consistency, intentional content, and having real-time coaching support (like Michelle’s Voxer coaching) can unlock the g...
Feb 24, 2025•5 min•Transcript available on Metacast Marketing is constantly evolving, and what worked a decade ago may no longer be effective in today’s digital landscape. In this episode of Social Media Decoded , marketing strategist and business coach Michelle Thames explores the transformation of marketing over the years, highlighting past trends, current strategies, and future predictions for 2025 and beyond. She dives into the rise of digital marketing, the power of social media, AI-driven personalization, and why adaptability is the key to ...
Feb 21, 2025•8 min•Transcript available on Metacast Ready to make 2025 your breakthrough year in business? If you’re tired of feeling stuck, overwhelmed, or unsure of what to do next, this episode is for you! In today’s episode, I’m breaking down the first and most important steps to building a thriving, profitable, and aligned business this year. We’ll cover: ✅ How to create offers that actually sell (and feel good to promote!) ✅ The visibility strategy that ensures your ideal clients find you ✅ A simple but powerful way to set goals you’ll actu...
Feb 19, 2025•9 min•Transcript available on Metacast Want to scale your business and increase revenue, but not sure where to start? In this episode of Social Media Decoded , I’m taking you behind the scenes of a real client success story —how we helped a business triple their revenue using a strategic mix of organic marketing, PR, social media, and paid ads. If you’re struggling with marketing, feeling stuck in your business, or wondering whether hiring a marketing agency is the right move for you, this episode is a must-listen! What You’ll Learn ...
Feb 17, 2025•9 min•Transcript available on Metacast 💡 Are you sitting on a goldmine of knowledge but not sure how to turn it into income? If you’re over 40 and wondering if it’s too late to start monetizing your expertise, let me tell you— the time is NOW! In this episode of Social Media Decoded , I’m breaking down four powerful ways to make money from what you already know: ✅ Coaching & consulting 💼 ✅ Speaking engagements 🎤 ✅ Digital products 📚 ✅ Services & done-for-you offers 🚀 Did you know the online education industry is set to r...
Feb 13, 2025•8 min•Transcript available on Metacast In this episode, Michelle Thames shares why entrepreneurs and visionary leaders should invest in retreats to gain clarity, build connections, and elevate their businesses. She also shares details about her upcoming Costa Rica retreat in November and her February 27 info session . 💡 What You’ll Learn: ✔️ Why stepping away from your business helps you grow faster. ✔️ How retreats can help you build game-changing connections . ✔️ Details on Michelle’s upcoming November 2025 Costa Rica Retreat &...
Feb 10, 2025•6 min•Transcript available on Metacast Thinking about launching a podcast? In this episode, Michelle Thames breaks down how to know if podcasting is right for your business, the benefits of starting one, and what it actually takes to launch. 💡 What You’ll Learn: ✔️ The biggest signs a podcast is perfect for your brand ✔️ Why podcasting builds trust and brings in high-quality leads ✔️ The exact steps to start a podcast without the overwhelm 📩 Want more help? 🎙️ Join my free webinar on Feb 20! DM me ‘PODCAST’ on Instagram or CLICK H...
Feb 07, 2025•9 min•Transcript available on Metacast In this episode, Michelle Thames shares how she integrates ChatGPT into her business for content creation, strategic planning, and time-saving workflows. Learn how AI can help you create content faster, map out marketing strategies, and focus on revenue-generating tasks. 💡 What You’ll Learn: ✅ How to use ChatGPT to brainstorm and create content faster. ✅ Ways AI can streamline your business strategy and marketing calendar . ✅ How AI saves you hours every week so you can focus on making money. �...
Feb 03, 2025•10 min•Transcript available on Metacast In this episode, Michelle Thames shares how she landed a speaking engagement in Florida through Threads and teaches listeners how to use the platform to get visible for opportunities. Learn tips for pitching yourself, building credibility, and positioning your brand for success. What You’ll Learn: How Michelle landed a speaking engagement using Threads. A step-by-step tutorial for using Threads to attract clients and opportunities. Tips for crafting the perfect speaker pitch and building credibi...
Jan 29, 2025•11 min•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames breaks down how to choose the right social media platforms for your brand. Learn how to evaluate your audience, align platforms with your goals, and focus your energy where it matters most. 💡 What You’ll Learn : Why you don’t need to be on every social platform. How to use audience data and business goals to guide your platform strategy. Platform-specific strengths and how to leverage them for growth. The power of focusing on one or two ...
Jan 27, 2025•9 min•Transcript available on Metacast In this episode of Social Media Decoded , host Michelle Thames dives into the stress of growing a brand on social media and shares actionable strategies to manage that pressure. From planning content in advance to practicing mindfulness and investing in tools like Magic Mind, Michelle offers tips to help entrepreneurs and marketers stay consistent and creative without burning out. Discover how small changes to your workflow can make a big difference in your mental health and your results. What Y...
Jan 24, 2025•8 min•Ep 409•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames shares her favorite tools to help you simplify and streamline your business operations in the new year. From communication platforms to accounting software and scheduling apps, Michelle highlights budget-friendly and effective tools that save time, reduce stress, and enhance productivity. Whether you’re a solopreneur, small business owner, or entrepreneur looking to scale, these tools can help you stay organized and focused on your goals....
Jan 20, 2025•6 min•Transcript available on Metacast In this episode of Social Media Decoded , host Michelle Thames shares how content creators can build their mental wealth to stay creative and resilient in a demanding industry. From managing stress to prioritizing sleep, Michelle offers actionable strategies to help creators thrive without burning out. Discover the role of tools like Magic Mind’s Focus and Sleep shots in boosting energy, improving rest, and sustaining long-term creativity. Plus, learn how to create habits that support your menta...
Jan 17, 2025•7 min•Ep 408•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames shares the invaluable lessons she learned during her time working in corporate marketing for a major beauty brand and how those strategies shape the way she runs her business today. From developing clear strategies to leveraging storytelling and tracking data, Michelle discusses how the corporate approach can be adapted for solopreneurs and small business owners. If you’ve ever wondered how to build a sustainable and scalable business, th...
Jan 15, 2025•7 min•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames shares her top strategies for staying focused and productive in the fast-paced world of social media marketing. From managing content calendars to engaging with audiences, the demands of social media can feel overwhelming. Michelle dives into practical tips for avoiding burnout, improving focus, and building habits that support mental wealth. Discover how time-blocking, limiting distractions, and prioritizing your mental health can help y...
Jan 10, 2025•7 min•Ep 407•Transcript available on Metacast In this episode of Social Media Decoded , host Michelle Thames dives into budget-friendly strategies to help solopreneurs and small business owners grow their brands without breaking the bank. If you’ve ever felt limited by a small marketing budget, this episode is packed with practical tips to help you maximize your resources and reach your target audience effectively. From leveraging organic social media to collaborating with others and creating evergreen content, Michelle shares actionable in...
Jan 08, 2025•7 min•Transcript available on Metacast In this inspiring episode of Social Media Decoded , host Michelle Thames shares her journey from being a side hustler balancing a 9-to-5 and family life to building a thriving business. Michelle dives into the pivotal moments that led her to success and the lessons she learned along the way. You’ll also discover actionable steps to take your side hustle to the next level, from defining your vision to showing up consistently and creating offers that convert. Plus, learn more about Michelle’s Pass...
Jan 06, 2025•9 min•Transcript available on Metacast In this New Year’s episode of Social Media Decoded , Michelle Thames shares actionable tips to help entrepreneurs, professionals, and side hustlers thrive in 2025. Learn how to set SMART goals, stay consistent, leverage tools, and build your personal brand to achieve success this year. Plus, Michelle announces her upcoming 2025 Passions to Profit Tour and asks for your input on where she should visit! What You’ll Learn in This Episode: How to reflect on the past year and set intentional goals fo...
Jan 01, 2025•13 min•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames takes you behind the scenes of two game-changing online event strategies: revamping an affiliate program and hosting a high-ticket webinar. Discover how these strategic approaches drove engagement, boosted community loyalty, and generated significant revenue. Plus, learn how community-focused events can strengthen relationships and build long-term success for your brand. What You’ll Learn in This Episode How to revamp an affiliate program...
Dec 30, 2024•9 min•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames shares the behind-the-scenes strategies and lessons learned from selling out her 50-person event—and even having standing room only. Discover what it takes to plan, promote, and execute an unforgettable event that not only delivers value to attendees but also converts them into clients. Michelle reveals the tips most people won’t tell you, from overselling strategically to creating an irresistible experience and selling from the stage wit...
Dec 25, 2024•9 min•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames shares her proven system for batching content to save time, reduce stress, and maintain clarity in your marketing strategy. Whether you’re managing social media, blogs, or emails, batching can help you stay consistent and aligned with your business goals. Learn step-by-step how to plan, create, and schedule content efficiently while avoiding burnout. What You’ll Learn in This Episode Why batching is a game-changer for content creators and...
Dec 23, 2024•10 min•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames reveals how to use Pinterest as a powerful tool for driving traffic, generating leads, and growing your business—all while you sleep. Learn why Pinterest is more than a platform for recipes and DIY projects, and how to strategically use it to grow your audience, optimize your website traffic, and capture leads passively. What You’ll Learn in This Episode Why Pinterest is a game-changer for businesses looking to generate leads and traffic....
Dec 20, 2024•10 min•Transcript available on Metacast In this episode of Social Media Decoded , Michelle Thames walks you through how to simplify and strategize your content planning for 2025. If you’ve ever felt overwhelmed by what to post or unsure how to align your content with your business goals, this episode is for you. Discover actionable steps to create a streamlined content calendar, set clear goals, and ensure every piece of content serves a purpose. What You’ll Learn in This Episode Why content planning is essential for a successful mark...
Dec 18, 2024•8 min•Transcript available on Metacast In this episode of Social Media Decoded , host Michelle Thames shares her top strategies for increasing visibility on Instagram in 2025. If you’ve been feeling stuck or unsure about how to grow your presence on this ever-evolving platform, Michelle has you covered with actionable tips for Reels, carousels, Stories, and profile optimization. Tune in to learn how to show up in front of the right audience, build trust, and drive meaningful engagement—all while avoiding burnout. What You'll Learn in...
Dec 16, 2024•10 min•Transcript available on Metacast In this episode of Social Media Decoded , host Michelle Thames dives into why blogging remains one of the most effective tools for growing your visibility and attracting clients. With a blog, you can establish authority in your niche, drive consistent traffic to your website, and create content that works for you long after you hit publish. Michelle shares actionable tips for creating value-packed blog posts that rank on Google, attract the right audience, and guide readers toward your offers. W...
Dec 11, 2024•10 min•Transcript available on Metacast In this episode of Social Media Decoded , host Michelle Thames dives into the art of setting social media goals that truly matter. Forget vague objectives like "post more" or "gain followers"—this episode is all about creating intentional, results-driven goals that align with your business and personal brand. Michelle breaks down practical strategies for platforms like Instagram and LinkedIn, helping you focus on metrics that lead to real growth and meaningful engagement. Whe...
Dec 09, 2024•9 min•Transcript available on Metacast Feeling stuck or overwhelmed by your marketing efforts? You’re not alone. In this episode of Social Media Decoded, host Michelle Thames dives into the transformative power of a marketing audit . Discover how taking a closer look at your strategy can uncover what’s working, what’s not, and how to take your business to the next level. Michelle breaks down: What a marketing audit is and why it’s a game-changer for entrepreneurs. The four key areas to audit are social media presence, content strateg...
Dec 02, 2024•9 min•Transcript available on Metacast In this episode of Social Media Decoded , host Michelle Thames breaks down how to create a marketing strategy that doesn’t just look good but actually drives leads, builds trust, and generates sales. From attracting the right audience with lead generation to nurturing relationships and turning them into paying customers, Michelle shares the exact framework you need to level up your marketing efforts. Whether you’re an entrepreneur, marketer, or business owner, this episode is packed with actiona...
Nov 29, 2024•9 min•Transcript available on Metacast